"Wan Yumi-san, one thing I've been thinking about for a while is how long the Band Heaven program can last."
Now, Band Paradise is gaining momentum and is TV Asahi's signature program. Not only did it survive the TV station's schedule adjustment in April, it also attracted new advertisers.
It was obviously a time when the popularity was booming, but Shinichi Iwahashi backed down first.
"Although we borrowed the model of "Star! Birth" and hoped that this program would become the program that started the band craze. However, one thing is obvious, that is, the band talent show is destined not to be a long-lived program that lasts for more than ten years.
"
Shin Iwahashi glanced at the amateur bands at the Osaka Castle Park Roadshow, "Bands need inspiration. This is a job that values talent more than idols, but there are only a few who are exceptionally talented."
Among these amateur bands with loose standards, some may be able to grow with some training, but most of them can only stay at the amateur and entry-level level.
There are many girls who are good at singing and dancing. Even if they are not good at singing and dancing, they can still debut as idols if they are pretty, cute and have a good personality.
When Sakurada Junko participated in "Star! Birth", the judge Akuyu said that she was nothing but cute, which did not prevent her from winning the championship and becoming Yamaguchi Momoe's official opponent (although she was beaten by Yamaguchi Momoe).
"Hmm." Watanabe Manyumi thought thoughtfully.
This is actually true. In the fast-paced non-nurturing draft, those who can stand out are those who are full of characteristics and eye-catching.
Considering the differences between bands and idols, those who can win in the band paradise are the semi-finished products of Typhoon that are relatively mature and can show their own charm in a period of performances.
This is different from idol auditions.
Idols can be created starting from a blank slate of amateurs, so you can choose a blank slate as your champion.
But a band needs inspiration, talent, and tacit understanding. For a piece of blank paper to reach the level of a semi-finished product, it must first be excellent and must go through a period of training.
You can't expect a band to be popular because its members are handsome, cute, and have good personalities.
"I started thinking about this again after Johnny's male Dou Hu group debuted."
This idol band is very popular, and Watanabe Manyumi certainly knows that, "Jennisan's business sense is extremely keen."
Shinichi Iwahashi agreed, "It's really sharp. However, the debut of the male Douhu group is also meaningful to us. Through the male Douhu group, we can see the attitude of the audience."
"The audience's attitude?"
"The sales of the male Douhu group's debut single were very good, but most of the sales were concentrated in the first few weeks, which is a reflection of their popularity. Moreover, after the debut single, the sales of their subsequent works began to increase.
Significant shrinkage.”
A band that had great success when it debuted immediately fell into decline. This is obviously unhealthy popularity.
"This is because the public's requirements for bands and idols are different." Shinichi Iwahashi pointed out.
The form of a band has always been equated with strong strength in the minds of the public.
Especially in recent years, the threshold for idols has been continuously lowered, and they have been bombarded by mediocre idols for too long. The public has a clear distinction between idols and powerful ones. Therefore, they are also particularly sensitive to whether they have the ability or not.
Bands like Nandohu Group are essentially idols.
When they debuted, they debuted as a band and borrowed the light of the current band trend, but their strength was far from that of a real band.
"I met the male Douhu group once at the Red and White Song Festival and watched their performance." Shinichi Iwahashi said, "After watching their performance, I realized this more clearly."
If you become an idol and take advantage of the band's popularity, you will be held to the band's standards by non-fans.
The popularity accumulated as idols allowed fans to support their sales when they debuted. The high sales gave the general audience the impression that this was a good new band, and they went to buy them one after another.
However, their mediocre performances and almost zero creative ability turned the instruments in their hands into props for idol performances.
The popularity of the idols before their debut and the popularity of the band during their debut made them rise to the top, but because they did not have the corresponding strength, it was expected that they would suffer backlash.
"Not only that, but their debut single sells well, which will also become their tragedy. The more it sells, the impression of 'this is a fake band with no strength and style' will spread to more listeners, making the general audience dissatisfied.
They stayed away."
In this way, even if they try hard to add talent points in the later stage, it will be dozens of times harder than others to come back.
Because the public was "lied" by them at the very beginning.
"The situation of the male Dou Hu group reminded me once again that it is difficult for Band Paradise to be a longevity program. Because the public has almost demanding and high requirements for bands, and we cannot continue to deliver such high-quality bands through the program."
Watanabe Manyumi listened to his words carefully, digested it for a moment, and heard what he meant, "The program Band Heaven is equivalent to showcasing the mature bands that have been accumulated in the underground music industry in the past few years."
These good cards one after another are the bottom line accumulated by the underground music industry in the past few years.
"Yes, in the first year of Band Heaven, we were actually eating from the underground music industry's 'financial foundation'."
Watanabe Manyumi understood it as soon as she said it, and Iwahashi Shinichi was also much more relaxed, "Of course, when semi-finished products become finished products, there will also be new blank sheets of paper that become semi-finished products, as long as we grasp the rhythm of the program."
Grasping the rhythm of the show is also giving the new band time to evolve from a blank sheet of paper to a semi-finished product.
Iwahashi Shinichi attaches great importance to the early review, and personally goes to select the band to appear in almost every issue, just to ensure that the cards to be dealt are distributed evenly and to leave room for this new band to appear.
"However, waiting for the new blank paper to become a semi-finished product is actually a gamble, because what will appear is 'unknown'." Shinichi Iwahashi said, "So, in the new year, I will consider two things at the same time."
"One thing is that in April, we will make some adjustments to the program content, leaving time and opportunities for the 'blank slates', and also come up with new ideas that can attract and stimulate the audience, and find ways to extend the life of the program."
If Watanabe Manyumi hadn't mentioned the secret use of the combustion system, Iwahashi Shinichi would have focused on discussing this new adjustment plan with her, and then in March, the new ideas decided would be brought to the program production team for discussion.
"However, now that Zhou Fangsang is interested in this show and Wanyumi-sang is also planning to sell the show, my mind has also changed."
"Let's change our thinking."
When Iwahashi Shinichi said this, he paused and said, "We, me and you, in the new year, be prepared to cut off from the program and give up this program."
Watanabe Manyumi didn't expect him to say that and couldn't hide her surprise.
Iwahashi Shinichi was calm, "Once a force like the Burning System enters the scene, it will be a matter of time before the balance of the program is disrupted. There will definitely be problems by then. You and I are more dependent on Band Heaven than the production team and representatives in the seats."
Every family must be taller."
"So, we must start preparing for the next step after losing this show." Iwahashi Shinichi said, "However, we are not running away, Wan Yumi-san."
Watanabe Wan Yumi felt there was something in his words, "What are you going to do?"
Iwahashi Shinichi smiled at her, "We might as well smash this show with our own hands."
