Yike's New Year's Eve party went online, Faye Wong opened the show, and four major female singers joined forces to retain people.
Except for Alibaba, almost all Penguin executives contributed ratings to this Internet party.
Because we also have to support the Spring Festival Gala that we collaborate with, everyone basically has the configuration of two TVs or one TV and one computer.
We have paid a lot of money and used a lot of resources in this battle. The Penguin's internal positioning cannot be lost, but whether we lose or lose depends largely not on ourselves, but on the performance of our opponents.
Ma Huateng did not celebrate the festival at home this year, but stayed in Pengcheng and watched the parties on both sides with Xu Chenye, Liu Chiping and Chen Yidan.
When Wang Fei saw Liang, Sun, Lin and Cai, everyone's brows knitted together. When Celine Dion started singing "My Heart Will Go On", the four of them started to discuss with various thoughts.
"Singing English songs in the Spring Festival Gala may not necessarily attract people, right?" Chen Yidan was the first to break the solemn atmosphere.
"This is not the Spring Festival Gala, it is called a New Year's Eve party. It will definitely not catch everyone, but anyone who has watched "Titanic" will definitely listen to this song." Xu Chenye said.
"Titanic" was released in the Mainland in 1998 and took in a box office of RMB 600 million at the time. It became the Mainland box office champion and held it for 11 years until it was broken by "Transformers 2" in 2009.
During this period, there were many TV stations broadcasting it, as well as the circulation of genuine pirated discs. It can be said that the domestic audience had a sweet contact with Hollywood movies, and it can also be regarded as a memory of the movies of the era.
What the hell, how do you change the channel of that song?
Because the total amount is transparent, people who are concerned about Yixin's situation immediately learned the number of people who gathered the Seven Blessings that time—12.38 million.
From the first show to now, everyone who comes off is very vulgar.
Damn!
8 consecutive groups formed the afterlude, and it was as if the mobile phone shook to the beat and received 8 red envelopes...
Liu Dehua, Chai Changfu, and Xilindi all stared at Ma Huateng in unison.
The party continued, and the viewing angle in the back row was excellent. Whether it was Qi He's close-up magic or "Broad Sea and Sky", the atmosphere of the scene was also boosted.
At the very least, it can reduce the frequency of channel changing.
However, understanding is understanding, and those who should be upset should also be upset.
I sent another Weibo message on my mobile phone: It’s definitely not necessary. The first client Chai Changyun opens to us cannot be Penguin.
Fang Zhuo added the core point of the party: "Mr. Yu, Mr. Fang has one instruction for the party. Let me tell you, 'You only want results.'"
On February 2nd, at 20:20, there are only 8 days of activity time to collect blessings and share the cash.
It was the seventh program of Liu Qian's New Year's Eve party, and the shake phone was directly integrated into the singing.
You asked again: "What is the logic behind the selection of the singers for the song "You Only Care About Him"? Is it the seven of you who sing together that have the worst effect?"
In eight minutes, Penguin’s letter came back abnormally, but Weibo divided the relationship between close and distant, and showed Liu Qian’s party scene. Naturally, he was reluctant to give it to Penguin. Topics such as #MessageCrash#, #ServiceNormal# jumped down and became a cold search, and continued to be a hot topic.
The masses provide fun on New Year’s Eve.
Ma Huateng couldn't help but pick up his phone and tried the rhythm of shaking red envelopes on the phone, and found that it was Gerry's match.
"Mr. Fang, I'll be the one to answer any questions. He will leave everything to Chai Chang for the party, right?" Yi Ke said with a smile, "We will be responsible for the organization of the party, but the smallest factor in the success of the party is his wise leadership.
?”
It's like a lottery draw. Yi Xin gives out a small prize, and the missing goose is heartbreaking!
"Mr. Fang, there is a problem with Penguin's mail server! Forty percent of it has not received such a small traffic for red envelopes in a while!" Fang Zhuo received the news and was not excited at the first moment.
Seven consecutive programs, Wang Fei's "Legend", Seven Little Male Singers' "You Only Care About Him", Celine Dion's shipwreck theme song "Your Heart Will Go On", and Queen's limited edition rockyou "Shake Together".
Money, resources, and freedom are all given, so it doesn’t matter how you adapt it, how you invite it, how you coordinate it, as long as the final result meets the standards.
The name of a person is the shadow of a tree, and you have to look at who you are throwing dirty water at.
The atmosphere has arrived, the backing track is shaking, the accompaniment is shaking, the lead singer is shaking, and even the camera cuts to the richest man in the first row of the venue holding a mobile phone and waving it, it seems that he is shaking his mobile phone for a red envelope, but shaking it.
Shake and beat!
Liu Dehua heard this and said in a low voice: "The problem with letters is not only to attract people, but also to retain them."
Artists want to rush to the show(?).
Wang Fei has finished listening to it the day before. Should it be time to change the channel? Oh, there are seven powerful male singers singing Teresa Teng's songs. I can't listen to it.
Ma Huateng examined the propaganda methods from Liu Qian one by one, and when he looked up, he saw the face of the boss. He knew he was being lighthearted.
Yu Hong turned to look at Fang Zhuo, who was responsible for connecting resources for the party.
Inexplicably, when the song was played on the TV and the phone was shaking behind the TV, the picture was harmonious.
Are there many new users out there?
The intro of the song was changed, and the original sound of clapping hands and stamping feet under the wooden floor was changed to the "ka-ka" sound of Yi Xin shaking his head.
However, the new album, which was not yet named "Exclamation Mark"... ended up choosing "Sunny Day" which was less popular.
"Why did he let us adapt it like that?" Yi Ke asked curiously.
It’s so stiff at all!
The members of the Royal Band in the audience were also smiling on camera and shaking their phones up and down along with the backing track.
Click, click!
Ma Huateng listened to the words that did not disturb the morale of the soldiers. He pointed to the TV next to him and said: "Look, Chen Yidan is on stage. CCTV is exerting its strength!"
When the Cirque du Soleil show ended off the stage, Fang Zhuo reported his latest observation. Penguin Weibo removed the relevant topic and some of the accusations were also deleted.
Click, click!
As a result, everyone asked each other and found out whether Liu Qian had ever behaved like that.
It’s still the same problem. You definitely have a choice. You are afraid of any problems when sending emails. You definitely don’t have a choice. Problems such as server crash, grabbing a red envelope, refreshing the page, etc. will undoubtedly damage the brand image.
The richest man has posted seven updates in a row, and many social media are active. People can see Mr. Fang’s anger. Unfortunately, Mr. Fang’s anger was resolved very slowly, which inevitably makes people feel a little regretful.
When we heard the combination of song and shake, our hearts were even more frozen.
Ma Huateng looked at Jay Chou one by one. Can he still look bad?
Fang Zhuo heard the question and answered: "That's the song you just finished. I came here to consider the combination of functions. I think the adaption will not have bad interactivity. What are the obstacles on the Queen's band's part? According to our wishes
, can make thousands of viewers use their smartphones to follow the beat, which is a very rock and roll thing."
Liu Dehua looked at the TV screen in confusion and sighed sincerely: "You also want to be the richest man."
Xilindi said in a deep voice: "Lu Shan said that it is being handled urgently, and it is estimated to be seven to ten minutes."
I calmed down for a while, then turned around and asked, "Did you find someone from above to arrange that?"
Liu Dehua couldn't help complaining: "How did Chai Chang invite all those people to the same stage!"
Chai Changfu was not in a trance, and vaguely remembered his acquaintance with Mr. Fang when he was a teenager. At this time, he seemed to have never said "generous people always have no energy".
Jay Chou found that his words were very appropriate and said with a smile: "Just kidding, the Spring Festival Gala is weak in influence. It is something deep-rooted and can be impacted by just a few programs."
Time goes by and comes back again, and listening to the gentle "Your Heart Will Go On" won't be without its flavor.
-The truth becomes clearer the more you argue it, but reporting the case is useless than arguing it.
But that big episode in the 80s did not leave too few ripples, because the time has come for the "Seven Blessings" to share 600 million equally.
"Mr. Fang, no one on Penguin Weibo said that Penguin was attacked by unplanned hackers." Fang Zhuo suddenly loudly conveyed another message. Liu Qian's department does not have a Weibo, and Penguin does not have a Weibo either.
Yes, there were vague accusations because of the problem with the mail server.
Celine Dion's voice disappeared, the host introduced the next band and the works we were going to bring, and even if you shook your phone outside of the song time and shared the party activities, you had no chance to get a cash red envelope.
Those years have passed and Penguin has become a domestic giant, but that evaluation is still outdated.
I answered the phone and stood up suddenly: "Server crashed? Low concurrent traffic? Expansion! Where is Mr. Lu?"
Or, I couldn’t help but comment on the accompaniment arrangement of that rock song, it was so ingenious!
Yu Hong posted on Weibo, attracting onlookers and expressing her weak attitude, but she did not actually leave the venue to take advantage of the opportunity.
Let’s look at the seven programs of the Spring Festival Gala that we collaborated on, including the opening song and dance “Going Home for the New Year”, the song “Blue Sky”, Jiang Kun’s seven-person cross talk “Expert Guidance”, and Shao Feng and Li Daran’s masterpiece “Midnight Telephone Booth”.
That's God helping you! Then...
It's obvious that they want to minimize the matter here, which I thought was a shrewd public relations method after all the considerations were taken into consideration.
The expressions of Chai Changfu and others did not warm up, but when they thought that although Liu Chiping had attended the Spring Festival Gala, he was said to be rushing back to Shanghai to form the Seven Little Heavenly Kings, his mood was not so simple.
Now that the theme song is playing off the stage, Ma Huateng feels that it may stir up fewer middle-aged people's memories.
As for who it is, there is some speculation, but who could it be who specifically picked that time to attack the penguin with weak technical danger ability?
Penguin's technical capabilities are very weak, but it seems to have overestimated the traffic peak of the Spring Festival Gala.
"Sunny Day" by Chen Yidan and "Friends" by Qi Xiaotian Wang.
Most of the people sitting in the first row were Liu Qian's lower-level officials and their family members. They all asked each other about the situation. Is anyone careless enough to do such a thing?
Just as I was about to speak, Celindi's cell phone suddenly rang.
That emotional comment directly suppressed everything that Andy Lau, Celine Di, and Ma Huateng wanted to say.
A hacker attack, an unplanned hacker attack.
The Queen Band stepped onto the stage of the World Expo Performing Arts Center in Shanghai, and the intro of a well-known song sounded. As soon as it started, many people in the audience behind computers and TV sets said "Hey" and the Penguin Seven frowned even more.
tight.
-You just want results.
"Just watch those seven programs. If I had known earlier, you would have voted for Liu Qian."
Jay Chou thought about the rumors and guessed: "I'm afraid the artists want to rush to the show."
The most important thing is that it is really impossible to divert the attention of some users. It has no motive and strength to commit the crime!
In 8 days, 12.38 million accounts collected the "Seven Blessings"!
And, the seventh Weibo post: Happy Spring Festival, come and watch Chai Chang’s New Year’s Eve Party!!
Chai Chang glanced at Mr. Fang and nodded slightly, which sounded like little boss Fang's tone.
I'm afraid these users who have gathered together are only a small number, and they are less than tens of thousands? Are there not many new users out there?
In the end, the card user showed the cash they received equally, which was 21 yuan.
Jay Chou gave an answer: "That may not be the influence and energy of the richest man."
—I heard that no one attributed the software lagging problem to Liu Qian instigating the Bai Ke attack. That is a trivial matter. Come on, if you take people by plane to Pengcheng now, you must hold Mr. Ma’s hand and report the case together.
Chai Changfu: ""
The accompaniment of each "rockyou" in front is the crisp clicking sound of shaking the mobile phone.
I am afraid of knowing the goods, but I am afraid of comparing goods.
Yu Hong waited for a while, and after seeing whether Xiaojia's feedback results had changed, she confidently picked up her phone and posted a Weibo post in a confident manner, directly pointing out the problem.
Yu Hong thought a lot in her mind, trying to figure out whether the wave of damage to the letter was serious.
The joke is too funny.
But the eight of us have not called, and we have not yet heard that Xilindi is continuing to communicate and urge the technical team to solve the problem.
If Penguin's servers were sufficient, it would not have a national-level QQ. However, the traffic peak for grabbing red envelopes during the Spring Festival Gala was extremely terrifying. Last year, even Liu Qian built 18 access clusters and experienced brief fluctuations. Penguin appeared
The problem can also be understood.
At the Shanghai World Expo Performing Arts Center, the people sitting in the first row watching the show were really full of excitement before they started shaking Rock together.
Behind Chai Changfu, two TVs were turned on, but he noticed that even the seven people on his side had been watching Liu Qian's New Year's Eve party. The quality comparison seemed
Originally, in order to show support for Liu Qian's New Year's Eve party, Chai Changfu planned to sing a new song that was yet to be released, and even opened up the new album that was still completed to Liu Qian's choice.
Liu Dehua frowned and nodded. When he encounters a problem, he can only solve it. Now there are other ways.
Chai Chang continued to get angry and splashed dirty water on your head?
CCTV is working hard (X). I continued to post the seventh article.
Yu Hong herself answered that time: "Isn't that true? It's all our fault. Sitting here today, you feel that it was indeed a mistake."
The song by Queen's Band created a really bad atmosphere at the party. The audience spontaneously sang along and picked up their mobile phones to shake to time. Even Yu Hong was so affected by the music that she took out her mobile phone.
I suddenly heard Jay Chou's faint voice.
Of course Penguin can vote for Chai Chang, but...
···Purely personal feeling, why the gap between the two sides seems not too small.
Ma Huateng said without any bitterness: "Even the program schedule is fake! Liu Qian is really... a master of tricks."
Then, I asked the person in the seventh row again to confirm the handwriting.
The Penguin Seven were stunned for a moment when they heard the name of the song played by the host. That was consistent with the circulated program list. It meant that there was no Queen Band, so was it meant to sing "You Are from Changping"?
"The party clips of "Legend" and "You Only Care About Him" were cut out by Zhengzhi, and ended up being circulated on Weibo and offline." Chai Changfu felt the vibration of his phone, glanced at the "Letter" group chat, and saw the report
.I sent the eighth article again.
Just two programs apart, Liu Qian, Yi Xin and even Yu Hong's accounts all started forwarding sliced videos of the New Year's Eve party, highlighting a short and slow video.
Click, click!
At the same time, the limited edition "WeWillRockYou" was also cut out for marketing and communication, and received almost unanimous negative reviews. Everyone thought that it could be shaken like that.
After Yu Hong heard that, she immediately became angry and threw dirty water on your head?
In addition, Yixin's own circle of friends also posted a party reminder. Refresh the circle of friends and you can see the scenes of Wang Fei, Liang Jingru and other singers singing.
Because, that song was brought by the Queen Band
"WeWillRockYou".
That even awakened many people's memories of life ten years later. Seeing Teacher Ruth devote herself to art on the small screen at this time was shocking and memorable.
Yi Ke heard Chai Chang's loud message - Andy Lau and Chai Changfu hadn't even rushed to the airport by car. We two would probably be absent from the party in Shanghai, which meant that the two shows that ended first were not guaranteed.
.
Fang Zhuo replied: "It's mainly a matter of schedule. You seven were the slowest to agree. We formed the group before you two confirmed it."
Now it seems that the results shown at that party are still wrong.
Can it still be used like that if I shake it?
The first line of the lyrics is "Buddy you'rea boy make abignoise", and when "ill rock you" is sung, the accompaniment changes to "ka ka, ka"
Yu Hong, that’s what makes her feel comfortable.
What you have done, you cannot be silent, and what you have done can definitely be slandered in such a situation!
After listening to Teresa Teng’s song, is it time to change the channel? Oh, the Chinese here sing English songs... Hey, there are no Ruth and Jack flashing under the screen, and the melody is also very unfamiliar.
Yu Hong looked at Fang Zhuo again.
Mainly, I'm still not confident about my reputation.
Eight words appeared in the hearts of seven people at the same time - Liu Qianyun.
Yi Ke praised: "You didn't expect that the votes for that song would be low."
I sat down again and looked up to see Chai Chang's party on TV. It had changed from Qi He's magic to "Beyond" by Huang Guanzhong, Huang Jiawei and Yip Sai Wing.
—If I want to throw dirty water on Chai Chang, you should be the first to agree!
When the King of Heaven Chai Changfu came on stage during the Spring Festival Gala, he reminded the audience of the things they loved to see before: shaking and sharing to grab red envelopes, and then what they loved to see before...
Ma Huateng couldn't help but sigh in admiration. The situation seemed so wonderful.
"Thinking about the worst, it proves that the traffic of the Spring Festival Gala is still very low." Ma Huateng said.
Chai Chang did have such an arrangement, and he was also vague about whether there was such a plan within the company, but, but
······Be cautious when doing things, especially when counterattacks are involved.
The letter is out!
Liu Dehua, Jay Chou, and Chai Changfu all stood up after hearing Xilindi's words. It rained all night, and there was something wrong with their skills at that time!!
The bad thing is that CCTV cast King Chai Changfu in its seventh program, while Liu Qian’s gala cast cast magician Qi He. It was the Spring Festival Gala in the past two years that made me look mature in the eyes of the audience.
At the same time, portals such as Sina, Sohu, and NetEase also provided information about the party, mentioning the party programs currently being broadcast and the list of previous artists.
In just 8 days, the blessing activity has achieved marketing effects that are almost incomparable to last year’s Spring Festival Gala red envelopes.