Meili Group's performance has declined recently.

This is not just a problem that Meifang Factory encountered.

However, Meifang Factory's performance decline is even more obvious.

This situation is not caused by a serious person’s poor management.

Yang Fei will make judgments on whether a factory is well managed through various reports and will also conduct regular inspections.

He still has solemn ability, but after comprehensive weighing, Yang Fei still chose to let Han Yiyi serve as the first president of Meili Jiahua.

The talent Han Yiyi showed made Yang Fei admire from time to time.

Managing a business is a complex process.

It is not that anyone with a high education, who graduates from a good school, or who stays in the factory for a long time, can manage better.

In the personnel management of enterprises, Yang Fei rarely talks about seniority.

Meili Group has small assessments every month and large assessments every quarter.

Everyone in the group has a fair opportunity to participate in all assessments.

What they don’t know is that every assessment result will be fed back to Yang Fei.

Yang Fei will select the top 100 assessment results to pay attention to it.

If there is an employee who can enter Yang Fei's field of vision every time the assessment is three or even more times in a row, ranking high and having excellent grades, Yang Fei will call out the person's file and read it, and then draw a talent attention database he has established.

In this talent pool, Han Yiyi has the highest overall score, higher than Chen Mo and Ning Xin.

This is also the reason why Yang Fei is willing to give Han Yiyi more opportunities.

However, others, including Zheng Chong, did not know the existence of this talent pool in Yang Fei's computer.

Before reusing a person, Yang Fei would also "test" through various things and slightly higher positions to test the overall level of talents.

Today, Yang Fei's words awakened the solemnity in confusion.

Zheng Chong is a capable person, but his work attitude is not recognized by Yang Fei.

In the most important exam that decided to seriously work in his career, his casual and casual attitude was evident.

In the many subsequent assessments, the solemn scores were also very unstable, sometimes high, sometimes low, sometimes participating, sometimes not participating.

Yang Fei's assessments are all open-books. You can check the information as much as you want, but copying the information will definitely not get high scores.

Students who have experienced the open-book exam should know that the questions in the open-book exam are the most difficult, and even if you turn over the book, you may not be able to find the answer.

After solemnly put down her posture and humbly discussed the issue of Meifang Factory with Han Yiyi, she realized that her views were indeed unique.

This era is developing too fast. If you cannot change yourself and adapt, you will only be eliminated by the big wave.

During the chat with Han Yiyi, I solemnly learned that when she was spending time outside, she was thirsty about learning and reading all kinds of books.

Han Yiyi collected information from all the daily chemical industries in China and abroad. She tried every means to collect all the information on the market through various channels, and then conducted big data analysis and summary to find the reasons for the failure or success of her predecessors.

She also bought all the daily chemical products that can be bought on the market, conducted analysis and research, and compared them with the products of her own group to find out the gaps in formulas, ingredients and craftsmanship.

This scientific and rigorous learning style makes me solemnly feel unsatisfied.

It was only in the second half of my senior year, when I was sprinting to the Qing Dynasty, that I had such a desire for knowledge to be over and over again.

Han Yiyi's attitude towards others makes me feel even more ashamed of myself.

She always speaks so lightly, is modest and cautious, and never feels that she knows much. She keeps talking, always asks for advice in a tone of consultation and admiration.

Solemn finally understood why Yang Fei chose Han Yiyi.

He used to think that Han Yiyi had just used her lust to hook up with Yang Fei, and then she successfully got into the position.

Now, he completely subverted his impression of Han Yiyi.

If he is the boss, he will choose her between himself and Han Yiyi.

The core of Han Yiyi's planning letter is: seek dividends from lean distribution.

The market demand is becoming increasingly diverse and the channels are becoming increasingly segmented, which puts forward lean distribution requirements for daily chemical products.

In addition to meeting mainstream needs with the highest cost-effectiveness through mainstream channels, we also need to appropriately supplementaryly meet other different subdivided needs through other different channel forms.

To this end, Han Yiyi proposed a new distribution concept on the premise of summarizing the domestic and foreign sales models.

As the growth opportunities of local franchise single stores gradually disappear, standardization, chainization and scale have become an inevitable trend in the development of franchise stores.

This means that more products and channels like Meifang will be generated.

Anyone who is familiar with the current situation of global daily chemical channels knows that in developed countries such as island countries and the United States, it is difficult to find a single-category chain. Consumers usually go to drugstores to buy daily chemical products.

In addition to selling medicines, pharmaceutical stores also have cosmetics, daily necessities, health products, snacks, beverages, etc.

Due to my country's special medical system and market management system problems, this essence is difficult to replicate in the short term in China.

But Han Yiyi believes that this does not hinder the spread and prosperity of similar "quasi-pharmaceutical model".

In fact, due to the limitations of the impact of daily chemical products on people's lives, daily chemical products such as Meifang Products must also evolve in the direction of drugstores.

Meili Group has advantages in developing a pharmaceutical store.

With the comprehensive advantages of the group's management, operations, logistics, team, capital, etc., we will quickly acquire domestic cosmetics agents and chain institutions of billions of yuan in the country through mergers and expand sales outlets in the shortest time.

Han Yiyi also proposed in the planning letter that the drugstore model has accurate positioning, which is the channel for mid- and low-end people.

Whether it is Meifang or other brands, once you step into a drugstore, you will feel like you are entering a poor family and you will never be able to move towards the high-end channel market smoothly.

This requires planning the positioning of Meifang’s products in advance.

If you focus on the mid- and low-end markets, there is no need to change them. If you need to enter the high-end market, you need to segment them now and take out several products or categories to market them as high-end products.

As soon as this detailed and novel plan was entered into Yang Fei's vision, he immediately expressed his deep agreement.

After Yang Fei recommended it to Zheng Chong, Zheng Chong immediately concluded with his own professional knowledge and ability that this was an excellent planning plan and what he was pursuing hard was this article.

Compared with Han Yiyi's plan, I solemnly wish I could tear my plan a thousand times.

Han Yiyi proposed at the end of the planning statement that Meifang Factory should make a breakthrough and try to launch "private customized" products for some chains and industry alliances.

Channels change continuously, private customization remains unchanged.

The market population faced by drugstores is fragmented and the most representative, and the requirements for private customization are bound to be the most demanding.

If you stick to a certain recipe and eat it until you are old, it’s time to change!

At the same time, the "pharmaceutical store" channel proposed by Han Yiyi will also be an important channel for the entire Meilijia products, and Meifang Factory will become the most important member of this channel.

After talking to Han Yiyi, I felt solemnly as if I had gained a new life!

I sincerely admire Han Yiyi!

And Yang Fei, who discovered a talent like Han Yiyi, was even more respectful.
Chapter completed!