Huawei was founded in 1987 and is located in Shenzhen. The story of Mr. Ren’s entrepreneurship of Huawei is everywhere on the Internet. Including Mr. Ren’s own self-report: He suffered heavy losses due to a business he led in his original unit and could not stay any longer.
, can only resign.
Later, they even got divorced.
Huawei's plunge into the communications equipment industry was not due to the foresight of Mr. Ren and his team. Rather, it was because they stumbled into this industry by mistake. Pay attention to the time points. At that time, China was full of gold.
Chance.
It was precisely because of this business environment that domestic companies at that time had no main business! They did whatever they wanted to make money. Such a big wave drowned a number of companies! Vanke even designated two companies for this purpose.
Important principles. First, do not make profits exceeding 25%. Second, Vanke’s main business is real estate.
With such guiding principles, Vanke later became the leader in the real estate industry. Of course, after Wang Shitou left, such principles were naturally abolished. The quality of Vanke's houses became increasingly poor.
After Huawei stayed in the communications equipment industry, did Huawei do any other business during this period?
Just like when Ma Yun founded Alibaba, she also went on a voluntary basis to buy small commodities and sell them everywhere to maintain the company's operations.
Duan Yongping founded BBK, and within a year, he sold everything. The purpose was to keep the company alive. Not that everyone took it for granted that he had been working on VCDs and telephones since he was a kid.
Chicken soup and success studies on the Internet always ignore some key factors. And to the world, latecomers present an element and framework that is completely different from the underlying logic of business success. So chicken soup is called poisonous chicken soup! Because
If you drink it, you will be further and further away from success and reality.
Of course, Huawei has made some mistakes and has also done PHS. But as Mr. Ren said in his speech later: We have been charging at the entrance of a city wall for decades, so we have achieved a little bit.
This sentence is generally accurate in Huawei's development history!
"Mr. Jing, please follow me." Han Miao followed the long picture column and introduced the company's history, all the way to the PHS business, the failure of betting on 3G, the struggle with Ericsson, and the take-off of the mobile phone business.
Currently, revenue from the mobile phone business accounts for 56% of Huawei’s revenue.
There is actually a well-known "story" here. In 2000, Huawei's technology guru, Prince Li Yinan, resigned and founded Harbor Network, which quickly became Huawei's rival.
To this end, Huawei set up a special "anti-X office" to beat Li Yinan to death. In the end, it acquired Harbor Network in 2006 and gave Li Yinan the title of empty vice president.
"Next, we will look at some images of the company from that year." Han Miao, the director of the public relations and government affairs department, said with a smile, and then asked Jing Gao, "Mr. Jing, let's take a short break first?"
She meant to ask if she wanted to go to the bathroom or drink some water.
Jing Gao said: "Okay!"
After coming out of the exhibition hall, take a seat and rest in a small room next to it. There are several sofas, coffee tables, and beverage vending machines, coffee machines, and water dispensers. It is obvious that this visiting route has been designed.
Jing Gao was sitting on the sofa, and the faint fragrance of An Xiaoqian came from beside him. Xiaoqian was wearing a simple and elegant dark skirt and flesh-colored stockings today. She was exquisite and fashionable, with the style of a mature and beautiful woman, but a bit stable and old-fashioned.
"Xiao Qian, what do you think? I feel it is different from what I imagined. Youwei, when we go back to our Phoenix Group and Taichu Group, we will build a history museum like this to leave behind the historical memory of the development of the enterprise. Enterprise
As for culture, I think we need to vigorously focus on it.”
Dong Youwei quickly took out a small notebook: "Okay, Mr. Jing."
An Xiaoqian gracefully stroked her hair beside her ears and said with a smile: "Yes." She is now in charge of Coolpad mobile phones, and her focus is on this. However, as an excellent manager, she started from Huawei's enterprise
There are indeed many excellent things found in culture.
For example: One thing is that Huawei seems to particularly like giving out awards. It can be called "smartly setting up names" to issue certificates to teams. This method of spiritual motivation is very clever! Moreover, Huawei seems to be very generous with their positions.
An interesting fact that Han Miao was asked about just now and admitted was that during the early development of Huawei, there used to be more than a dozen vice presidents in one department. Employees who went out to discuss business all had this title. They all had this title printed on their business cards.
.This has left people outside scratching their heads: Who is in charge of your department?
The world is bustling, everyone is here for fame. The world is bustling, everyone is here for profit. Huawei gives both fame and profit to its employees. I have to say that Huawei is indeed unique in being the leading company in the world today!
Mr. Ren is very smart.
Jing Gao smiled, An Xiaoqian had always had the problem of "duplicity" in front of him. But now she and his views should be consistent.
In the impression of the outside world, Huawei is the world's largest manufacturer of communication equipment and the largest mobile phone manufacturer. Huawei is often mentioned in business cases, and what is talked about in financial news is "Huawei's winter."
Needless to say, be prepared for danger in times of peace. There is a passage in it that left a deep impression on Jing Gao. Ren always wrote like this:
We Huawei people are very polite people. When the society does not recognize you as a Huawei person, you are a Huawei person; when the society recognizes you as a Huawei person, you are not a Huawei person, because you
His cultivation has not yet reached home.
To summarize: low-key!
However, who would have thought that the atmosphere inside Huawei is not actually low-key. Instead, there are various commendation conferences, various certificates, and various gold medal winners, which inflate the employees' sense of honor.
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After sitting for a while, Han Miao led Jing Gao and his entourage into the video exhibition hall. There are classic shots in the history of Huawei. Since Huawei started its mobile phone business, it has done a very good job in publicity. Some of the commercials are very beautifully shot.
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The video footage here is basically the historical moments that Huawei internally considers to be the most important.
Jing Gao did not pay attention to the swearing-in ceremony attended by Mr. Ren, Xu Zhijun, and Guo Ping. The picture had a sense of age and ceremony. What aroused his strong interest was a piece of Huawei internal information. It seemed to be a singing contest or a party.
Party.
Department after department put on a program. What was it singing? "Unity is strength." "Katyusha." "Mighty and high-spirited." "Song of the Yangtze River."
"good!"
Jing Gao couldn't help but applaud with appreciation. He felt the collectivist temperament and style of Huawei employees from these songs.
Corporate culture, all entrepreneurs are talking about it! Ma Yun's Alibaba is talking about using a fancy name system and calling himself Feng Qingyang. The main business is called Six Meridians Divine Sword. The toilet is called Tingyuxuan.
Not long ago, he went to the United States to visit Duan Yongping, the godfather of business. He also talked about the corporate culture of "duty".
However, none of these corporate cultures brought him such strong stimulation and feelings as Huawei.
To give employees a sense of belonging, we need them to have spiritual strength. How should we do it? He still said what Brother Xinqiang said: See more of the animal world. Voice is the first choice for human beings to express their emotions.
And many things can be included in songs! Neoliberalism is rampant in the world today. They are all emphasizing seed oil and pearls. But Professor Zhai from the National People’s Congress told him clearly that the cultural genes of the Chinese people are:
There is collectivism!
Because this is one of the most important characteristics of agricultural civilization, which is different from marine civilization. And our life from childhood to adulthood is itself a kind of collectivist education and baptism.
So, can singing Teresa Teng's sweet songs and this kind of melodious music make employees have a strong sense of belonging to the company? No!
So is it okay to sing the healing songs "My Future is Not a Dream" and "First Dream"? No!
So, is it okay to sing "My Heart Will Go On" from Titanic or other European and American pop songs? No!
The answer is right in front of you!
Looking at the popular music that has been handed down in China for five thousand years, there has been a series of exciting works since modern times. These works contain strong feelings of family and country! This is what should be sung.
Jing Gao doesn't know how other people feel. If he had to choose the song that impressed him the most when he was a boy, it would be the episode from the movie Shangganling: My Motherland.
A big river has wide waves, and the wind blows the fragrance of rice flowers on both banks. My family lives on the bank... When friends come, there is good wine. If the jackal comes, he will be greeted with shotguns.
This was a piece he sang with his classmates when he performed at his graduation from elementary school. He was standing in the middle of the first row.
At this moment, Huawei's song awakened the resonance in his heart!
When I first met Ren He last year, he recommended him to read "Selected Works of Mao Zedong". Perhaps deep down in his heart, what he admires most is the teacher. Because this is the Chinese people who had their backbone broken by foreigners after the Sino-Japanese War of 1840.
A great man who led the poor and weak Chinese people to stand up again.
"I say we should not decide how long the fight will last. In the past, it was decided by Dumen, in the future by Eisen, or whatever the United States will do in the future. That is to say, it is up to them to decide how long they want to fight.
Fight for as long as you want until complete victory!"
In today's business field, if you don't want to kneel down in front of European and American capital and technology. If you want to fight them to the end, you must surpass European and American counterparts like Huawei and become the number one and overlord in the industry. You don't have such a spirit.
God can't do it.
What will happen if the world loses association?
We also have Huawei.
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Han Miao, An Xiaoqian, Dong Youwei and others all looked at Jing Gao. Jing Gao waved his hand and continued to watch another video material.
Many senior executives of Huawei were singing in a room surrounded by flags and slogans. I don’t know if it was a swearing-in ceremony or a commendation ceremony for reporting and summarizing. They were singing “Chinese Man”.
Chinese men, Chinese men, should hold up one hand to the sky.
A lion sleeps for a thousand years, a lion sleeps for a thousand years, one man raises his arms and ten thousand men are strong.
The Yangtze River, the East of Asia, Emei and Kunlun, the Great Wall,
In the country of Tianfu, take Duoyonghong, the Yellow Emperor's armor and divine species.
Winds, tigers, clouds and dragons, all nations come together, I am the proud son of heaven.
How well written this word is! "Okay, let's do this too!" Jing Gao said to Dong Youwei and An Xiaoqian in a firm tone.
Nowadays, when employees engage in corporate culture training, they usually include "development training". It is unrealistic to gather the company's senior executives for a few days of training.
Jing Gao established his prestige in the company by studying at the "China Europe Business School". A large number of his subordinate executives accompanied him to participate in this business "MBA" course. But learning business skills and management are all
Secondary. I read books and took classes with him, that's the most important thing.
Let his senior executives feel close to him and have a sense of belonging to the company.
Another one was that day at Chongming Island in the Magic City, he called the executives over for a dinner. It is said that Jobs often called the executives out to play basketball with him on Sundays. Liu Qiangdong of JD.com had breakfast meetings every week
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And now he has found another means of cohesion, singing together. Singing such a song is full of pride, pride, and is engraved in our blood and cultural genes!
If you don't visit Huawei, you will always feel that Huawei has the label of "wolf nature". A one-morning visit will completely dismantle Jing Gao's inherent impression. The word "wolf nature" cannot cover Huawei's corporate culture and inherent cultural genes.
of.
Jing Gao thought, he had already seen the real reason why Huawei has internal power, is not afraid of Western suppression and exclusion, and is conquering cities and territories around the world!
