Friday, July 1st.

At the midnight show of "Resident Evil", the 'Cane Biters' filed in, and the creative team who had been seated in advance were a little nervous - waiting for the reaction of the Cane Biters. When they first heard that it was a big production by DreamWorks, almost no one hesitated

, means joining.

After all, the brand "DreamWorks" has been louder than Golden Harvest and Shaw Brothers in recent years, but it became famous quickly and went downhill quickly.

The reason why it went downhill is because DreamWorks claims that "DreamWorks products must be high-quality products." Therefore, DreamWorks almost never makes "bad movies". 95% of the dozens of movies released have box office of tens of millions.

DreamWorks has not produced a single film in the past year, which has caused a lot of discussion in Hong Kong; coupled with the investment of US$16 million in "Resident Evil", if the box office in Hong Kong is not good this time, most of them will be

I think DreamWorks is quitting the film industry.

Is it true, as Pan Cheng, the president of DreamWorks, said, after Xiangjiang Film reached its peak in 1992 (domestic box office of 1.28 billion, overseas box office of 1.9 billion, local films accounted for 82% of the local box office), it will inevitably decline until

Almost disappeared.

In fact, it did go downhill last year and the first half of this year, and local movies only accounted for 73% of the local box office last year, all because "Jurassic Park" became the box office champion.

Of course, when Pan Cheng said this, many media also believed that he was promoting the new movie, which meant that DreamWorks would be the company that saved Hong Kong movies.

Well, everyone will wait and see.

Soon, "Resident Evil" began to be screened. This is a 2B rated movie, which is not suitable for children and needs to be watched with the supervision of parents.

The umbrella logo began to appear on the screen, as well as some grid-like special effects, and the movie began to explain the background.

After the adaptation, the umbrella of "Resident Evil" is the world's largest profitable company in the mid-21st century, and the headquarters location has also been changed to Xiangjiang. After all, it is a movie shot by people from Xiangjiang!

As the movie progressed, the entire cinema sometimes exclaimed and sometimes held its breath. It was obvious that "Resident Evil" had no problem getting people to praise it. This movie has a lot of "future science fiction". After all, the previous life was filmed in the Internet era, and now

The Internet era has not yet begun, so the artificial intelligence in it is quite shocking. Although artificial intelligence has been mentioned by Americans as early as the 1950s and 1960s, it was obviously just a concept at that time, but in "Biochemistry"

In "Crisis", the Red Queen has become holographic based on computer special effects.

"S" The audience gasped one after another.

On the screen, a team member was hit by a grid of lasers, and the special effects made the audience gasp.

For this effect, it probably cost hundreds of thousands of dollars more, and it was produced by Hollywood computer special effects.

"Is this a science fiction film from Hong Kong?" some viewers couldn't help but ask.

"Of course not, don't even dogs watch sci-fi movies in Xiangjiang!" my friend murmured.

"Kao, DreamWorks is really awesome. It produces Hollywood blockbuster effects."

For a time, it received rave reviews, which surprised the creative team.

This movie is not only the quality of shooting, but also its creativity is huge in this era. Zombies are old antiques, and zombies will be the new king. Zombies really do not exist, but will zombies really exist in the future? Because this

It was caused by biological and chemical weapons.

Very topical!

Perhaps, if this movie had been released a few years earlier, it would have had a better effect.

.........

"Resident Evil" has aroused great repercussions in Hong Kong, and the box office in the first week was good. Industry insiders predict that it may reach 35 million Hong Kong dollars. This result is amazing. After all, although the subject matter is novel, it is still a zombie movie.

Many people won't watch it.

The movie was released in Taiwan only one day apart, so the response there was relatively good, and it was sent back to Hong Kong through the film company. For a time, DreamWorks' morale was greatly boosted.

You must know that Xiangjiang is losing its market in Taiwan. Especially in 1992, Taiwanese film producers put pressure on relevant departments in Taiwan to develop restrictions on Hollywood blockbusters in Taiwan. Xiangjiang movies were likely to lose their "financier father".

'Biggest market' trends.

Of course, although "Resident Evil" performed well in both places, the media and commentators still commented: DreamWorks is still unlikely to recover the cost of HK$120 million unless the film can be released in the United States and achieve good reviews.

score.

In an interview, Pan Cheng said: "This movie will recover the cost, but it will take a long time. Not only that, the game copyright of this movie has been won by the sister company Wanhui Media, and the price is quite ideal, reaching 1,500

Thousands of Hong Kong dollars.”

For a moment, everyone was amazed that Lin, the richest man, had really developed the cultural industry in an all-round way!

However, is Hong Kong suitable for the development of games and software?

unknown!

In short, if it were not for Lin Zuhui's work, the media would have already commented on it as "not promising" and "a waste of money". Considering that Lin Zuhui has not failed in any industry, we will wait and see.

........

atv building.

Standing in front of his office window, Lin Zuhui had an unobstructed view of the entire ATV City, which made him feel "unbelievable". Although ATV Group can only be said to be a small industry for Lin Zuhui's net worth, it can give him a sense of

Satisfaction.

ATV Group is an important part of Lin Zuhui's layout of "cultural industry", and the other part is of course Wanhui Media. No matter which country it is in, the cultural industry will be an important component of GDP in the future. In the future, in the 21st century, all countries will

The cultural industries of the world are above 5%. And the cultural powerhouses of the United States and South Korea are even above 10%, which is impressive.

Of course, it is unknown whether South Korea in this life can still grow to the scale of the previous life, but Xiangjiang will definitely reach about 10% of local GDP under Lin Zuhui's planning (probably 4.4% in the previous life).

Looking at ATV City through the window, I felt it was quite amazing. Lin Zuhui is a real estate developer and has never seen any huge building complex. ATV City covers an area not large, and except for the ATV Building, other buildings are not high.

But the gathering of handsome men and beauties here, as well as the atmosphere of culture, made Lin Zuhui, a businessman who smelled of copper, find it very remarkable.

After a while, ATV director Zhao Zhenqiang came to Lin Zuhui's office.

Zhao Zhenqiang is very capable and can fully complete the tasks assigned by Lin Zuhui, and can also expand and develop Lin Zuhui's creativity. For example, in addition to the seven outlines of Hong Kong dramas given by Lin Zuhui, ATV Group has filmed almost 20 more

Many Hong Kong dramas have achieved good results and have been introduced in large numbers by many countries and regions.

"Boss, the ratings of "Journey to the West" are 40%, and the audience response is very good!" Zhao Zhenqiang reported happily. Generally speaking, the boss will not care about this, and he does not want to report the ratings of the series specifically.

However, this series was proposed by the boss, so naturally we have to report to him.

Lin Zuhui said with satisfaction: "It seems that we have made the right move! Speaking of which, I also watched Zhou Xingchi's "Westward Journey" and it was very good, so I ordered this series. It seems that we made the right choice."

"The dramas selected by the boss are still the dramas with huge ratings so far." Zhao Zhenqiang flattered him, even though he was telling the truth.

"Don't spread it everywhere and cause more trouble for me!"

"Don't worry, boss, I didn't tell anyone."

In many dramas, I know that Lin Zuhui participated in it, and Zhao Zhenqiang is the only one, so he really won't talk nonsense. After all, he is the only one who leaked the news.

Speaking of which, in the first half of this year, ATV's hit drama "The Legend of the Withered Heroes" was also hand-picked by Lin Zuhui; but overall this year, Lin Zuhui has not interfered with the development of ATV's drama series.

On a whim, Lin Zuhui continued: "If you make another Hong Kong drama, it will probably be an 'elderly leftover woman'. She is neither beautiful, nor slim, nor has anything to show off, but this is not all about her. She has tenacity.

An upright curiosity, and a courageous spirit to move forward regardless of the dire straits... Such an 'ordinary' heroine, by chance, had a bloody affair with a handsome and wealthy restaurant owner.

love story......"

Zhao Zhenqiang immediately said: "This theme is good and can satisfy the daydreams of many ordinary girls. It is similar to the story of Cinderella and Prince Charming."

Lin Zuhui said with a smile: "In the past, our Hong Kong dramas were all about handsome men and beautiful women. This is our characteristic. But this time our heroine is not so beautiful, which is a subversion. But it doesn't matter.

We just want to grasp the true mentality of most Hong Kong women and blend comedy and romance..."

Zhao Zhenqiang nodded and suggested: "Actually, we can also choose a beautiful heroine and then let her gain weight!"

cruel!

However, Lin Zuhui agreed and said: "It's up to you, I just have an occasional idea."

"OK!"

Finally, Lin Zuhui said: "Ask the company's team to think about whether some Hong Kong dramas can be 'filmed and broadcast at the same time.' If the audience does not respond well, the script can be changed immediately. Through this model, you can feel the market at any time

Of course, there is no need to rush with this model. You can study it slowly, which can also be regarded as improving the depth of Hong Kong dramas."

Zhao Zhenqiang had to admire his boss's unbridled ideas, but they seemed to make sense.

"Okay, I remember it!"

.......

In the conference room of New Era Group, senior executives are gathered around a round table. There are about a dozen people, all of whom are core senior executives. With the development of the company today, the group has become rich in talents, with as many as 500 senior staff and as many as 500 employees.

With more than 20,000 people, it has become a veritable large-scale group in Xiangjiang.

After a while, Lin Zuhui came to the conference room. Everyone looked at him, but they did not get up or say hello. The meeting stopped engaging in superficial activities.

Lin Zuhui sat down and immediately said in English: "Let's begin! Colbert, you come first!"

High efficiency has always been what Lin Zuhui pursues.

Generally speaking, only high-level real estate meetings are conducted in Cantonese, while group meetings are conducted in English.

Of course, New Era Group’s core foreign senior executives are only Colbert, the president of New Era Hotel Group. But English is one of the official English languages ​​in Hong Kong, and English is one of the standards of the Asset Elite Club, so there is no problem in holding meetings.

Colbert reported to work immediately. This was a weekly high-level meeting. Of course, if the core senior management was overseas, there was no need to come back for the meeting.

"The Board of Directors of Club Med has agreed to our full acquisition at a cost of US$288 million... The international project team of Atlantis Hotel has been established and is currently being closely designed..."

Lin Zuhui listened very carefully. Although the profit margin of hotel development is not high (the rate of return is about 6~8%), it is very necessary. The simplest reason is that in the late 1990s, New Era Group cashed out in the U.S. stock market.
To be continued...