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Four hundred and twentieth chapters snake swallow elephant

Song Yang glanced at Eric and ignored the guy. Such gossip would not have much impact on Song Yang, but it was probably not easy for Jenny to explain...

It’s hard to say whether Elsa Benitez’s influence is good or bad. Those big luxury brands have high requirements for spokespersons, including Tears of Fame. They are afraid that spokespersons will affect the brand. Hollywood is concerned about this.

There are also some taboos, fearing that choosing actors with reputation problems will cause dissatisfaction among the audience and thus affect the box office.

But on the other hand, black and red are also red, and some news has been revealed, which will increase Benitez's popularity again. The Kardashian family is an expert in this area, and there will be bloody dramas every day, but there is no trace of it.

Affect the improvement of visibility.

After making a joke, seeing that Song Yang was unwilling to mention it more, Eric stopped asking and turned to Song Yang and said, "There are still some investment institutions on Wall Street that have invested US$1.7 billion for the Victoria's Secret brand.

worth it!”

Speaking of this, Eric couldn't help but feel a little excited on his face. On the day of the Super Bowl, after the sales of Victoria's Secret reached a record high, another miracle was performed the next day. The global market sold 60 million U.S. dollars in revenue, just shy of 100 million U.S. dollars.

The U.S. dollar mark is only less than five million U.S. dollars.

Although this kind of sales is affected by the Super Bowl, a large number of advertising promotions, and the novelty-seeking mentality of users, etc., Victoria's Secret is selling well all over the world. This situation is difficult to continue, but the global sales in two days are close to one

With US$100 million, Victoria's Secret has become a top brand.

Wall Street investment institutions also put the icing on the cake, giving Victoria's Secret a valuation of US$7.7 billion, which is more than five times the price when Rick bought the brand!

"If Rick is listed now, I think it will be more than the original valuation!"

Eric said with some satisfaction. When Rick was listed as America's largest nightclub group, its valuation was less than $500 million.

Eric believed in Song Yang's investment vision, terminated Rick's listing, and bet all his wealth on the Victoria's Secret brand. Now Eric has won the bet. Rick, who owns the Victoria's Secret brand, if Rick goes public at this time, the valuation

Compared to the original, I'm afraid it's more than ten times higher.

"Rick plans to increase the number of Victoria's Secret brand stores to more than 1,000 within five years, and will continue to develop the Victoria's Secret brand, focusing on Victoria's Secret, and hold model auditions, reality shows, etc. to increase Victoria's Secret's popularity!

"

Rick's current management is basically composed of professional managers from Wall Street. It may not be possible to say how outstanding their abilities are, but with a well-known brand in their hands, these professional managers can play a variety of roles.

Plant flowers.

Song Yang listened to Eric's words and nodded. In terms of brand development, the professional managers on Wall Street were much more professional than Song Yang.

"Not only a clothing brand, Victoria's Secret will take advantage of the popularity and enter the luxury goods, clothing, perfume, cosmetics and jewelry industries!"

Relying on one product alone, no matter how popular and popular it is, there will come a day when it will no longer be popular.

Hearing Song Yang's words, Eric nodded. LB Group had actually done this before, but the effect was not very satisfactory. Compared with competitors such as Dior, Chanel, Estee Lauder, etc., Victoria's Secret in cosmetics,

The competitiveness in perfumes and other areas is really tough.

"Victoria's Secret will develop related products, but," Eric said with a frown, "I'm afraid it's not that easy for Victoria's Secret to enter the clothing, cosmetics, luxury goods and other industries!"

Song Yang looked at Eric and said something directly that shocked Eric, "Victoria's Secret doesn't have to enter these industries personally. If necessary, just buy the opponent's brand!"

Eric looked at Song Yang in shock. His idea was naturally the same as before, which was to let Victoria's Secret enter an industry and then develop slowly, but Song Yang directly told him a shortcut to buy out his opponent directly.

.

This is indeed the simplest and most direct method. If you can't beat your opponent, then buy it. It's simple, crude and direct...

"In this regard, we can learn from Bernard Arnott of LVMH Group. As long as Victoria's Secret has sufficient cash flow, it can use Wall Street and American Bank to acquire each other!"

As long as Rick and Victoria's Secret can have sufficient cash flow, if they want to make big moves after listing, the Wall Street institutions will be eager to cause trouble. They are not afraid that Rick will not make trouble, but they are afraid that Eric will draw a pie for them.

Small, the bigger the boast, the more excited those organizations will be, and they will be willing to raise money for Rick to do things!

"Perhaps one day, Eric, you will be crowned by the media as the King of American Luxury Goods. The Fifth Avenue in New York sells all Rick's products!" Song Yang offered Eric a gift.

A bowl of poisonous chicken soup.

Hearing this, Eric's heart skipped a beat. Compared to the title of "Warren Buffett in Underwear", being the King of American Luxury Goods made Eric's heart beat even more.

Taking a deep breath, Eric knew how much he weighed. Building Rick into the largest nightclub group in America was the limit of Eric's ability. To transform Rick, he basically relied on Song Yang.

This requires vision, beauty and other aspects.

In order for Rick to go further, Eric knew that he must need Song Yang's help. Otherwise, relying on Eric himself, he knew that one day he would be out of luck.

"Song, you are Rick's largest individual shareholder, and Rick needs your support in the future!" Eric said to Song Yang. Anyway, Eric was prepared to let Rick stand with Song Yang.

Song Yang nodded slightly when he heard Eric's words. If Rick could continue to develop, it would be equivalent to having an extra cash cow for Song Yang.

The luxury goods industry is an industry with very strong cash flow. Why can Bernard Arnault lead the LVMH Group to buy and buy all the way? He is almost invincible. All major luxury brands have fallen to the gold and dollar offensive of the LVMH Group.

Next, the major luxury brands in his hands can bring him a steady stream of huge cash flow.

Victoria's Secret itself has an amazing ability to attract money. If it can conquer the luxury goods, cosmetics and other industries, then Rick's ability to attract money will reach an astonishing level. With Rick as a cash cow, Song Yang will be able to do a lot of things.

After Song Yang returned to the hotel room, he was hanging out with Elsa Benitez. Tomorrow Song Yang would return to San Jose, and Elsa Benitez would also start running around in major cities around the world, working for

Victoria's Secret promotes.

Elsa Benitez will go to New York, London, Paris, Milan and other cities together with other Victoria's Secret supermodels to promote Victoria's Secret stores. In addition, she will also accept brand endorsements and advertisements from major brands.

There are also shopping mall activities, etc. To put it bluntly, when promoting the Victoria's Secret brand, they can make money by the way. For this global trip, these Victoria's Secret supermodels can earn at least one million in fees!

In Los Angeles, in a hotel where The Matrix crew stayed, the first part of The Matrix, which belongs to the actors, has been filmed and is now being produced by a special effects company, preparing to be released this summer.

The current crew of The Matrix is ​​filming the second part, which is expected to be released on Christmas. By then, the third part will be almost completed. At that time, the "Matrix Trilogy" took a full year or two.

”, it will almost be officially completed.

At this moment, in a room where the Matrix crew was staying, there was a burst of crying. Jenny was crying so hard that several followers on the side were filled with indignation.

"This Bichi, we should teach her a lesson!"

What was playing on the TV station in Jenny's room was the news about the girl who broke the news. This can be said to be the most explosive news in the American entertainment industry in recent days. It was reported by all major entertainment channels and magazines.

The major entertainment media are also using their imaginations to speculate on various possibilities. The reason why Elsa Benitez can become a Victoria's Secret supermodel is all because of Song Yang, the financial backer, and Song Yang has been in the industry for a long time.

Many years ago, he had an affair with Elsa Benitez, and various rumors continued.

Coupled with the fact that Song Yang and Elsa Benitez traveled to New Orleans together, these public opinions were even more aroused. Some media even swore that Song Yang and Elsa Benitez would soon get married.

Official announcement, etc. As for Jenny, it has long been forgotten by the media. Who makes Elsa Benitez so popular now, and Jenny can only be a Hollywood newcomer. Both sides

The popularity is very different.

Several of Jenny's followers were yelling at Elsa Benitez on TV, and they were even more angry than Jenny. They knew very well that once Elsa really took Song Yang away from Jenny

If they are taken away, Jenny's resources will plummet, and their followers will definitely be even more unlucky. If they want to rely on the resources in Jenny's hands to make a name for themselves, it will be basically impossible.

"How dare she compete with Jenny for this Bichi? Damn it, who found Bichi at that party?"

Hearing this, Hailey, who was in the room, had a somewhat unnatural look on her face. By the way, she and Gallo had planned the party, and Hailey had also found those models.



"Jenny, you have to declare to the media that you are Song's real girlfriend, give some color to that Bichi, and ask Song to give you an explanation as to how he ended up with that Bichi..."

Before she finished speaking, the room suddenly became quiet. Jenny, who was sniffling and wiping away tears, also stopped and looked at her, with a faintly evil look on her face, "This is between me and Song."

, no one else needs to intervene!”

Hailey looked at Jenny in surprise. For the first time, she discovered that Jenny, a silly American girl, was not stupid at all. She knew what was most important. If she really turned her back at this time, it would be really cheap.

Elsa Benitez.
Chapter completed!
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