America’s general election, held every four years, has reached its hottest moment. The whole of America has turned into a large-scale show. Candidates who aspire to become the leader have begun to work hard in various media and various occasions.

Promote yourself and promote your ideas.

From the posters on the streets, we can vaguely see something. The current commander-in-chief is the most powerful. Whether it is from the TV station, the media, or the posters on the streets, the commander-in-chief is unrivaled, and then the Elephant Party launched it.

Dole.

In addition to the Donkey Party and the Elephant Party, there is also Perot, the founder of the technology giant eds, who is a third-party candidate and spends his own money to canvass votes for himself. Perot, who is not short of money, is also very popular, but he cannot win.

As much support as possible, we basically accompany you throughout the entire process.

And in this atmosphere, "Diablo" appeared on the streets of America, and it can be said that it is clearly separated from the gang of canvassers. Those who buy "Diablo" are basically young people and...

Mainly senior hardcore game users, these people don't care at all about who is elected as the leader, but at least they don't care that much. If it is equivalent to a game...

Not only America, "Diablo" has started simultaneous sales in nineteen regions around the world, from America to Canada and Mexico in North America, to England, France, Germany, Lao Maozi in Europe, and finally in Japan.

Full sales begin.

Thanks to the overwhelming publicity and promotion, many gamers have begun to have some interest in "Diablo". Blizzard's brand awareness is still far from being able to carry the banner, but it has somewhat

With some popularity, there was still a long queue in front of the largest "Youzi Station" flagship store in New York early in the morning. This is rarely seen in today's gaming industry!

Sufficient supply means that the stores of major game retailers in America are filled with "Diablo" discs.

Not only offline, e-commerce websites such as Amazon and eBay in America and Yeadex in Eastern Europe also launched "Diablo" products immediately.

In the icq office building, the one-story office belonging to Xueleshan was in chaos early this morning, and the phones were ringing one after another.

Song Yang, Irene, Greg, Marcus and others all came to Xuele Mountain. Ken William and his wife, as well as all the Blizzard staff, were busy.

As for game studios, they are basically not in the mood to develop games today, and are all waiting for the statistical results of game sales to be released.

Today, those paying attention to the release of "Diablo" are not only icq and Sierra. Many Internet companies in Silicon Valley are also observing the Internet and the game industry to see what kind of sparks can be created.

Venture capital in Silicon Valley and Wall Street institutions are also eyeing icq. If sales are good enough, icq's valuation will soar. On the contrary, icq's large debt-funded investments this year will be a failure.

!

"At present, "Diablo" has been fully released and can be purchased through offline game retailers and online e-commerce platforms. The sales volume is still being calculated."

Ken Williams, Roberta and his wife, who had experienced strong winds and waves, rarely felt a pressure at this time.

Knowing what Song Yang was paying attention to, Ken Williams said directly, "Xueleshan online game platform has also been launched, and the number of downloading users currently exceeds 15,000!"

Such a result, for an emerging website, if it has more than 15,000 downloading users as soon as it goes online, this is already a pretty good result. Advertising companies can already use the results to find financial sponsors to settle the bill.

But for some icqs and hotmails that directly attract traffic, and Double Click uses Yahoo, Netscape, IE, aol and other large websites to attract people, the performance can only be considered satisfactory. You must know that hotmail mailboxes used virus marketing before, but there is no such thing.

So much money spent.

"Use the reward mechanism. Xueleshan directly releases an announcement. Online users, for every new registered user, can get ten game coins of the Xueleshan online platform. These game coins can be used to directly purchase games on the platform!"

Song Yang directly told Ken Williams' Xueleshan executives that he wanted to use Pin Xixi's trick of pulling people's heads. This trick has been tried and tested. It is an upgraded version of viral marketing and a new method of cutting leeks.

"Issuing game currency directly?!" Ken Williams couldn't help but said, "If this is the case, then one platform user only needs to recruit six users to directly purchase the game "Diablo"..."

Ken Williams is afraid that if he lets Snow Mountain Online, the compensation will be too miserable. You must know that the global price of Diablo is 59 US dollars, and now the game currency of Snow Mountain Online platform is between US dollars.

The exchange ratio is basically one to one, that is, a user only needs to pull six heads to get a set of "Diablo" for free.

There is another point that Ken Williams did not mention, that is, the original launch of Snow Mountain Online was to compete with other game retailers and distributors for business. If Snow Mountain Online still adopts this kind of publicity method, then for users of other platforms,

It’s like drinking leeks. Think about it. In Xueleshan Online, you only need to kill a few people to buy a game for free. You still have to spend dozens of dollars in a game store. Users who spend dollars can think of it.

Balance is amazing!

"These are all worth it. Let's make an announcement on Xueleshan Online!" Song Yang said to Ken Williams. Anyway, offending those game retailers will not only happen once or twice, as long as the game sells well.

, those game retailers knew that Xueleshan was cheating them, but they had to endure it for the sake of profit.

Cameron is a senior game fan. He started playing games during the glory days of Atari. At that time, it was still the arcade era, but now it has entered console games.

Early in the morning, Cameron came to the streets of Chicago and entered a game store. At this time, Chicago was still in a calm state and the security was pretty good. In addition, it was broad daylight and the gangs had been tossing it all night.

, this is the time when everyone is staying in their lair, and it is also the safest time to be on the street.

As soon as he entered the store, a man in his thirties with tattoos on both arms picked up a copy of the "Diablo" game and threw it in front of Cameron, "The latest game, produced by Blizzard, all American.

Liga is selling it, and it’s only $59!”

Cameron picked up the "Diablo" disc and took a few glances at it. He had seen the promotional videos and expansion packs many times. On the game forum ign, which was just established this year, Cameron also talked to other people.

People have discussed this game and analyzed how it is played.

Cameron looked around and saw that the entrance to the small store in front of him was almost full of "Diablo" discs or cassettes. Cameron, who knew a lot about the game industry, couldn't help but complain a little. He didn't know how to develop this game.

How many products has this game company sold?

No matter what he was thinking, Cameron was not idle. He scolded the tattooed man in front of him and the owner of the store, "funk, Thomas, why don't you go and rob with those lame gang members!"

Having been to this store countless times, Cameron knew that the man in front of him looked gangster, but he was not a member of a gang. The two of them had known each other for a long time.

"Forty-five dollars!" Cameron shouted directly, picking up a copy of the PC version of "Diablo". When discussing on the ign forum, someone discussed that the gameplay of "Diablo" is different.

It seems that the game controller of the console can be controlled by mouse and keyboard. In addition, on the official website, it is also revealed that there will be some "surprises" when installing the PC version. Cameron doesn't know whether it is true or not, but he wants to try it.

.

Hearing Cameron's quotation, this time it was Thomas's turn to be unhappy. He responded to Cameron with a burst of local Chicago dialect, "Damn it, even the Crips are not as ruthless as you.

Fifty dollars, how can I earn you only one dollar in travel expenses!"

In order to promote "Diablo", this time Xueleshan has left a lot of profit space for various channel dealers, agents and retailers. Just like Thomas in front of him, every time he sells a copy of "Diablo", he can

Earning five or six dollars is equivalent to about 10% of the profit of the entire Diablo game. For other games, it would be good to earn more than 5% profit. Some even sell a few copies to make a profit.

A dollar knife!

This time, Xueleshan still wants to stimulate sales and let game distributors, stores, etc., work hard to promote "Diablo".

After some haggling, Cameron bought a copy of the PC version of Diablo for fifty dollars.

Cameron's family is well off. His mother is a teacher and his father is an architectural designer. Naturally, the family has been equipped with computers early. When he went to the study room and opened the IBM computer, Cameron began to install Diablo.

After struggling for a long time and following the installation instructions, Cameron entered the "Newbie Tutorial". After entering the game using the mouse and keyboard, it felt awkward but awkward for Cameron, who was using the keyboard and mouse to control the game for the first time.

There is another special feeling.

When discussing on the ign forum, Cameron also believed with many people that "Diablo" is an arpg game like "The Legend of Zelda". After buying it, Cameron discovered that this is almost

Two completely different games.

"This is the real arpg game!" When he became familiar with the game operations and began to immerse himself in the game, Cameron controlled the game character and released a big move. Looking at the special effects that filled the screen, Cameron couldn't help but shout in his heart.

road.

After installing the game, when Cameron felt his eyes sore, he looked up and saw that it was already dark outside. Cameron realized that he had been playing all day.

Rubbing his eyes, Cameron opened the web page through the Internet Explorer browser. Cameron had previously installed Netscape browser at home, but it was too expensive and crashed too many times starting this year, so he had to change it to

Internet Explorer.
Chapter completed!