Chapter 81: See the wind and make the rudder
Just like a sudden thunderstorm overnight, the development speed of hotmail mailboxes is so fast that it cannot be described by common sense.
When the hotmail mailbox went online on the first day, there were only 3,000 users. There was no media attention at all, and Silicon Valley didn't care. Silicon Valley has been attracting a lot of this niche product.
But when the number of registered users of Hotmail exceeded 100,000 in a week, American technology media began to pay collective attention to Hotmail. When the number of users exceeded 270,000 in half a month, Silicon Valley could no longer bear it.
There is too much fog shrouding Hotmail and there is no large-scale publicity. As a result, the user growth rate far exceeds that of any Internet product. Even if we look at any other industry, there has never been such performance. Hotmail has almost redefined
Internet speed!
You must know that the number of Internet users in America at the moment is less than 17 million, and you can imagine how much shock the Hotmail mailbox has brought. At this furious speed, it will not take half a year to conquer the entire American users.
And it’s not just America. From the time Wang An Company introduced hotmail mailboxes to Europe, it only took less than six days to enter London on the first day and harvest 50,000 users in the UK. The same is true for other English-speaking areas. This shows that
, the performance of hotmail mailbox in America is not just a fluke!
In the technology column of ABC TV station, a technology expert invited by the TV station was frothing at the mouth to promote the shocking performance of Hotmail mailbox.
"Now is far from the limit of the growth rate of hotmail mailbox users. Hotmail mailbox is in the process of nuclear fission. Mathematicians from MIT tried to build a model based on hotmail mailbox. The conclusion is that when the number of hotmail mailbox users exceeds five
After 100,000, it will accelerate again. Maybe within next year, America will have an Internet product with more than 10 million users!"
Another gentle person who was invited was a Harvard Business School professor, "We have to recognize something clearly and know its origin. What interests me most about Hotmail is not the number of users it has.
, but the publicity method it adopts is a brand new and completely different from the previous publicity method!”
Speaking of this, the professor from Harvard Business School couldn't help but look a little excited, "Harvard Business School calls this new publicity method used by hotmail mailboxes viral marketing!"
"Viral marketing?" The host was also surprised by the Harvard Business School professor's words, "You said Bruno Song invented a brand new marketing model with hotmail?"
The Internet, which is regarded as a reckless industry, has actually created a new marketing model that Harvard Business School has to study. This is definitely a big deal for the Internet industry.
"I think Bruno Song should come to Harvard Business School. This place is suitable for him. The traditional marketing publicity model and the Internet will have a wonderful collision. I am willing to personally or recommend other Nobel laureate professors in economics to personally guide him
…”
This Harvard professor actually openly recruited Song Yang on the TV station. As long as Song Yang came over, the Nobel economics winner would be able to arrange for Song Yang.
Regarding this kind of thing, the University of San Jose was the first to jump out and object. Who are you looking down on? Hell, the University of San Jose is not as famous as Harvard, but poaching people in such an open and honest manner is not a thing, right?!
For a time, business school professors at the University of San Jose went out en masse to exchange insults with people from Harvard Business School.
The media has been reporting on the hotmail mailbox, and how could it not be without Professor Tristan? The violent performance of the hotmail mailbox has made Tristan famous, and his reputation as an Internet Bole has become more and more famous. He is the nominal spirit of Song Yang.
My mentor, when Hotmail was released this time, he was the first to wave the flag and even shouted the slogan "The Godfather of Modern E-mail".
Now, many media in America and even overseas have begun to use this title to describe Song Yang.
"I have long said that Song is the father of modern e-mail. I do not deny the contribution of Ray Tomlin and others to e-mail, but just like the tungsten filament when the light bulb turned into an electric light bulb, Song's hotmail mailbox was
The guy who brought Americans into the email age!”
The performance of the hotmail mailbox gave Tristan the qualification to criticize others. In the TV program he was invited to, he made even more nonsense, completely suppressing the opponents and unable to hold their heads up. The media outlets that quarreled with him even more
He was killed by himself without a sound.
"But according to our latest news, Miss Erin Doherty, who is currently serving as the special assistant for the hotmail mailbox project, announced that there are no plans to commercialize the hotmail mailbox yet!"
The host asked Tristan with the latest news, "Some Internet people also claimed that the profitability of hotmail mailboxes, which are mainly free, is questionable, and may not even be profitable in the end!"
How to make money has always been a problem in the Internet industry. It was because of this problem that Tristan was criticized by Wall Street investor Barnard, and Song Yang only met Tristan.
Now that he was asked the same question again, Tristan was naturally still a little guilty, but as he rolled his eyes, Tristan immediately asked aggressively, "Tell me, who said this?"
The host was stunned by Tristan's punch for a moment. Is this the legendary saying that if the problem cannot be solved, then the person who asked the question will be solved?
First, he threatened people in Silicon Valley and told them to be careful with what they said. Then Tristan said righteously, "Don't forget, Song also has a company, Double Click, which is specifically designed to solve the problem of Internet profitability.
appeared!"
"Besides, please, the founder of hotmail is Song. Do you think Song can't solve this problem?"
The host didn't know who the founder of Hotmail was, and whether it had anything to do with whether free mailboxes could be profitable, but listening to Tristan's words, it made sense.
Tristan is crazily touting Song Yang and the hotmail mailbox, but the hotmail mailbox with explosive user growth is not without real troubles.
A television station in Mississippi, the most conservative state in America and the least friendly to the Internet industry, criticized hotmail, "We do not deny that the genius founder from Houston, who is touted by many media, may really
It is absolutely not advisable to create a product that can change the global office model, but the development of hotmail mailboxes at the expense of infringing on user privacy!"
"Ten hotmail users from New York said that the promotion method of hotmail emails with links and invitation rights has violated their privacy, and they will hire a lawyer to initiate a class action lawsuit against hotmail!"
The host of the Mississippi TV station lowered his head and glanced at the manuscript and continued, "In addition, the hotmail mailbox invitation right model has also been hugely controversial. Some users believe that this model violates the principle of fairness, and even hotmail has begun to appear in some areas.
The underground trade of email invitation rights!”
Like the wind blowing, hotmail has attracted the attention of countless people. Some people even don’t know what an email is. However, in the atmosphere that everyone around them wants it, they have also joined in to grab the invitation rights to hotmail.
Rank and file, this is another new way of playing, it’s called hunger marketing, another word is monkey trick...
In some American companies and universities, hotmail invitation rights have even begun to be used as gifts and given to each other.
Where there is demand, there is a market. There are even several small companies in Silicon Valley that have started to collect and resell hotmail email invitation rights codes. One code can even be sold for up to fifteen dollars, which is the value of a hotmail email account. It was sold to $75.
Knife, the popularity of hotmail mailboxes can be seen in general.
Not to mention the storm caused in Silicon Valley, when hotmail was first launched, Netscape, Yahoo, AOL and other companies paid attention to it, but didn't take it to heart. But who knew that in the blink of an eye, something would happen?
It’s too high to reach.
"Jim, the people we sent arrived in Houston, but Song is indeed not in Houston!"
At the Netscape headquarters, Baxter said to Jim Clark and Marc Andreessen, who were looking at the number of Hotmail mailbox users that was constantly coming from the third-party data company.
"Is it too late to develop an email?" After a long silence, Marc Andreessen finally spoke first.
Jim Clark looked at the soaring number of users of the Hotmail mailbox, and he had a headache, especially those overseas users, who were even beyond Netscape's reach now. They were so easily obtained by the Hotmail mailbox.
I don’t want to admit that I pecked my eyes, but that’s the fact. Jim Clark sighed, “Netscape is definitely going to enter the mailbox, but I’m afraid that by the time we develop the mailbox, Hotmail mailboxes will have already taken over the entire America and English-speaking regions.
The mailbox market!”
"If necessary, you can use some necessary means!" After experiencing the listing of Netscape, Marc Andreessen also became more decisive. "If Netscape cuts off cooperation with Double-click, there are people in New York who want to sue Hotmail collectively.
The person at the mailbox…”
"Don't use these methods first. Talk to that guy Bruno Song first. It's best to buy the hotmail mailbox. Let's break up with him now. If he directly turns to Microsoft..." Jim is most worried about Song Yang now.
As soon as his mind got hot, he turned directly to Microsoft. Then it was probably Netscape's fault, so he didn't dare to push Song Yang too hard.
"How dare he..." Marc Andreessen also took a breath. As the leader of the Internet, he could not imagine Song Yang's enemies on the entire Internet.
Chapter completed!