Bidding is a game.
The game is a volume.
How to roll?
price.
I don’t believe you at all when you say a quotation.
You wouldn’t believe it if I told you a quotation.
In order to win, both parties can only guess the price in the other party's hand and bid as high as possible.
Fang Zhuo originally thought that 4 billion was a sure number, but now as doubts sprouted in his heart, he felt that it was unstable.
If the Li family's growth is really what they think it is, calm on the surface but menacing in the dark, then they will definitely pay a price that is sure to win.
Because, even if there is a tacit understanding between Hong Kong businessmen, Cheung Kong is unable to determine at what price Yongke will acquire the land, and they determine that Yongke will pay a price that is bound to win. Therefore, Cheung Kong is bound to win, and it is bound to win.
So, Fang Zhuo was confused.
Simply guessing who your opponent is will not help you win the round. You must come up with a winning price.
How much do the Li family think they will pay?
How much will they add to this price?
How much should you pay in the end?
If you can't guess Changshi's intention, you will definitely feel unhappy if you lose this game.
If you had guessed Changshi’s intention, you would have lost the game and you would be doubly unhappy!
There are less than three days left, and we need to urgently determine a number. This is really... pure guessing!
guess what the courage of Changshi, Zhou Kaixuan and the Li family is.
guess how courageous the richest man in China is.
Jidong lost five yuan. Changshi must be holding back his energy to get back a win. So how many chips should be put in to match the Li family's momentum?
On March 13, Fang Zhuo called Liu Suyi to his president’s office.
He informed: “40 is no longer safe, let’s re-negotiate the price.”
Liu Suyi was shocked: "Ah?"
Fang Zhuo was speechless, waiting for the quotation and planning to refer to it.
Liu Suyi couldn't help but swallowed and stammered: "Fang, Mr. Fang, 4 billion is already very high. We have measured the price of this land repeatedly. This is just the land price. The price of subsequent development is also very high.
This, this..."
Fang Zhuoyi frowned: "Don't talk nonsense. If you are asked to repay, you will repay."
Liu Suyi's face was really sweating.
Mr. Fang, what is going on? What is this posture?
Liu Suyi was even a little panicked: "Well, I'll do the math, I'll do the math again, no, Mr. Fang, the situation is different now. There is a subway in Zhuyuan that needs to be repaired, and I heard that housing prices have to be regulated again this year, so this fund is occupied
It’s still quite troublesome.”
Regulating housing prices? It’s a good thing.
The subway needs to be repaired? It’s a good thing.
Fang Zhuo knew this, and also knew that this was Liu Suyi's tactful persuasion at this moment. He said with a stern face: "You tell me a number, I know it in my heart."
The problem is that Liu Suyi doesn’t know very well. The land in the Zhuyuan Business District is divided into two parts. It is intended to be used for commercial and residential purposes. The cost of raising funds, the cost of investment and construction, the cost of time backlog... and other factors must be calculated clearly.
But it is impossible to completely measure it. This land has the impact of time factors. The authorities are currently regulating housing prices. If the increase slows down, the impact will still be quite large.
Besides, in the current situation, if you think about this number, does it also mean that you will have to take responsibility for things that go wrong in the future?
The more Liu Suyi thought about it, the more sweat became on his face.
He knew that Mr. Fang had a plan to reorganize Yongke. If he took the responsibility, would the reorganized company kick him out?
Would someone like Mr. Fang show mercy to me?
Liu Suyi doesn’t think so. There are facts before his eyes. Mr. Fang was the one who stepped in with the front foot, and he took over the project with his back foot. How could he be merciful to him?
Once Yongke completes the reorganization and Mr. Fang still maintains control, what’s the point of being dismissed because he made a mistake and can only be a director?
Fang Zhuo thought Liu Suyi was calculating numbers and waited patiently.
Liu Suyi suddenly made an offer: "Mr. Fang, if it doesn't work out, we'll offer 5 billion. I don't believe anyone can exceed this price! We have to win the land even if we don't make money!"
Fang Zhuo was stunned for a moment, calculated in his mind, and laughed and cursed: "It won't make any money if you work hard. Well, you are the number one philanthropist in the real estate industry."
Liu Suyi looked embarrassed, but felt relieved: "Mr. Fang, what's going on? Really, our 4 billion is already a lot."
"Something has changed." Fang Zhuo narrowed his eyes, "I'm afraid there is someone who is really determined to get this land, and they want to overwhelm us by the way."
Liu Suyi was confused.
But I know that Mr. Fang must have inside information.
He thought about it for a long time and decided that he would be a fool today. You can ask whatever you want, but I will lose the bid.
Fang Zhuo didn’t know that Liu Suyi had thought so much. He thought about it, but still couldn’t decide on a price.
It doesn’t depend on the market anymore.
“Have someone collect the prices for land acquired by the Li family in China, compare it with the prevailing opinions at the time, and see what patterns there are.” Fang Zhuo asked Liu Suyi, still wanting some reference.
Liu Suyi nodded and immediately found someone to do this.
He himself tried a few more words, but he did not find out what Mr. Fang’s inside information was.
At noon, the bidding records of Cheung Kong and Hutchison Whampoa in the Mainland were transmitted. The pattern is...
irregular.
Some are high, some are low, but overall they are on the lower side. The Li family is given preferential treatment in the mainland.
This does not help the judgment of this bidding.
Liu Suyi was adhering to the attitude of never talking about the price, and could clearly feel that Mr. Fang was in a bad mood.
He said sincerely: "Mr. Fang, it's up to you to decide the price. If it's more or less, we don't care. If you make less this time, make more next time. Didn't you say that before?
No matter how much or how little you make, you still make money. Can Yongke still drink the northwest wind under your control?"
Fang Zhuo put down the quotation record in his hand and glanced at Liu Suyi: "I think Mr. Liu looks like a president."
Liu Suyi raised his eyebrows with joy and coughed: "Mr. Fang, we just have to pay attention to the capital chain. Everything in Zhuyuan is good, the location is good, the transportation is good, but the project turnover is slow, and there is a commercial center, Yongke still has
Be careful."
Fang Zhuo lit a cigarette, and while smoking, he thought about 2-3, 2-4 in Zhuyuan Business District.
This land involves the planning of a subway interchange hub, and there is a certain risk of construction delays. Because there was movement on Line 3 in Shanghai last year, construction has been extremely cautious since this year.
From the perspective of land prices, the later you sell, the higher the profit will be, but for the company, it will also cause capital accumulation.
The same money is sold to sell the house with other places. Before starting here, the capital chain is not smooth enough.
In other words, for a project of this scale, if you want to cover the land, you must have the strength to cover it.
Does Yongke have this kind of strength?
Hardly.
Because Fang Zhuo cannot lose all his blood here, he still has to keep taking care of the ice core. Compared with real estate, it is a big money-burning job, and the future production lines will only become more and more expensive.
Has this factor been taken into account by your opponents?
Fang Zhuo was slightly distracted, as if he saw his opponent comprehensively analyzing his situation in the room.
Ah Zhou, Ms. Zhou, is that you?
Whether it’s you or not, it’s considered you.
Fang Zhuo picked up his cell phone and began to contact Ding Lei from NetEase, and then contacted Zhang Chaoyang, the head of the third portal.
Sina, NetEase, Sohu.
Half of the Internet in China today.
Fang Zhuo communicated and first determined that whether he could win the land or not, he would be able to send a gift to Ms. Zhou’s TOM Network.
As for what the Internet trend will be this year, as the head of Sina, he knows that the top government must make attempts at industry self-discipline and public supervision, which involves the control trend of the wireless value-added market.
In the wireless value-added market, TOM Network is first and Sina is second. One of the reasons why the former has firmly grasped the market share is that they rarely set restrictions on terminal content, so they have been growing wildly.
It is rumored that TOM.com has plans to go public in Hong Kong this year.
This company's financial performance must be very good, but it only relies on the wireless value-added market and its business is too single. This is a fatal weakness.
According to the above meaning, as a representative of China's Internet industry, since the portal website is involved in the wireless value-added market, it must set an example.
Originally, this model may be implemented after the middle of the year.
Now, Fang Zhuo communicates directly with the other two leaders and pushes it forward together. This one is called the "Integrity and Self-Discipline Alliance" of the three major portals in China's Internet industry, which will conduct in-depth discussions on my country's wireless information Self-regulatory work in service industries.
As for whether this will become a sign of market trends and whether it will affect another Xiangjiang company with a single business that wants to be listed, what does that have to do with the head of Sina?
The communication between the three leaders ended.
Zhang Chaoyang asked the last question on the phone: "Mr. Fang, I see your blog is quite prosperous. Would you mind if Sohu also plays a role?"
"Hahaha, Mr. Zhang also knows about blogs? It's quite fun. Of course I don't mind. We are actually trying it and are still thinking about the profit direction of this business." Fang Zhuo was a little surprised, "Mr. Zhang, you also know that purely relying on
It’s difficult for advertising to operate healthily.”
Of course Zhang Chaoyang knows, because that is the old way of portal websites.
He hung up the phone and answered his doubts. It turned out that Fang Zhuo really didn't see the message he left on his blog.
Fang Zhuo's anger from the heart ended.
He called Liu Suyi in again who was going to the canteen.
“Mr. Liu, our current quotation is 4 billion.”
Liu Suyi nodded.
"The opponent's intentions are unknown. This quotation can only be based on thoughts and guesses. There is no reference at all." Fang Zhuo continued, "In this way, you will make five more bids, and an extra 100 million will be added to each bid. I will bid based on my mood when bidding.
"
Liu Suyi: “……”
When someone gets a tender document, you take a bunch of it and put it in...
40,41,42,43,44,45,46.
Six bids and six prices.
Liu Suyi felt that Mr. Fang was more or less a little nervous.
“Mr. Fang, this is a great idea!” He praised loudly, “When we get to the bidding site, we will choose one based on their reactions.”
“When the time comes, you go and vote. If you lose, you will be ridiculous and generous, but if you win, you will be resourceful.” Fang Zhuo glanced at him.
Liu Suyi said.
He had no experience with such large-scale bidding before, and he just drank the leftovers. Now he hears that money is just a number, and only those who really make decisions know the weight.
"That's it. We'll know the result on the 15th, not even two days later." Fang Zhuo had calmed down. There was just a piece of land on the left and right. Anyway, the words he said about the Li family's business were not his own.
Liu Suyi left in a hurry.
Fang Zhuo sat in his office and slowly weighed the bid, speculating on the opponent behind the scenes.
By using the famous Hong Kong business tycoon to paralyze yourself, I don’t know whether it is the Li family’s face that is greater or my own face that is greater.
Lao Qiu, Brother Zheng, you can't protect me anymore, it's useless, and you almost misled me.
Fang Zhuo complained half-jokingly in his heart.
He continued to read the news and information related to this bidding, mainly considering the financial chain pressure caused by the Zhuyuan Business District and surrounding road management.
In the evening, news came from Liu Suyi that the tender documents with different prices for six cents had been prepared.
In this case, we will see the results the day after tomorrow.
Fang Zhuo reviewed the information one last time and looked at the list of seven companies bidding this time.
Yongke, Cheung Kong, China Resources, Swire, Sun Hung Kai, Kerry Properties, Bailian.
How many of them have a tacit understanding here, and how many of them are kept in the dark?
Has the 3-3.5 billion land parcel price circulating on the market really fooled others?
Fang Zhuo pinched the list and suddenly felt something in his heart. He once again looked at Bailian Group, which was generally considered to be "accompanying the prince to study". If anyone is still immersed in judging the price range of 30-35, it must be Bailian Group, which was just established last year.
It is a local state-owned enterprise that was reorganized and established last year.
Well, the bids for the Zhuyuan Business District are 2-3 and 2-4. It is divided into the north and south by Century Avenue.
North and south, two blocks, capital chain, state-owned assets background.
Fang Zhuo directly called Zheng Danrui’s number.
He called me warmly and affectionately: "Brother Zheng, I have something to ask you for help."
Zheng Danrui replied steadily: "Mr. Fang, do you think the company has encountered any problems?"
"It's like this, Brother Zheng, we are bound to win Zhuyuan this time. It must have a commercial center in the plan. Our Yongke development will definitely have no problem. I am just worried that it will not be easy for us to find a brand to settle in." Fang
Zhuo said slowly, "It just so happens that Bailian Group, which is bidding this time, doesn't have major supermarkets under its name? Brother Zheng, Zhang Xinsheng from Bailian, can you say hello? I know you."
Zheng Danrui was silent for a few seconds: "Okay."
He sensed something different.
Recently, to avoid suspicion, Zheng Danrui conveyed some matters through Qiu Di. Now, as the bid opening was approaching, a phone call came directly from him, mentioning the bidding opponent, probably because he wanted to take some action.
Zheng Danrui made a decision in his mind.
call ended.
Fang Zhuo asked his assistant to find out about the situation of Bailian Group and consider how to deal with Zhang Xinsheng, the helmsman of Shanghai’s new business giant.
The bid will be opened the day after tomorrow, and it is impossible to cooperate now.
However, once the bid is won, cooperation between the two parties may not be impossible.
Bailian Group has just been listed and is still integrating resources and establishing its core. However, they have great ideas about commercial real estate, so they actively participated in this bidding.
Bailian will definitely lose this time because the bids for state-owned assets will not increase dramatically.
But you can make it lose only half.
Can losing half still count as a loss?
With such a strong alliance, each can get what it needs, and the pressure on the capital chain can be greatly alleviated, which will not delay the next development of Yongke.
The 15th, the morning of the day after tomorrow.
You have a tacit understanding with Hong Kong businessmen across the river, and I have local brothers and sisters.
Let’s all have a good time to see each other.
This chapter has been completed!