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Chapter 851 Yang Fei Talks About Corporate Social Responsibility

Yang Fei contacted the management of Huacheng and Shenzhen City branches to inquire about the battle situation in the South China market.

"Boss, Unilever's mystery has been reduced to 3.5 yuan, but P&G's Tide laundry detergent is still selling for 5.9 yuan. It seems that they have not yet met the challenge."

Each branch monitors the retail prices of laundry detergents of each brand every day. Once there is a large fluctuation, it will report to the headquarters as soon as possible.

Therefore, when Yang Fei asked, they could answer calmly.

Yang Fei pondered: "Is Procter & Gamble not going to face the challenge?"

Wei Xinyuan said: "Boss, Procter and Gamble have tried the great price war. I guess they won't fight easily."

Yang Fei snorted coldly and said, "Their laundry detergent is sold for 5.9 yuan, which is really a huge profit! Even if it only sells for 1.9 yuan, it does not touch their cost price!"

Wei Xinyuan said: "Yes, the pricing of our laundry detergent is very popular. No matter how low they are, they are not as low as our selling price. So, for the time being, their leading position in our laundry detergent is still unshakable."

Yang Fei said: "Don't look at this price cut. Unilever's price cut this time is a test, both a test of the market and a test of the reactions of his peers."

Wei Xinyuan and others nodded frequently.

Yang Fei said: "Now, after the price cut, Unilever has tasted the sweetness. Their laundry detergent sales have risen to third place, squeezing P&G's Tide. I have reason to believe that they will have bigger moves in the future."

Wei Xinyuan said: "Unilever is quite sensible and has not come to our central China base to promote it."

"Hahaha!" Everyone laughed.

Yang Fei smiled slightly: "Do you think they dare not? Maybe they just don't take us seriously. In their opinion, Procter & Gamble is their opponent."

Wei Xinyuan said: "Sales say everything. Whether it is the washing powder or the shampoo market, our white washing powder, silk shampoo and market share are ahead of Unilever."

Yang Fei said: "We rank first in the laundry detergent market. But in the shampoo market, our silk is still behind Hibiscus. In the statistics of the first half of this year, Procter & Gamble's shampoo accounted for 52% of the market, and we only accounted for 26% of the market."

Wei Xinyuan said: "Before the launch of Message, the share of P&G shampoo was as high as more than 60%. We were also considered to have been snatching food from the tiger's mouth. In just two years, we occupied a quarter of the market, which can be regarded as a miracle in business history."

Yang Fei also learned about the market price trends of other branches and found that only Unilever has lowered prices, and other companies have not yet responded.

This is a very strange phenomenon.

According to common sense, if someone takes the initiative to provoke a price war, other manufacturers should react as soon as possible.

It seems that everyone is still waiting and watching.

After all, price cuts are really not a good way out.

After learning about the price trends in various places, Yang Fei immediately made a decision:

"First, each branch closely monitors the next price adjustments of Unilever and Procter & Gamble. If there is any change, no matter when, you must report to the headquarters immediately."

"Second, don't be limited to the washing market. You must always pay attention to the troubles of the entire daily chemical industry."

At the end of the meeting, Yang Fei made new disaster relief instructions on the current flood.

"With everything possible within the capacity, we will provide necessary assistance to the affected people in the local area."

This is what Yang Fei said.

He always believed that a company should not just be a blood-sucking insect or a sweatshop, but should appropriately feed back to society and fulfill its corporate social responsibilities in major public events.

Wei Xinyuan raised an objection: "Boss, the biggest responsibility of the company is to create profits. Of course, we should also bear appropriate social responsibilities. But I think it is already amazing that our company can be responsible for the surrounding communities and the environment. For such a major disaster this year, we can make appropriate donations and cannot shake the foundation of the company."

What he implied was that Yang Fei had donated too much.

Yang Fei smiled slightly: "Mr. Wei, you have been a leader in a state-owned enterprise. Don't you know the theory of yin and yang?"

Wei Xinyuan said in a daze: "Yin and Yang?"

Yang Fei stretched out his right hand, first facing the back of his hand, then turned over, with the palm of his hand facing up, but he didn't say anything.

Wei Xinyuan was confused when he saw this, and after thinking about it, he didn't understand Yang Fei's intention.

Yang Fei stood up and said, "The meeting ended!"

After the meeting, Wei Xinyuan found Su Tong and asked her what Yang Fei meant by repeatedly palms?

Su Tong was sleeping because she was too tired. Yang Fei told her not to wake her up. Therefore, she did not attend the meeting that day. She first asked about the content of Wei Xinyuan's meeting, then thought about it, shook her head and said, "I don't understand."

Wei Xinyuan said: "The boss will not give me this hint for no reason. It must have some deep meaning. If I can't figure it out, I will not be able to sleep."

Su Tong said: "Mr. Wei, then you can ask Yang Fei."

Wei Xinyuan shook his head and said, "If the boss was willing to say it, he would have said it long ago. If he didn't say it, he would definitely make sense. I have been with him for so many years, but I still can't understand it. It shows that my level is still far from him!"

In the past, Wei Xinyuan always had a little bit of excellence, that is, his degree from Qing University.

Now, Yang Fei is also graduating from the Qing Dynasty and is about to go to Harvard University in the United States to further his studies!

In front of this young boss, Wei Xinyuan's only proud capital was immediately gone.

Wei Xinyuan couldn't ask the answer here at Su Tong, so he said goodbye.

The flood in the village has receded a little, and the road leading to the beautiful primary school has been exposed. The villagers are cleaning up the garbage and dirt on the road.

Wei Xinyuan walked over.

"Mr. Wei." A crisp voice sounded.

"Oh, Teacher Li," Wei Xinyuan smiled slightly when he saw that it was Li Yanan, and stopped to say hello to her, "I heard that you are sick, are you getting better?"

"It's much better." Li Yanan asked, "Have you finished the meeting?"

"Yes," Wei Xinyuan thought to himself, how did you know we had a meeting?

"Is the matter serious?" Li Yanan somehow was particularly concerned about Yang Fei's affairs.

Wei Xinyuan shrugged: "It's nothing. Someone is engaged in a price war. It's not time to deal with the battle. The boss holds a meeting just a warning."

Li Yanan nodded and sighed: "It's fine."

Wei Xinyuan thought and asked, "Teacher Li, you are a cultural person, I'll ask you something."

Li Yanan hurriedly said, "I dare not be a good person. Mr. Wei, you are a top student at Qing Dynasty University. How dare I show off my skills in front of you?"

Wei Xinyuan stretched out his right hand, first with the back of his hand facing up, then the palm of his hand facing up, and asked, "What does this gesture mean?"

Li Yanan was stunned and said, "Palm of palm and back of hands? Isn't this the way of yin and yang? What's wrong?"

When Wei Xinyuan heard this, he asked, as if he had caught a life-saving straw, "Yes, it is Yin and Yang, what does it mean?"

Li Yanan said: "It depends on what Mr. Wei is asking about."

Wei Xinyuan said: "It's about work. How do you explain this?"
Chapter completed!
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