As Netscape began to advocate digital advertising business, Internet digital advertising seemed to be a panacea to solve the unprofitable Internet industry.

Tristan and other Internet leaders in the academic industry, who had been criticized before, have also begun to become active again.

Tristan, who was once again invited to the television studio, was full of fire this time, crazily touting the Internet industry, as if the Internet era was coming tomorrow.

Among them, Tristan was unambiguous in his praise of Song Yang, especially after hearing in the interview that Song Yang mentioned that it was because of him that Double Click Advertising Company was established.

I haven't seen it once, and the only clips I've seen are clips of Song Yang's interview with Houston TV station.

But in Professor Tristan's words, a series of words such as "a new generation leader of the Internet" and "a vision that spans the times" were all applied to Song Yang without hesitation.

Just because Song Yang gave Tristan part of the credit for digital advertising in the interview, it was enough for Tristan's Internet Lab to get a large amount of funding from the funder, regardless of Internet figures.

Were all businesses developed due to his influence?!

If you invest some more money in his laboratory, maybe more transcendent things will be developed. Anyway, Tristan's funding will be stable in the next few years.

"Internet digital advertising will definitely change the course of Internet history. Song is the most talented genius I have ever seen. Just like Wang An, the founder of Wang An Computer, they will both become figures who make history!"

At the last moment, Tristan milked Song Yang hard again. This time, the milking was a bit harsh. It directly compared Song Yang, who had just debuted, with the king who once dominated the American technology industry and was once among the top ten richest people in America.

Comparable!

Although Wang An has been dead for five years, anyone who is familiar with the technology industry cannot avoid this name. People who can defeat IBM and other computer giants are still considered legends no matter how long it takes.

In the director's room of the TV station, I heard that Tristan directly compared Song Yang, a fledgling young man, with Wang An back then. There was a lot of exclamation for a while, and Tristan was invited to be a guest on the show.

, there were some bad comments for a while.

Not only is Tristan proud, but Wired Magazine and Kevin Kelly are also gaining momentum in the technology industry with the popularity of digital advertising on the Internet.

Wired Magazine is one of the platforms that jointly promotes digital advertising. Although it is not as popular as Netscape, Wired Magazine has once again established its position in the technology industry.

Kevin Kelly also praised Song Yang in interviews with other media, "Song is the person who has the deepest understanding of Internet culture that I have ever met. I believe that Double Click Advertising will become a major influence on the Internet landscape in America in the future.

In part, there are actually many websites that are about to change because of Double Click Advertising Company!”

Song Yang’s interview, coupled with the praise from Netscape’s Jim Clark, Tristan, and Kevin Kelly, as well as reports from TV stations and magazines, made the name of Double Click Advertising Agency officially begin to be heard in the American technology circle.

In fact, this is the case. How did fame come from people carrying people in sedan chairs and complimenting each other? Double Click Advertising Company is now an empty shelf, but under the praise from all parties, in the minds of countless people, it has formed a tall and powerful company.

The image of a technology company, at least that would be the impression it had before going to the shabby garage.

For Song Yang, another benefit brought by fame is that the principal of Devers School personally gave Song Yang a long vacation with a wave of his hand, and said that Song Yang did not need to worry about his graduation results, so that Song Yang

Yang can better recover from illness and increase social practice experience.

"I dare say that this is the most suitable place for working in Houston. It has an office area of ​​1,000 square meters and overlooks the Port of Houston. It is less than 30 kilometers away from Johnson Space City and is surrounded by more than 20 colleges and universities, all on this same street.

There are five headquarters of America’s top 500 companies!”

Song Yang was standing in front of the glass window of an office building, and Gallo's eloquent voice came from behind, turning the place into a blur.

Song Yang took a few glances and could indeed see America's second largest port in the distance, and the surrounding environment was indeed good.

After Song Yang looked at it for a few times, he thought for a moment and gritted his teeth and said to Greg, "Let's rent here!"

Greco glared at Gallo fiercely, then turned around and went down to start signing a contract with the director of the office building.

The office building Gallo found was not cheap. Now is the time when U.S. dollars are most valuable, and the annual rent for this office building has exceeded 140,000 U.S. dollars. Even if it is not comparable to offices in Wall Street, San Francisco, Silicon Valley and other areas

The building is quite expensive.

However, Song Yang still gritted his teeth and rented it. He relies on clothes, horses and saddles. Next, he has to negotiate cooperation with those big advertising investors. At least he needs a good office. Otherwise, how can he make big money with that shabby garage?

The donor is willing to send tens of thousands, hundreds of thousands or even millions of advertising fees to your doorstep?

"Office equipment, consumables, and computers must also be moved in as soon as possible!"

Song Yang said to Gallo, and then warned him, "Don't let anyone tamper with these things!"

Gallo's face suddenly turned red and he shouted to Song Yang, "Song, we are brothers, who do you think I am? Do you think I will do anything to you?!"

"There is no best!"

Song Yang was still relieved about Gallo. No matter what, he would not deceive one of his own people, but what he was worried about was that his gang of cunning friends would not use Gallo to get their hands on the products purchased by Double Click Advertising Company.

Gallo also felt a little guilty at this time. He had just thought about leaving the purchased items to acquaintances on the street to buy them. However, Gallo also knew the virtues of those people. As long as there was a slight chance of making money, then

He won't let anyone go, and it's okay to make small gadgets at ordinary times, but when it comes to large quantities, Gallo feels it's more reliable to find a big seller.

Song Yang glanced at Gallo before leaving. He still had something to do today. Today he had to select several managers for Double Click Advertising Company, including the most important sales manager.

What Double Click Advertising Company is doing now is to sell ads. Before we fully entered the Internet era, advertising sales were an essential part, even if we were switching from traditional offline advertising to online advertising.

The dollars borrowed from Comerica were spent like water, and Double Click Advertising Company also moved from a dilapidated garage on Route 7 to a new office building near the Port of Houston.

But looking at the bills one after another, Song Yang began to have a headache again. Server fees, office rent, computers and other office equipment, and the salaries of the upcoming staff. Song Yang didn't know whether Comerica's loan could be sustained.

Three months, no, even two months...

However, it is true that money can make a difference, especially in America. With the promise of overtime pay and tips, in less than a day, the moving staff packed up the floor where Double Click Advertising Company is located.

, began to move the office equipment in, and the signboard of Double Click Advertising Company was also hung outside the building.

The interview was held in a simple office where Song Yang and Greg were interviewing together.

Many people came for interviews, and Song Yang also received several candidates with impressive resumes. However, for the most important position of sales manager, he still didn't find a suitable candidate. Song Yang couldn't help but feel anxious. This position has a lot of connections.

Next, double-click the key to the development of advertising companies.

Just when Song Yang was about to give up and wanted to find a headhunting company to help recruit a few more people, another figure walked in under the leadership of Haili, who was roped in as a young man and temporarily acted as the front desk secretary.

The visitor is in his forties, has some white hair on his forehead, and his appearance is not outstanding, but he gives off a very calm feeling.

"Kevin Lyman?!" When Song Yang looked at the information of the person in front of him, his eyes lit up. Lyman's last job was actually at News Corporation, and he was the deputy manager in charge of advertising sales in the Houston area.

Gleick looked at Lehmann's information and couldn't help but look at him a few more times. During his time at News Corporation, Lehmann actually increased News Corporation's local revenue in Houston by 57%. This is definitely a sales genius.

"Why should you join Double Click Advertising Company? You should know that compared to News Corporation, Double Click Advertising Company is just a... start-up company. I hope to hear the real words!"

Greco asked Lyman. Although Greco said it very euphemistically, in fact, normal people can understand that the gap between Double Click Advertising Company and News Corporation is not much later than the distance from the earth to the moon.

Lyman gave up his position at News Corporation and came to Double Click Advertising Company, which still surprised Song Yang and Greg. As for bullshit about Double Click Advertising Company being optimistic about it, Greg didn't want to hear it at all. He had to choose one if he wanted to.

It’s reliable!

Lyman pointed to the simple salary requirements, "My wife is sick and needs high medical expenses, my children need education, and I need a higher salary!"

Greco couldn't help but be shocked when he saw the salary of 170,000 US dollars marked on Lyman's resume. This salary was no lower than that of managers of small Wall Street institutions. The average salary in America is only about how much it is now. He Gray
Chapter completed!