October 23rd, how did later generations describe this day?
If Fang Zhuo remembers correctly, he vaguely saw Steve Jobs’s comment that he changed the history of digital music development.
Ipod is by no means the first music player to support the mp3 format, Fang Zhuo thought so until he found and personally bought three players with different features that truly supported mp3.
But the Ipod is definitely the most influential. It once became a cultural phenomenon and was even used as a meeting gift between national leaders.
"elder brother."
"President Fangda, what are you thinking about?"
At seven o'clock in the evening, Zhao Suqi followed his brother downstairs after dinner and saw that he was always distracted when he came back.
"Oh, it's nothing, just thinking of something small." Fang Zhuo shook his head.
Zhao Suqi said strangely: "Brother, you started to lose your mind in the afternoon."
"Really?" Fang Zhuo stretched, "I'm just thinking about how to defend."
"Defense? Isn't M1 the best in the northern hemisphere?" Zhao Suqi was even more surprised. As far as publicity is concerned, the best music player in the northern hemisphere is quite loud.
Fang Zhuoheran: "Qi Qi, a successful leader must be prepared for danger in times of peace, must always be alert to the development of the times, and must have a mentality that is both confident and humble, so as to maintain long-term motivation.
"
Zhao Suqi nodded confusedly, very convinced.
The two of them chatted about each other, but just when Fang Zhuo casually clicked refresh on the page, Apple's website suddenly updated product information.
It's obviously not yet half past seven...
Fang Zhuo was stunned for a moment, complained in his mind, and looked at the product parameters of his competitors attentively.
"The size is about the same. Hey, the weight is actually heavier than the M1."
"Well, white...the design is somewhat similar, but the buttons are different."
"Damn, why is its transmission speed so fast?"
Fang Zhuo was shocked. There was a description on the page that the transmission time of ten songs was almost ten seconds. In other words, one song basically took one second to transmit, while the M1 took one minute. This gap was still relatively large.
obviously.
He stared at the parameter information on the web page and subconsciously picked up the phone to call Product Director Xu Keden.
The call didn't go through.
Fang Zhuo put down the phone and muttered to himself: "Why is Apple so fast? Why is it so fast?"
The hardware foundation of music players is almost the same. Yike is looking for parts all over the world. Even if there is better technology, it should be in the category that has not been mass-produced.
Perhaps, where is the technological breakthrough that has been commercialized?
Fang Zhuo was in a very bad mood. Transmission speed is the most intuitive experience for users. This will greatly affect the positioning of M1. Although the price of Ipod will definitely be more expensive, the price of M1 is already so high that users feel uncomfortable.
There should be such a big gap in the high end.
While he was thinking, he refreshed the web page.
Soon, Apple's information continued to be updated, and the price of the Ipod also came out, which was US$399, which is about 3,300 Chinese dollars.
M1 is 2899, the difference between the two is 400 yuan.
Fang Zhuo believes that the cost of IPOD parts will not be higher than his own, which means that the other party has a larger profit margin.
Price war? Mid- to low-end?
Fang Zhuo thought about the situation M1 was facing and stared at the computer screen in front of him unconsciously.
I don’t know if the Ipod transmission speed claimed by Apple is accurate...
He sighed, feeling that it was very difficult. If everything else was fine, but the transmission speed was the most intuitive feature for users, then he could only consider not publicizing it as much as possible.
It is always inevitable to use word of mouth, especially now in the increasingly developing Internet era.
Fang Zhuo was thinking about the publicity strategy, his eyes gradually focused, and he suddenly saw the instructions for using the Ipod on the web page. The music transfer uses FireWire technology to transfer songs from the MAC to the Ipod.
Mac?
Computers produced by Apple?
Fang Zhuo had an idea in his mind. He used the mouse to slide the page and look for the key points he guessed in the English on the screen. Why is it so fast?
Mac, Mac, Mac…
There is no mention of Windows in the entire article!
No, no, Ipod doesn’t support Windows, right?
Fang Zhuo's expression was very strange. He held back his uncertain surprise and repeatedly looked for detailed explanations in Apple's official website description. However, it seemed that the newly launched Ipod really did not support Windows, the most mainstream computer system.
Microsoft's Windows is undoubtedly the dominant computer system, with users all over the world.
Is there any reason why Ipod doesn’t support it?
Fang Zhuo thought calmly for two minutes. Could Steve Jobs have predicted that this music player would achieve such great success?
At present, Apple's business is definitely Mac computers. So, the emergence of Ipod is to enrich the Mac usage ecosystem?
Later Ipods definitely support Windows because Fang Zhuo once used its software store, but the first-generation Ipod was probably still conservatively considering the ecology of its own computer.
As for subsequent changes... commercial companies will not struggle with money.
Fang Zhuo took a few deep breaths and went through the product information on Apple's official website for the last time. It was more clearly confirmed that it did not support Microsoft systems, but it was already a high probability event.
"Brother, how long will it take for the best M1 in the northern hemisphere to meet domestic competitors?" Zhao Suqi asked while flipping through the book.
Fang Zhuo shook his head slightly: "Which northern hemisphere is the best?"
Zhao Suqi raised his head in confusion: "?"
Fang Zhuo said: "M1 is the best music player in the world!"
Zhao Suqi: “Ah??”
She said in astonishment: "Brother, are you prepared for danger in times of peace? Are you both confident and humble? Have long-term motivation?"
"The long-term motivation is to walk at the front and let others catch up behind you." Fang Zhuo said as he picked up the phone to make an international long distance call. He wanted to personally confirm the other party's short-term mistake.
Toot, toot, toot, toot.
It is daytime working hours in the United States at this time.
As soon as the call was connected, Fang Zhuo asked in relatively fluent English: "Hi, hello, I saw your new product, but there is a problem. Does it only support Mac systems and not Windows?"
In the next sentence, this question gets a clear answer, it is not supported!
Fang Zhuo thanked him, hung up the phone, and immediately called Su Wei, who was interviewing talents for the company: "Mr. Xiao Su, please contact CCTV. No, not only there, from now on, all the advertising slogans we put out will be
Just change one sentence."
"No more using the best music player in the northern hemisphere."
"M1 is the best music player in the world."
"Yes, yes, just change it like this, no problem."
Fang Zhuo hung up again, thought for a second, and called the administrative assistant who had not been transferred yet: "Xiao Yuan, help me make an appointment with someone from the office tomorrow to consult about registering a company in the United States, in the morning."
Zhao Suqi watched blankly as his brother suddenly entered working mode. He still didn't understand what happened for a moment. It seemed that in the blink of an eye, the M1 was upgraded?
The world's best music player?
Really?
Zhao Suqi turned his attention to the computer. His brother expressed a lot of worries about the competitor's press conference. Is this already released and is it all relying on the support of his peers?