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Chapter 24 The Crowd

In just a few days, the Double Click Company located in the Port of Houston was basically set up.

Once you enter Double Click Advertising Company, it is completely different from before. Although it is just a simple decoration, it is divided into multiple departments. The most important one at present is Lyman's sales department, which occupies nearly half of the entire office floor.

The entire sales department has rapidly expanded to fifty or sixty people in less than a week. According to Lyman's requirements, the entire Double Click Company's advertising sales department will reach a scale of more than 300 people by the end of this year!

The sales salary of Double Click Advertising Company is much higher than that of traditional media companies, and the commission ratio is also high, which allowed Double Click Advertising Company to quickly attract a group of sales talents.

The salary of these sales staff is not low. In addition, leasing servers and setting up a technical department are also big money burners. This is because the cost of servers and labor in Houston is much lower than that in Silicon Valley, but it still costs Song Yang a lot of money.

.

But sales and technology departments are indispensable. In addition, there are other departments such as personnel, customer service, after-sales, finance, legal affairs and other departments. They are all making do now. Are there any Greco, Song Yang and others who have just joined?

For a long time, Irene had been wearing many hats.

Even Gallo holds the title of logistics manager, who is responsible for running errands and purchasing various office supplies for Double Click Company. Hailey and her gang of model sisters were roped in to be strong men, serving as receptionists, secretaries, etc. Of course Song Yang did

He promised to send them to Hollywood in the future. As for when to go, then...

Money was spent like water, and half of the funds borrowed from Comerica Bank were spent in just a few days. Chris Jain, who was in charge of Comerica's credit, although he did not directly intervene in Double Click Company,

I still called Song Yang and reminded him to control the financial risks, because he was afraid that Song Yang would get out of hand. He didn't want to appear at Double Click Company to check the bill on behalf of Comerica Bank.

A lot of money was spent, but Song Yang was not without gains. Song Yang invited a professor from the computer laboratory from Rice University, the top university in Houston, to be a technical consultant, and through his connections, he recruited a group of people from Houston.

computer personnel, and initially established the technical team of Double Click Company.

With this technical team, we can maintain and upgrade Double Click's signature company, the world's leading "dart" advertising system, and Lyman, who dares to issue a military order, indeed has a few brushes

of.

Lyman is a sales genius. In just a few days, he has already brought in nearly 200,000 yuan in advertising fees for Double Click Advertising Company, which is enough to prove his ability.

From the traditional advertising industry to the transformation of Internet digital advertising, Lehmann does not have any awkwardness. Although Lehmann does not fully understand words such as "click-through rate, conversion rate, advertising effect, brand influence", it does not prevent him from popping out of Lehmann's mouth.

, the deceitful advertiser was stunned for a moment.

Song Yang, who came to Double Click Company today, specially wore a formal suit. Today is the first management meeting of Double Click Company since its establishment.

Entering Double Click Company, Song Yang couldn't help but let out a sigh of relief as he looked at the nearly 100 busy people. The busy work of the past half year has not been in vain. Now Double Click Company, even if it is still an empty shelf, is still a big empty shelf. One breath is

It can't be blown away.

When passing by the sales department, calls came one after another. Now the digital sales department of Double Click Advertising Company is actually responsible for advertising. It keeps calling various companies over and over again to let these advertisers, through Double Click Advertising Company, in Netscape.

Advertise on Yahoo.

Just like in "The Wolf of Wall Street" starring the man with the squirt gun on the beach, securities companies sell junk securities to investors over the phone. Now Double Click Advertising Company also continuously attracts advertisers from major companies through the phone. In this way,

It is expected to last for a long time.

Entering the office, Irene walked in as soon as she sat down, holding a stack of documents.

"Today's makeup is very beautiful. I said that old-fashioned makeup is not suitable for you. It would be more perfect if you took off your glasses!"

Seeing Irene, Song Yang instinctively spoke to Irene. Song Yang felt that he was influenced by his original self. Otherwise, how could he, who has always been a gentleman, talk about a little assistant? This is not his.

style.

Irene was already familiar with the style of this boss who was a few years younger than her. When she heard this, she still looked like a strong woman. She seemed not to have heard Song Yang's words, "The conference room is ready.

, do you need to notify the supervisors of each department to participate?!"

Song Yang nodded. To say that among the people he recruited, Irene was also the person Song Yang was most satisfied with. Irene had strong management skills. With Irene's help, Song Yang could handle double-click matters with ease. Irene

Not only is she an assistant, many matters of Double Click Advertising Company are actually handled by Irene.

However, Greg still had strong opinions on Irene. Although Irene did not fight back, she was also very distant from Greg. This made Song Yang wonder whether the two of them were incompatible.

The conference room of Double Click Advertising Company was also temporarily built and not very large, but it was still equipped with projectors and the like, so you didn’t have to worry about relying on your hands.

There were not many people attending the meeting, including Song Yang, who held the position of chairman of Double Click, Greg who was in charge of legal affairs, Greg was also in charge of the financial department for the time being, Lyman who was in charge of sales, and Wesley, who was recruited as the technical director.

Gallo also plays a role in this. He is nominally the logistics manager of Double Click Advertising Company. He is nominally responsible for all kinds of subsidies and welfare. In addition, he is responsible for taking minutes of meetings. He is also Song Yang's assistant. In fact, he is in charge of Double Click.

Irene has many affairs in the company.

Erin, who was holding the pen, glanced at the people in the conference room calmly. From a professional perspective, Double Click Company was just a ragtag company, or a nepotistic family company.

To be honest, Erin, who had already figured out the details of Double-Click Advertising Company after joining Double-Click Advertising Company for a few days, was a little skeptical about how this company suddenly appeared and received millions of dollars from Silicon Valley and Wall Street.

Valuation.

No, it should be valued at tens of millions of dollars. Yesterday, a Wall Street institution raised the valuation of Double Click Advertising Company again, reaching a whopping eight million US dollars. In other words, Double Click Advertising Company, which was founded just six months ago, is already estimated to be a company.

A company worth nearly ten million!

If this company didn't have Song Yang, Greg, who seemed to be an elite lawyer at the moment, would actually be a little-known lawyer in Eileen's eyes, and it would be impossible for him to join a company with a valuation of tens of millions as the head of legal affairs.

Gallo, who looks like a dog, is wearing formal clothes, but his poor purchasing and negotiation skills have caused Double Click Advertising to lose a lot of money. Any other professional would be much better than him.

As for Wesley, who is in charge of the technical department, he is just a rookie with some strength. Song Yang said that he is a genius architecture engineer, but Eileen has not found anything special about this person who was born in Rice University.

The only thing that Erin couldn't see through was Kevin Lyman. He is a real talent and has an outstanding management team. He is really capable of building an excellent sales team in such a short period of time.

But Lyman came to Double Click Company, which still made Eileen a little surprised. She didn't know why he was so optimistic about this company, which was actually a hollow company.

"Welcome to Double Click Company," said everyone in Song Yang's conference room. "Someone has said that when you encounter a spaceship that is about to take off, you don't need to hesitate, jump on it and occupy a position. Congratulations to everyone for choosing such a spaceship.

A spaceship!"

As soon as they came up, Song Yang first poured a bowl of chicken soup for everyone. It was said that Song Yang, who had experienced the influence of various masters in later generations, had no problem making several bowls of chicken soup.

Song Yang gave Lyman and Willis a lot of chicken soup, and also drew a big pie. When Double Click Company goes public, they will be the ministers of the dragon, and their next generation will become the rich second generation because of them!

Anyway, chicken soup and pie are free, so Song Yang worked hard to create, "Double Click Advertising Company will definitely become the world's largest digital media advertising agency in the future and become an existence that affects the global advertising market pattern."

"How's it going in the sales department?" After Song Yang finished speaking, he asked Lehman.

"It is still being promoted. Advertisers still have doubts about digital advertising. I think we should promote it and also look for cooperation with major Internet and PC manufacturers. I think it can increase visibility and revenue!" Lyman reported to the sales department.

The revenue since its establishment has been excellent overall, with profits nearly one-third higher than those of traditional media.

However, when he heard that he had to spend money to advertise outdoors, in newspapers, TV stations and other channels, Song Yang couldn't help but get a headache. He could only avoid the topic first, "Can you get a major PC manufacturer to cooperate with Double Click Advertising Company?"

In the past, it was no problem to recruit companies such as IBM and test the waters at Double Click Advertising Company, but it was still a bit difficult for Song Yang to get these manufacturers to put their main promotion resources at Double Click Advertising Company.

"When advertising, you don't necessarily need to look at conversion rates, purchase rates, etc. Sometimes, it's just a need!"

Lyman said to Song Yang, Lyman has much more experience than Song Yang in this regard. Just like those top luxury brands, they advertise in various popular fashion and trendy magazines and media all year round, and they also know who is watching this stuff.

, maybe they can’t afford their brands at all, but in order to let people know, they are still advertising like crazy.

The same goes for Double Click Advertising Company. The scale of Internet users is still small now, but those technology manufacturers such as PCs are willing to let go of the opportunity for publicity?

"You are responsible for this matter. As for the promotion," Song Yang was silent for a moment and then said, "As soon as Double Click Advertising Company completes its first financing, we will promote it immediately!"

As soon as they heard that Double Click Advertising Company was going to start financing, several people in the conference room all looked at Song Yang. This also had a huge impact on them!

After Lyman, Gleick, Wesley, Gallo and others all reported on the status of their respective departments, and then dispersed. It was originally a grassroots team, and it was still in chaos. How many major issues could be discussed endlessly?

.
Chapter completed!
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