When it comes to product launches, the best thing to do is to watch Steve Jobs. Every time he launches a new product, he always builds momentum and can make all kinds of headlines and hot searches. Even now, Nokia, Dell, and IBM are compared to Apple.

Companies that are much larger are far less able to create momentum than Jobs in this regard.

Most of the product launches of later generations were inspired by Steve Jobs, but they did not learn the true teachings of Steve Jobs, which is that a person who can really talk about a new product will be able to preach to Apple believers on the spot for several hours without speaking.

Thirsty, and some manufacturers' product launches rely entirely on their long legs.

Product launch conferences in the software industry are truly famous for Microsoft. Every time a new system is released, it is once again attracting the attention of the computer software and hardware industries.

Don't look at the American technology industry, which criticizes Microsoft so fiercely, but in fact it still pays close attention to Microsoft. Just like the mobile phone manufacturers of later generations, they hate Qualcomm with all their teeth and call Qualcomm a vampire riding on the head of mobile phone manufacturers.

.

But every time before a new phone is released, all the major mobile phone manufacturers try their best to promote that the mobile phone chip is a certain Qualcomm chip, using this as a selling point in exchange for user support. In other words, it is not easy to design and produce a mobile phone chip.

A mobile phone, in the end just to sell Qualcomm chips...

Now that Microsoft and Steve Jobs are on the same level, major computer manufacturers and users are scolding Microsoft with all their might. But when Microsoft updates its systems, these manufacturers are more aggressive than the other, for fear that Microsoft will not update their own computer brands.

Lack of user support.

ICQ will be Song Yang's first time to hold a product launch conference for users. Song Yang also hopes that in the future, it can reach the level of Steve Jobs and Microsoft. Then every time a product launch conference is held, there will be no need for too much publicity at all.

There are countless media and users who spontaneously promote tap water, which is much smarter than using any publicity methods!

Wesley said to Song Yang, "Now that icq is almost finished testing, icq will launch the windows version first. At present, this version has stabilized and is ready for users to experience!"

The fact that Wesley can say this is enough to prove that he is very confident in the stability of this version of icq.

Song Yang nodded, looked at Wesley and said with a smile, "Then at eight o'clock in the evening on New Year's Eve, Wesley, you will officially launch the world's first instant messaging software, icq, for users around the world!"

Launching icq on New Year's Eve is definitely risky. That day is one of the busiest times of the year in America, and New York and other big cities will also hold New Year's Eve performances.

But it is the most special time to launch icq on New Year's Eve, making icq, the world's first instant messaging device, meaningful for communicating between the present and the future. It is full of gimmicks!

"I understand. Don't worry, Song. I will never mess up this time. I specially hired a professional speaker to serve as a consultant for this press conference."

Wesley rubbed his hands and said, this is an opportunity to become famous. Song Yang gave this opportunity to him. Think about it, isn't the title of the father of instant messaging tempting?!

Even as a co-founder, as long as he has this title, Wesley will definitely become a figure on the global Internet. Looking at the entire Silicon Valley, how many people can have this honor?

After this press conference, Wesley will definitely become one of the big names in Silicon Valley. In order not to mess up the press conference, Wesley hired a well-known professional speaker to learn the techniques and language of public speaking.

Rendering power, body language, etc.

If I can explain it to you, it is that at the press conference, Willis wants to make the people present and those watching through the media, after seeing icq, it is like being injected with chicken blood, making people feel...

This thing is so classy...

Song Yang looked at Wesley, who looked like he was about to go to the front line, and couldn't help shaking his head and laughing.

Song Yang is not too worried about whether the icq press conference will be popular, or whether that sentence is replaceable. In addition to icq, is there any second instant messaging software in the world, or one that is so mature?

Social products, replacing icq?

There is no substitute at all. Even if other Internet manufacturers want to imitate icq, it will take at least four months to half a year. It is possible in other overseas places to directly copy icq, but which major Internet company in America is who?

If you dare to do this, you will be sued until you go bankrupt.

In other words, as long as icq is launched, it will have the opportunity to dominate the social networking industry for at least half a year. As long as publicity and promotion are not too high-profile and icq's users exceed the 10 million mark, icq will not be replaced in the next few years.

As long as you have this first time, then Facebook, Twitter, Instagram, etc. will basically fall into place.

Song Yang sat Wesley down and talked to him about the plan after the launch of icq, "The launch of icq is just the first step. There will be more things in the future that need you and the technical department to do!"

If nothing unexpected happens, icq will be the same as Double Click in the future. There will be two or even three co-executives to jointly manage it. Wesley will be responsible for technology. As compensation for leaving Double Click, Irene will be appointed to manage the daily management of icq.

Otherwise, Song Yang would be afraid of a little wild cat on the bed and start biting people.

Once Irene enters the ranks of icq's president, Greg, who has always been strict with Irene, will definitely join icq as the legal president, and icq will basically enter the "era of the three giants."

Wesley sat upright and listened to Song Yang's words. He now almost regarded Song Yang's words as golden rules. From double-click to hotmail to icq, Willis had a new understanding of the concept of Internet genius.

.

Facing Song Yang, Wesley felt that it was not bad to be a bully. If he hadn't seen him as a bully, he would have become a big star in Silicon Valley. Wesley had heard of the guy named Bledsoe Jayden before.

Wesley really couldn't figure out what that guy was thinking. He was a good guy, but he went against Song Yang. Wesley really didn't understand that guy's brain circuit.

"After icq is launched, in addition to updating more functions and launching versions of Apple mac, unix, linux and other computer systems, we also need to make icq more of a "public" product!"

It is simply impossible to launch a mobile version of icq now. There is not yet a mobile phone in the world that can support the Internet. Don’t think about mobile Internet. But after the launch of America Telecom, it is impossible to say that we can cooperate with a certain mobile phone manufacturer, or

Song Yang directly set up a mobile phone brand and joined forces with America Telecom to directly set off a wave of mobile Internet!

But that is a matter for the future. What ICQ faces now is to dig deep into the PC industry market.

"After icq is launched, the basic functions cannot have too many cumbersome changes. Some office functions can be added to increase the frequency of user use, but too many functions cannot be added to the homepage!"

The nature of social software is to allow users to communicate with each other, and some functions can be added. However, if the added functions are too many and complicated, making users feel cumbersome and difficult to operate, then it will not be far away from being abandoned.

"However, the icq space community can make some changes to make it an open platform!"

Wesley was a little surprised when he heard this, "An open platform, like... Netscape?"

As the leader of the Internet industry, Netscape has indeed had an indelible impact on the Internet. Although Netscape Browser has not released the source code, partners are allowed to develop software using Netscape Browser.

But it is still allowed for partners to put plug-ins and programs developed in Java language for sale on the Netscape platform for users to use. Compared with Microsoft who wants to do everything on its own, it is already much more open.

Song Yang nodded, shook his head and said, "It's almost the same, but the icq space community needs to be more open!"

“In addition to allowing users to display their own logs, photos, etc., icq’s space community can also allow third-party companies to launch games and plug-ins developed by them based on icq’s space community, as well as services such as traveling and checking the weather.

, hotel accommodation and other types of software can be placed in the icq space community for users to use!"

The current Internet industry is still in its infancy. The war between Microsoft and Netscape is to compete for the entrance to the Internet. However, every Internet company, whether it is a large company or a small company, lacks a platform for display.

Now, Song Yang has given these manufacturers a platform to display, and icq has opened up third-party cooperative companies, just like a "small program", giving those companies an entrance to the Internet industry!

Microsoft, Netscape, etc. are competing for the Internet entrance, while Song Yang is opening the entrance. What they want is traffic. In the next ten or even decades, traffic will be king. As long as the function of the icq space community can survive

, then relying on the icq space community, whether it is advertising or collecting promotion fees, not to mention making huge profits, at least surviving will be no problem.

Wesley listened to Song Yang's words, and various thoughts flashed through his mind. Song Yang wanted icq to do Netscape. What he wanted to do but failed to do. Once icq space community can do it, what will happen to it?

Willis couldn't even imagine the look. Anyway, this would definitely compete with Netscape and Microsoft Internet Explorer for jobs!

"In addition to these, icq can also launch functions and products such as portals to increase icq's revenue!"

Song Yang explained to Wesley that the most important thing about social networking is to survive in the first few years, and then use the huge traffic to continuously attack the city. For this reason, Song Yang does not mind taking advantage of some hot spots.

Portal websites will be the most popular industry in the Internet industry in the next few years. Needless to say, Yahoo! Other Internet companies that have taken advantage of the hot portal website have a market value of more than 10 billion U.S. dollars. icq has also followed suit. It is not too much.
Chapter completed!