Chapter 663 Eye-opening
Last time, less than a month after the release of "Diablo", various pirated and cracked versions began to appear on the market, and even people in gangs began to become second-rate dealers. You can imagine how much money can be made from this.
And know.
Every step of the way brings wisdom. For this release of "StarCraft", Xueleshan specifically cooperated with Feita Anti-Virus to develop a new key anti-theft and anti-cracking system for the game discs.
Xueleshan does not expect that these means can completely prevent piracy and cracking. It only needs to delay the time for pirated game discs to appear on the market. If you delay it for one more month, you can sell the genuine ones for one more month, and you can sell more genuine ones.
Make a fortune!
"The release of StarCraft this time, like the last "Diablo", is also distributed through all channels. Xueleshan will distribute the game discs to the stores of major game retailers in America and overseas. Let StarCraft be released
It appears on the shelf where players can see it at first glance!”
Ken Williams said, "StarCraft will be released on Sega consoles, computers, and Sierra gaming platforms."
Different from the last time, this time because of the Sega console, in order to take care of the Sega console and let the Sega console sell more machines, the StarCraft game will be launched on the Sega console platform first, and then the PC game disc.
It will be released simultaneously on the Xueleshan online game platform.
"In addition to the last publicity method, this time the release of StarCraft will launch an "e-sports competition" to promote the StarCraft game to users."
After saying this, Ken Williams looked in the direction of Song Yang and saw Song Yang, just sitting behind him, writing something on the paper in front of him with the pen in his hand.
The last time "Diablo" was released, it happened to be when the Snow Mountain online game platform was launched, and the "head-pulling" method was used to promote it. Now the number of users of the Snow Mountain online platform, on paper, has been close to two
Tens of millions of people, basically covering most of the game users around the world.
These days, there are not as many websites as in later generations, and there are not as many entertainment activities. The user activity of the Xueleshan online game platform is still very high, and even with normal publicity, it can sell a lot.
Just like Ogilvy Games in China now, you can make a lot of money even if you are just a game agent, but there are too few entertainment activities. Games are one of the few entertainment and pastime activities that countless people can have access to. As long as
The quality of the game is decent and there is no need to worry about selling it!
Song Yang is not too worried about the promotion of "StarCraft". After all, he has already had experience. For veterans like Ken Williams and Roberta, if this can cause trouble, then they have to be suspicious.
, is it necessary to change a group of people?
"How is the production capacity of StarCraft game discs?" After a while, Song Yang finally said.
After hearing this, Ken Williams quickly said, "We have placed enough orders with America and several overseas disc printing factories. The output of console and PC game discs in the first week is expected to be
Over five million units!”
The last time he suffered a loss, Ken Williams thought he wouldn't be able to sell out all the copies. As a result, the "Diablo" discs were not sold at all, leading to rampant piracy. This time, Sierra learned the lesson and prepared 5 million in the first week.
Set of games.
Song Yang nodded. Now the game market is becoming more and more similar to the movie industry. They all sell out in the first week. A quarter or even half of the total sales can be sold in one week. Of course, the sales of games
The cycle is much longer than that of a movie, but first-week sales are also crucial.
After the meeting, Song Yang came to Ken Williams' office and said directly, "ICQ, Double Click, Flying Tower, Symbian system, etc. will cooperate with Xueleshan to promote the StarCraft game!"
The icq community space and Fortinet online anti-virus software both have huge user groups. Double-clicking can now place advertisements on major websites around the world. The Symbian system is now the mainstream system for mobile phones around the world, covering more than 40 million users.
All of these channels divert traffic to Xuele Mountain, which is enough for StarCraft to appear in front of countless people.
Ken Williams nodded, then remembered the rumors he had heard, and couldn't help but smile and said to Song Yang, "There seems to be big trouble at CUC International!"
No wonder Ken Williams is a little gloating about his misfortune. I think back then, after CUC International acquired Sierra Mountain, they immediately kicked the Williams couple out. To say that Ken Williams has no objection to CUC International is absolutely nonsense.
Nowadays, the situation has changed. Xueleshan has separated from CUC International and is enjoying a prosperous life. Ken Williams has once again become a big figure in the global gaming industry, while CUC International is stuck in the quagmire. How can we not let Williams
laugh.
Song Yang was not surprised when he heard the news. Silverman, the former president of CUC International, entrusted Blackwater Company to send out bounty hunters to kill Walter Forbes, the former president of CUC International, and Annie Pa, the financial director.
Quinn captured America from overseas.
That is equivalent to the fact that there is almost a falling out within Cuc International. Song Yang is not surprised if anything happens right now. Cuc International is nothing. After a year or two, the bubbles in the Internet and technology industries burst.
, that’s when all kinds of big news came out!
Song Yang was not very interested in CUC International's big melon, but the outside media still linked CUC International's big melon with Xueleshan Company, adding a bit of heat to Xueleshan.
"Cuc International President Silverman admitted financial fraud, but denied his knowledge. Cuc International set a new record for financial fraud in America. It is estimated that the fictitious revenue exceeded 1.577 billion U.S. dollars. Investors launched a collective action of up to 3.2 billion U.S. dollars against Cuc International."
Litigation compensation!”
As soon as Cuc International Company's scandal came out, it quickly made headlines in America. It's not that there were no listed companies in the past who played tricks, but they were not as courageous as Cuc International Company. They dared to fabricate money out of thin air and make billions of dollars.
Financially, it was a stab in the ass for Americans and an eye-opener.
Song Yang watched the TV. Silverman, who had been summoned by the New Jersey court for investigation, had an unlucky look on his face when he appeared in front of the camera. He was indeed quite unlucky. The financial fraud of CUC International was before the merger. With him
It doesn't matter a dime, but now it's him who takes the blame.
Silverman doesn't have to worry about going to jail, but he will inevitably be disgusted by having yellow mud fall off his crotch, and he will also have to pay a large fine.
Zhou Guochang and others who were dining with Song Yang at the dinner table were eye-opening when they saw on TV that CUC International Company dared to come up with a financial problem of 1.5 billion U.S. dollars, equivalent to 13 billion yuan.
Chapter completed!