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Chapter 1921 European strategy

For Alice, she said that giving all this batch of antiques to Yang Fei was just a cheap saying.

Not to mention that these antiques have long been taken away by Edison, even if they are not, they are still in Yang Fei's hands at this moment.

With Yang Fei's personality, he doesn't have to reach out to pick it up!

How can I return what I have obtained?

Alice is a smart person. She can escape from the hands of the devil of the dictatorship of Edison, so she can see through the things in front of her. That's why she has this statement.

Many European countries have strict regulations on the departure of cultural relics.

For example, in France, it is difficult to leave the country. Cultural relics in 50 years must be issued a "passport", otherwise it is impossible to take them out through formal channels.

As a former colonial power, France has the highest number of precious cultural relics in the world, and its cultural and art trading market is also one of the most active markets in the world. Many international buyers are eyeing this market.

Countries such as Germany and Italy also have corresponding strict regulations on the export of cultural relics.

Of course, if you buy a collection through formal auction channels and have qualified invoices and procedures, you can of course leave the country normally.

Although the treasures obtained by Yang Fei were "authorized" by his original owner Alice, it is probably very difficult to leave through regular channels.

Even if you can leave the country, the procedures you need to go through can make people feel annoyed and exhausted!

Therefore, Yang Fei left the country directly through the smuggling channel.

As for the whitewashing of cultural relics, it is like the whitewashing of black gold. Through a self-directed and self-acted auction, it can become your own.

Moreover, Yang Fei can also save a lot of trouble if he has Alice, the authentic heir to testify.

Money can make the devil push the mill.

Yang Fei and his group returned to China successfully.

As for the whitewashing of antiques, Fu Heng and Wang Yuanzhi are both experts, and Yang Fei is very relieved to leave this matter to them.

During this trip to Europe, Yang Fei received all the antiques. Although there were some minor twists and turns, it was generally smooth and there were no casualties. This was Yang Fei's happiest thing.

During his time in Europe, Yang Fei took charge of some European divisions.

What worries Yang Fei is that the European market's acceptance and satisfaction with the products of Meili Group are not high.

It should be said that not only the products of Meili Group, but many Chinese brands have suffered some exclusion and contempt in Europe.

In the eyes of arrogant and proud Europeans, China is synonymous with backwardness and poverty.

The reason why they have such arrogance is because they selectively forget the prosperity of the East in history!

Europeans have profound and stubborn prejudice against China.

The United States is an immigrant country, and the mainstream society comes from Europe, so Europe and the United States are brothers wearing pairs of open-shirt pants in many international affairs.

In comparison, although the United States also excludes Manufacturing in China, the acceptance of ordinary people is much better than that of Europe.

There are many small European countries, and these small countries have bullied the poor and weak Qing Dynasty.

Therefore, they cannot accept products made in our country.

Since the reform and opening up, my country's products have been famous for their quality and low price, but they have also been named "low-end manufacturing" and "counterfeit manufacturing" and other terms that are obviously discriminatory.

Yang Fei has been entering the European market for several years, but the market share development has been very slow.

To change the Europeans' perception of China-made products, the road is long and difficult!

After returning to China, Yang Fei summoned all the bosses and relevant personnel from overseas business departments to study the development of the European market.

Lao Yan is in charge of overseas business departments, and for him, the European market is also the most troublesome.

In order to open up the European market, Lao Yan racked his brains and frequently used strange tricks, but he failed to defeat the enemy.

At this moment, facing Yang Fei's inquiry, Lao Yan once again came up with a new plan.

"Boss, the European market is very complicated. We need to look at it in a unified manner and treat it separately."

Yang Fei said oh, "Old Yan, what are your opinions?"

Lao Yan said: "First of all, we need to have a deep and comprehensive understanding of Europe. Europe has a total of 44 countries and regions, the sixth land area in the world, with a population density of 70 people/km. It is the third continent with a population of the world, second only to Asia and Africa. More than 99% of the population belongs to the Europa race, which is relatively single. Europe is one of the continents with a higher living standards, a higher environmental and human development index and a more suitable habitable environment."

Yang Fei nodded.

To be honest, Yang Fei did not pay attention to these data at the moment. After hearing Lao Yan's words, he has deepened his impression of Europe.

Lao Yan said: "Generally speaking, we divide Europe into several parts: the six Nordic countries, the seven Eastern European countries, the eight Central European countries, the seven Western European countries, and the sixteen Southern European countries. If we rank in terms of comprehensive national strength, the UK is the first, Russia is the second, France is the third, Germany is the fourth, Italy is the fifth, Spain is the sixth, and Poland is the seventh..."

"Isn't Germany the number one?" Wei Xinyuan asked with a smile.

Zhu Zhongnan said: "I think Russia should be the first, right?"

Lao Yan smiled and said, "This ranking is of course somewhat different. Britain has long declined now. Now it is a small follower in the United States, and the Commonwealth is not listened to Britain at all. These are not within our discussion. It is undeniable that Britain's overall strength is still very strong. Although Germany's manufacturing is strong, Germany does not have nuclear weapons, while Britain has it. Russia is of course very powerful, strong enough to destroy the earth, but their economy is relatively bad and cannot be compared with Britain."

Wei Xinyuan and Zhu Zhongnan looked at each other and smiled: "The ranking of Lao Yan seems to make sense."

Yang Fei said: "Now is not the time to compete for the first place. Let's listen to Yan Lao telling him about his view on Europe."

Lao Yan said: "The ranking seems boring, but it is actually useful. If we want to win the European market, we can defeat them one by one. As long as we first take down the top five European markets, we will be almost half successful."

Yang Fei said: "It makes sense."

Lao Yan said: "No matter who ranks first, I think there should be no controversy among the top five countries. Britain, Russia, France, Germany, and Italy."

Everyone nodded and said yes.

Lao Yan said: "No matter how big the European game is, my strategic idea is to first open the markets of these five countries and at the same time open the markets of more pro-China countries. With this foundation, our products can have a bumper harvest of reputation and sales in Europe, and it is relatively easy to open up other markets."

Yang Fei said: "Old Yan Yan, then, what are our market share in these five countries? Tell us about it!"

Lao Yan said: "Okay, boss. Our share in these five countries is not optimistic."

Yang Fei said: "Put out the specific data."

Lao Yan said: "I will talk about the UK first. Everyone knows that there are one in the UK and the United States, so P&G's products are very popular among the British. Ariel and Bold2in1, both brands are owned by P&G, and rank first and second in the UK's washing market share. The second is daz and dettol, eover, fairy, and peil."

Yang Fei said in a daze: "What about our whiteness?"

Lao Yan said: "Our white brand ranks eighth in the UK's market share."
Chapter completed!
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