Chapter nine hundred and thirty ninth
At the airport in Connecticut, in a private plane, Edgar Bronfman Jr. was drinking wine indifferently. After the merger was completed, Universal Pictures and Universal Music were still managed by him in name.
But in fact, little Edgar also knows that with the style of those guys who adapt to the situation, guys like Doug Morris and Ron Meyer have already defected to Immelt.
When Edgar Jr. didn't get the power to manage ICQ, I'm afraid Universal Pictures and others were just cooperating with ICQ headquarters and couldn't make any waves.
Looking at the time, little Edgar was waiting for the result of the negotiation between Seagram Winery. He wanted to know how much money Inmelt sold Seagram Winery for. Although this had nothing to do with him anymore, it still mattered.
Little Edgar was a little confused, especially when he sold his ancestral wine business to Song Yang...
As for selling the Seagram Wine Company, Edgar Jr. was not distressed at all. There must be a reason why Bronfman Senior agreed with him to sell the wine business that had been passed down by his family for decades.
In fact, competition in the wine industry has been fierce in recent years. In particular, several giant companies such as Pernod Ricard have made acquisitions all over the world. The performance of Seagram Wine Industry has also declined somewhat. The old wine markets such as America and Europe have been fully developed.
Although, I don’t know how long it will take to develop the emerging Asian wine market. Now, taking advantage of the good market, we can package and sell the wine business together with Universal Pictures and others, and we can sell it at a high price.
Just as he was about to drink, he saw a bottle of wine lying aside with the logo of Seagram Liquor Company on it. Little Edgar lost his mind for a moment and put the wine glass aside heavily.
On the golf course, Yinmelt was now so imposing that even Eric felt a sense of pressure.
"RICK is doing very well, including the Victoria's Secret show and snatching Gucci from the LVMH group!"
Yinmelt pointed at Eric and said with a smile, even if Yinmelt doesn't pay attention to the luxury goods and fashion industries, and doesn't read the recent issues of "Playboy" magazine, he has heard some tidbits.
, Victoria's Secret underwear, paired with Balenciaga stockings, debuted at this year's Victoria's Secret show, and immediately became popular all over the world. As long as you are not blind, you can see pairs of stockings with letters on them when walking on the street.
.
The CBS TV station that broadcasts the Victoria's Secret Show also proved that its big gamble was right. CBS bought the five-year broadcast rights of the Victoria's Secret Show at a high price of US$30 million per year. This year's Victoria's Secret Show
, setting a record of 12.4 million viewers. If Internet broadcasts are included, this number will be doubled several times.
After taking a few swings, Song Yang put down the golf club and looked at each other. They knew that Yin Melt would not mention Gucci for no reason.
Seeing Song Yang's arrival, Yin Melt stopped going around in circles with Eric, "I promised Song that I would adjust ICQ's industries and split and sell some "unnecessary" industries!"
"When RICK acquired Gucci, Gucci's net profit was less than 200 million U.S. dollars. RICK acquired 51% of Gucci's equity, but spent 4 billion U.S. dollars. Seagram Wines' profits are much higher than those of Gucci.
of!"
Yinmelt said in a motivating way, he mentioned Gucci just now just to draw out this. In order to acquire Gucci, RICK could spend more than 4 billion US dollars. Now, if he buys Seagram Wine Company, which is more profitable than Gucci, no matter what.
It can’t be cheaper than buying Gucci, right?
Yinmelt wanted to get rid of Seagram Winery, but he couldn't just be a bad person and sell Seagram Winery at a shockingly low price. Then this matter would inevitably be exposed by others in the future.
If you seize him and use him as a handle to deal with him, no matter what, you will still have to do superficial things.
Hearing Yinmelt's proposal to let RICK acquire Seagram Winery at the same price as Gucci, Eric couldn't help but said, "President Yinmelt, Gucci was in a special situation at the time. It was the LVMH Group that was maliciously fighting against the RICK Group.
Competing for Gucci and maliciously raising prices will cause Gucci's stock price to soar..."
Logically speaking, Yinmelt's request is not excessive. For a wine company with annual revenue of US$2.9 billion and nearly US$3 billion, it also owns brands such as Royal Salute, Martell, and Chivas Regal, which sell for hundreds of dollars.
Eight billion US dollars is considered the normal price.
But this time, Eric came here just to pick up leaks and take advantage. If it were at the normal price, he might not come. With this money, RICK would buy one or two more luxury brands, including Armani, Prada, Versace and other luxury brands.
The brand has been acquired, doesn’t it smell good?!
"Eric, I think this price is absolutely beneficial to the RICK Group. If the bidding is open, Pernod Ricard, Diageo, Bacardi and other alcohol companies will provide Seagram Wine with higher prices.
price!"
Hearing that Yinmelt had moved out Pernod Ricard and other major beverage companies, Eric couldn't help but said, "President Yinmelt, if companies such as Pernod Ricard are brought in, then RICK will...
"
Song Yang stopped Eric and didn't let him continue. Eric had changed a lot over the years, but compared to the city government and his scheming, he was still far inferior to Yinmelt.
If Yinmelt was so excited as to say that he was withdrawing from the acquisition of Seagram Winery, then he might really have fallen into Yinmelt's trap.
"President Inmelt, RICK can pay US$4 billion for Seagram Wines!"
When he heard that Song Yang had offered a half-price discount when he came up, Yin Melt couldn't help it. This was no longer a bargain price. It was even more than this price for collecting rags. No matter how bad Seagram Liquor Industry was, Royal Salute
Several brands still retain their value. If you stick to this brand, there will be no problem in passing it on for several generations.
"After the acquisition is completed, President Yinmelt's family foundation can obtain 3% of the equity of RICK!"
Song Yang posed a multiple-choice question and asked Yinmelt to choose whether he would choose to be selfless or sell the Seagram Wine Company as junk so that his family could obtain 3% of RICK's equity.
RICK, which has acquired Seagram Liquor, will have a much greater strength. If it goes public, I dare not say that the market value is hundreds of billions of dollars. It is definitely no problem to have tens of billions of dollars. If the market is good, maybe it will be
It will be even higher. Even if the market value is estimated at US$50 billion, then this 3% stake in RICK is worth more than US$1.5 billion!
As the head of GE, even if Inmelt can get double salary from GE and ICQ, if the annual salary, bonuses, and dividends are all added up, he will get more than 100 million US dollars if he dies. And now,
As long as he sells Seagram Winery to RICK at a break-even price, he and his family will receive an equity stake that may exceed US$1.5 billion in the future!
Seeing Yinmelt, who had just won, Eric was obviously hesitant now. He used 3% of RICK's equity in exchange for Yinmelt's Seagram Wine Industry, which he valued at at least seven to eight billion U.S. dollars.
, selling it to RICK for a fracture price of US$4 billion, Eric felt it was a good deal.
The RICK equity may be very valuable in the future, but unless RICK's valuation can exceed US$134 billion in the future, then they may have suffered a loss in today's transaction, otherwise, it will never be a loss.
.
Even if one day RICK's valuation can reach such an exaggerated level, I don't know what year it will be. At least within ten or eight years, it is impossible. Who knows what RICK will be in ten or twenty years. Now, Sigela
It is the best way to preserve capital if you get it from Mu Liquor Industry!
"I will sign, but I also need the ICQ board of directors to agree to the deal!"
Yinmelt said in an attempt to cover up, obviously not wanting one person to take the blame, and wanting to bring in the entire ICQ board of directors to endorse him.
Song Yang laughed and nodded in agreement. No matter how many people endorsed it, he could not get rid of the fact that it was Yin Melt who led the sale of Seagram Winery at a low price. Who made General Electric the major shareholder of ICQ?
Immelt is in charge of General Electric and ICQ. No matter what Immelt says about this matter, he cannot change the fact.
When he came out of the golf course, Eric had an inexplicable feeling. He had felt that a man like Yinmelt, who was so powerful, would actually give up for five buckets of rice. Although the rice was more expensive than gold, it also made him feel uncomfortable.
Chapter completed!