Chapter 458: First-class enterprises set standards
In the evening, Chen Yang was invited to a restaurant by the West Lake.
"Mr. Chen, welcome, welcome!"
Ma Baba came to greet him personally.
He has been waiting for Chen Yang here for a long time.
Chen Yang also smiled and shook hands with him.
Ma Baba also invited some other friends, basically all of them are big business owners in Hangzhou.
Everyone has heard of Chen Yang's name, and they happily came over to get to know Chen Yang.
At this time, Lao Hu held a heavy box and placed it in front of everyone.
"Mr. Ma invites you to dinner. You can't come empty-handed. A little gift is no sign of respect. I wish Ali's father a prosperous business and I wish Mr. Ma success."
Chen Yang said with a smile.
Lao Hu immediately opened the lid of the box.
A statue of Immediate Success made of pure gold appeared in front of everyone.
The golden horse gallops and success is imminent!
Good meaning, good luck.
Ma Baba liked it very much.
Because his surname is Ma.
Ouch!
What a big deal!
Everyone's eyes also lit up.
Someone also recognized that this ornament was made by a certain jewelry company. It took several kilograms of gold to create and was worth 888,000.
Nearly a million!
As expected of the boss of Neptune, he is very wealthy.
The action is naturally extraordinary.
"Mr. Chen is too polite. Mr. Chen is too polite."
Ma Baba was also very happy.
Although one million is not a big sum of money in everyone's eyes, it is still a bit painful to spend this amount of money to buy gifts for others.
This young man is quite interesting.
First, he exempted Ali from 300 million in advertising fees, and then gave him such a generous gift.
Ma Baba was very happy and personally led Chen Yang to the restaurant.
The decoration of this restaurant is not too high-end, but it is very elegant, and the waiters are also very distinctive. Their uniforms are light green cheongsam with a Chinese style.
The small bridge and flowing water in the restaurant are quite artistic.
"Mr. Chen, sit over here, sit over here!"
As the host of the dinner, Ma Baba sat at the main seat without hesitation, and then asked Chen Yang to be his right hand.
Chen Yang was the most distinguished guest he entertained, and he should be in the position of host and guest.
The rest of the people are not so particular and are all friends.
Everyone sat casually in a circle around the two people.
"This is Mr. Chen from Neptune Group. Everyone has met him before."
Ma Baba introduced Chen Yang emphatically.
Although Neptune only makes medicinal materials, it has become a legend in the e-commerce industry. Everyone here has something to do with e-commerce, so they are no strangers to Neptune.
Then, Ma Baba introduced the people around him to Chen Yang.
This time, he also wanted to have further contact with Chen Yang, so he called all his friends over.
They are all businessmen!
There are benefits to making more friends.
You never know when you will need it.
Chen Yang also nodded in greeting.
Friendship!
Once alive, twice mature.
We are all in business, and no one can say that we cannot use anyone.
Now Ali's coffee status is not as good as that of Neptune, and these people's coffee status is not as good as that of Ma Baba.
But Chen Yang was still very enthusiastic about getting to know everyone.
Seeing Chen Yang's enthusiasm, everyone felt good about him.
After a few glasses of wine, everyone started chatting lively.
During this period, someone asked about Alibaba’s latest financing situation.
Ma Baba also told the truth: "In February this year, the previous investors were willing to invest an additional US$60 million."
congratulations!
Everyone sent their blessings together.
Alibaba's recent development momentum has been very strong. It already has 100,000 employees and dozens of branches and subsidiaries at all levels. At present, the group has officially begun to make profits.
Therefore, capital investors are very optimistic about it and it is natural for them to invest heavily.
Alibaba has one foot on the threshold of going public.
Next, you just need to prepare the financial statements, and there will be a steady influx of funds.
"Mr. Chen, I wonder when Neptune will be listed for financing?"
one of the guests asked.
This is what everyone wants to ask.
It stands to reason that Neptune's structure and assets fully meet the conditions for listing, and its output value and profitability far exceed those of listed companies.
As long as Neptune goes public, it will definitely be pursued by capital, and it will not be a problem for the market value to increase dozens or hundreds of times.
But why has there been no movement from Neptune?
As soon as these words came out, everyone stopped talking, and even Ma Baba listened attentively.
"Neptune is in the medicinal materials business. Everyone knows that the medicinal materials business is a niche industry with a very low ceiling."
Chen Yang smiled and explained a few words.
He is not short of money, so why go public?
Besides, now is not the time.
"Mr. Chen, that is not a niche industry with annual sales of tens of billions. Which of these listed companies can achieve tens of billions in revenue? If Neptune is a niche industry, then aren't we all just street vendors?
"
One customer laughed at himself.
Although Alibaba is the leader in e-commerce.
But their size and revenue pale in comparison to Neptune.
Last year, Aquaman's sales reached an astonishing 10 billion.
What is the concept of ten billion?
At present, all e-commerce companies combined are less than a fraction of others.
Fortunately, Neptune only makes medicinal materials. If they were engaged in other industries, they would have closed down long ago.
Not bad!
Everyone nodded.
Although the medicinal materials industry is niche, the demand is not small. What about the market worth hundreds of billions every year?
"Although the revenue is high, the profit is relatively small. It can barely cover Hukou, right?"
Chen Yang said modestly.
It’s true that last year’s revenue was 10 billion, but Neptune is a service-oriented company. After costs and taxes, the profit is only 10%.
Of course, this is just the profit from Neptune’s medicinal materials business.
If you include testing revenue, logistics revenue and foreign trade profits, it would have already exceeded 2 billion.
"Mr. Chen, what capital now values is not your profit, but your business model and prospects. If Mr. Chen is willing to go public, brother, I am willing to help. In one year or not... half a year, Neptune can be successfully listed."
A boss patted his chest and said.
Everyone commented and analyzed the power of Neptune.
Chen Yang just smiled and said nothing.
If he wanted to go public, he would have gone public already, so why do you people need it?
Ma Baba couldn't stand it anymore.
This chapter is not over yet, please click on the next page to continue reading! "Everyone, there is no need to work in vain. Whether Neptune will be listed or not is not a matter of Mr. Chen's words. I heard that the capital in Hong Kong is very optimistic about Chen
Anyway, I sent people over several times to contact us, hoping that Neptune would be listed on Hong Kong Island."
After all, Papa Ma is Papa Ma, so he is relatively well-informed.
Although he couldn't understand why Chen Yang didn't let Neptune go public, he also knew that listing would be very easy for Neptune.
With Neptune's operating conditions, it would be no problem to go public in Hong Kong and the United States, let alone in China.
Are foreign investors optimistic?
Everyone fell silent for a moment.
Will there be any obstacles to listing a company that is favored by foreign capital?
This can only explain one problem.
Chen Yang doesn’t want Neptune to go public.
But what is this for?
Don’t we all want to make a business bigger and stronger and then go public to raise funds?
Why does Neptune's boss think differently from them?
"Mr. Chen, Neptune is relatively strong now, but it is not strong enough to monopolize the industry. If someone jumps out, competes with Neptune at a very low price, or even spends money to grab Neptune's territory. What will Neptune do then?
"
Some people asked in confusion.
Everyone in business has a sense of crisis.
Even if you are number one in the industry this year, you may be the best in the industry next year and quickly occupy the market by burning money to expand. Then you will be eaten up.
This is the rule of capital.
Therefore, as a business, you must be prepared for danger in times of peace, swim against the current, and be the first to become bigger and stronger.
If you remain stubborn, you will only be eliminated by the industry.
hehe!
Chen Yang smiled calmly and said: "That's not possible."
He had considered this issue before.
Although the medicinal materials industry is niche, it has certain thresholds. It requires not only capital and technology, but also standard barriers.
How many interests did Chen Yang sacrifice in order for Neptune Testing Institution to have its own testing rights?
Not to mention anything else, the standard alone will deter a lot of competition.
Isn’t Haiyu an example?
Back then, Haiyu's scale was no worse than Alibaba's.
But once Neptune cuts off their standard testing services, they will be doomed immediately?
standard?
It's not that easy to play.
For this testing right, Neptune has sacrificed a lot.
"Mr. Chen's words are somewhat inconsistent with business rules!"
The boss was naturally unconvinced.
In his eyes, as long as there is self-sufficiency of capital, there is no industry leader.
As long as you spend a lot of money, you can be the best in a thousand years.
Any industry where capital intervenes will be quickly reshuffled.
Take Brazil in South America, for example.
Brazil is one of the world's four largest exporters of agricultural products and a traditional major exporter of agricultural products.
However, after being targeted by the four major grain merchant groups, Brazilian agriculture quickly became their downstream industry.
However, there are many poor people in the country, and famines occur from time to time.
Someone here asked, since it is an exporter of agricultural products, why is there still a famine?
The real situation is that the agricultural products exported by Brazil have nothing to do with Brazilians, because the land and production materials have already fallen into the hands of the four major grain merchants.
The four major grain merchants used this combination to kill Brazil's agricultural products industry.
After traditional industries are intervened by capital, they will definitely be reshuffled.
hehe!
Chen Yang just smiled and was too lazy to argue with him.
Alas alas!
Ma Baba stood up at this moment, smoothed things over, and said: "I know a little bit about the medicinal materials. I have also heard about the dispute between Haiyu and Haiwang."
When Neptune annexed Haiyu, it caused a stir in the e-commerce community.
Ma Baba has also studied this case specifically.
"Back then, Haiwang was unique in the medicinal materials industry, but Haiyu was also very strong. The annual turnover was more than one billion, which is better than everyone here."
"But Haiyu went bankrupt overnight, and Neptune easily took over their formation channel. Haven't you ever thought about why?"
Ma Baba knocked on the table and asked.
Naturally, everyone has heard of this incident, but they don’t know much about it.
"Why, naturally the big fish eats the small fish!"
One customer explained.
Neptune's annual sales are 10 billion, while Haiyu's is only over a billion. The two are not the same heavyweight at all.
It is naturally easy to defeat the small with the big.
"But why did Haiyu collapse overnight? I heard that Haiyu had gone public in the United States at that time, and American capital was also very interested. The future is not bright."
Ma Baba continued to ask.
Now no one knows.
After all, they are not familiar with the medicinal materials industry.
"Let me tell you. Because Haiyu does not have its own inspection standards, everything relies on Haiwang's inspection agency and logistics transportation. Haiwang has cut off their inspection services and logistics services. They will be finished immediately. In other words,
Haiyu is the fish kept in the net by Neptune. Once Neptune closes the net, the fish will naturally be doomed."
Ma Baba said with a smile.
He had specially studied this series and admired Chen Yang's foresight very much.
This was also the first time for everyone to hear this inside story, and they all whispered among themselves.
"So, in the dry medicinal materials industry, it is very important to have your own inspection agency. Otherwise, what you are selling is a three-no product. Let’s not talk about anything else. The relevant departments alone can check you and bankrupt you. But looking at the country, there are several
Does the company have its own testing standards? Mr. Chen, this is far-sighted."
Ma Baba gave Chen Yang a small compliment.
He was also deeply inspired by this case.
If it were Ali who competed with Neptune, he would probably follow Haiyu's path and be manipulated by Neptune.
No matter how much progress you have made in the early stage, if you do not have a say in industry standards, you will eventually become a fish kept in the net by Neptune, and you will be eaten at some point.
Every other line is like a mountain, it is indeed so.
Chen Yang smiled faintly and had no words.
Everyone nodded again and again.
Although they knew about this incident, they did not know the inside story. Now that they heard Ma Baba reveal it, they were very touched.
In some industries, capital is not omnipotent.
This chapter is not over yet, please click on the next page to continue reading! "So, Mr. Chen's idea is right. Gaining the right to speak in the industry is much more important than going public and financing."
Ma Baba also said sincerely.
Chen Yang glanced sideways at Ma Baba.
As expected of Ma Baba, he can see clearly.
indeed!
The core of Neptune's competition is not channels or quality, but standards.
What are the standards?
That is the voice of the industry.
At present, Neptune Medicinal Materials R&D Center is one of the few institutions in China with independent testing rights.
This is also the main reason why when he first founded Neptune, he spent countless energy and material resources to build Neptune's own R&D center.
Research and development is not the purpose, testing is.
Now, every time Neptune sells an order of medicinal materials, it will have an inspection report issued by its own organization.
This report has almost become a standard for industry circulation.
Only by having his own right of inspection can Aquaman be invincible.
Everyone was also stunned by Neptune's foresight.
It turns out they are superficial!
First-rate companies make standards, second-rate companies make brands, and third-rate companies make products.
It turns out that what Neptune wants to do is set industry standards.
This is much more powerful than listing financing.
Why can those giant companies in Europe and the United States remain standing for hundreds of years?
It’s not just others who have the say in the industry and set industry standards.
But the problem comes again.
Not all industries are suitable for standards.
At least not in the industries they work in.
The medicinal materials industry is very suitable.
Perhaps this is also the fundamental reason why Neptune chose this industry.
Having said this, everyone couldn't help but feel a little in awe of Chen Yang.
If this person has this plan since the beginning of his freshman year, then this person has really great vision.
When they started their business, they never thought that far ahead.