Hengyu Media General Manager Office.

Fang Ziheng was lying low on the table bank with a focused expression, using a pencil to draw a sketch of the tomb palace in "The Secret of the Dragon".

He is the director, so the setting of the movie naturally requires his imagination and style to be used first. After he sets the requirements, the original Tianxia Ba Sing and the Hengyu Literature Screenwriting Room will refine and refine it according to the plot of "Ghost Blowing the Lamp".

After two rounds of refinements, the script has been finalized and submitted to the Film Bureau for approval.

Speaking of which, if Chinese-style films want to sell well overseas or even around the world, there are not many types to choose from.

Starting from the source, there are period blockbusters, kung fu movies, martial arts movies, and now there is a science fiction war movie called "Edge of Tomorrow" that focuses on Chinese soldiers.

Among the four genres, costume blockbusters have well-established storylines and simple and rough war scenes. Even if foreigners don’t understand the history of China, they will like and even pursue them because of the big battle scenes.

Kung fu movies need innovation, and they also need superstars who can compete with the box office.

The plot of a martial arts movie should be compact and smooth, and the fighting scenes are full of expectations and incredible.

Sci-fi war films are even more difficult. They not only require large scenes, but also top-notch shooting technology and ultra-high production budgets.

One of them is the literary film, Lao Mouzi, and several films made by Wong Kar-Wai, which have sold millions of dollars in the United States.

Judging from the production cost alone, it is indeed profitable, but literary and artistic films are niche films, and no matter how good the film is, the box office will not be much higher.

Ten or twenty years ago, a box office of several million dollars might have been awesome.

Things are different now. In the mainland market, the box office can easily reach hundreds of millions, so who cares about millions of dollars overseas.

"The Secret of Searching for the Dragon"!

Genghis Khan, the genius of a generation, is buried in a thousand-year-old tomb under Lake Baikal.

Weird and weird plot, adventure and treasure hunt, mysterious and unpredictable!

The combination of the two is also a very attractive theme movie.

After all, movies are audio-visual art, and the atmosphere created on the big screen is very important. It can easily make the audience feel emotionally involved and follow the plot of the scene to be immersed in the scene.

Just like horror movies and suspense movies, as long as it's scary enough, the audience will buy it.

Every section of the story of "Ghost Blowing the Lamp" has a market, and there are no cultural obstacles when it is released overseas.

Foreigners may even be particularly interested.

Back then, the Eight-Power Allied Forces stormed into the imperial capital and robbed all the treasures in the Old Summer Palace. So many national treasures are now living overseas and hidden in the hands of countless capitals and families.

In the 1960s, 1970s and 1980s, several major overseas countries also formed archaeological teams to explore tombs in China, looking for the source of a so-called story or treasure.

The ancient tombs of China, like the pyramids of Egypt, have extraordinary appeal to many upper-class elites and middle-class mainstream people in North America and Europe.

The tomb of Genghis Khan has always been an unsolved mystery throughout the ages. In the eyes of many overseas archaeological enthusiasts, it is full of mystery and endless legends.

This kind of mystery and legend, with a little publicity and coordination, will cause huge discussion topics on the Internet and in society.

For example, the tomb of Genghis Khan contains the endless gold he brought with him when he brought his iron cavalry and swept across the Eurasian continent.

For another example, there are supreme divine objects and elixirs in tombs that can prolong life, cure diseases, and even rejuvenate people and lead to immortality.

Coupled with a millennium conspiracy, a trio of gold diggers employed by overseas capital, and a vast and mysterious group of underwater tombs.

It's just a living together.

Fang Ziheng's thoughts were wandering, the pencil in his hand was flying, and he fully expressed the thoughts in his mind on the A4 paper.

Dong Dong Dong...

"Please come in."

"Lao Fang, this week's weekly box office is out."

The offices were pushed away, and Concubine Lin came in with a smile and twisted waist, holding a data report in her hand.

"Oh, let me see."

Fang Ziheng stopped writing, stood up and did two chest expansion exercises, then walked out of the desk and took the data sheet.

Today is February 21st.

The weekly box office in the mainland market from the 14th to the 20th last week can be said to be the last battle during the Spring Festival period.

On the data table, there are a total of 12 movies currently released.

First place: "Youth Campus", released for 20 days, with a weekly box office of 17 million and a total box office of 280 million.

Second place: "New Shaolin Temple", released for 20 days, with a weekly box office of 10 million and a total box office of 185 million.

Among the two movies, "Youth Campus" is certain to break 300 million.

Director Su Lun has gone from being unknown to becoming the number one female director of the new generation, appearing on the radar of major film and television companies.

Da Tiantian, Da Mimi, and Song Yi also became popular again with their movies and officially established themselves in the film field.

20 million small-budget movie, 300 million box office!

As the main stars, the three are also hailed by the media as the only three post-85s female artists after Liu Qianqian who can single-handedly carry the box office.

Especially for Da Tiantian and Da Mimi, one is playing the lead role for the first time and the other is new to the film industry. It is not easy to achieve this result.

Needless to say, Da Tiantian, who first had the background of "The Big Four" and "Edge of Tomorrow", and now has the boost of "Youth Campus", has become a new generation of female movie stars born in the 1985s, and her career path is better than that of the previous life.

Several.

Damimi needs "Youth Campus" even more.

In her previous life, she starred in her first movie "Fairy Tales of the Imperial City" in 2005, followed by "The Door" in 2007, and "Far Cry" in 2011.

There was not a single splash in the three movies, it was a complete hit.

After "Palace" became a hit, she starred in or participated in many movies, each one becoming more popular than the last.

In the end, it was with "Tiny Times" that I suddenly completed the transformation from a TV star to a movie star.

In this life, "Youth Campus" was released two years earlier than "Tiny Times".

In the past half month, Da Mimi was extremely happy, as if she had eaten honey, and harassed Fang Ziheng from time to time.

Not only did he want to get ready to overthrow Liu Qianqian, but he also wanted to monopolize him, the best performing stock in the Chinese entertainment industry.

Then there is Song Yi, whose TV series include "Ode to Joy" and "My Love from the Star", and movies including "The Unknown" and "Youth Campus".

The little girl has the most stable path. After two years, she has firmly established herself in the entertainment industry and has become one of the most popular little flowers.

Among all the female artists in Hengyu Media, her status is only below Liu Qianqian and Yang Mi. She is on par with Sister Zeng Li and dominates other female artists.

Currently, since Liu Qianqian and Yang Mi have not publicly joined Hengyu, the little girl is the number one favorite.

Third place: "Carry Love to the End", released for 9 days, with a weekly box office of 100 million and a total box office of 134 million.

This movie is adapted from the TV series of the same name, directed by Zhang Yibai, starring Xu Jinglei, Li Yapeng, and Wang Xuebing, one of the Four Dancing Stars. It is also a love drama about urban college students.

Ahem.

Sister Xu is still very charming. She was rumored to have had scandals with two male leads in a movie. She is a sure-fire goddess-level winner.

Fourth place: "The Journey" was released for 8 days, with a weekly box office of 68.6 million and a total box office of 82.2 million.

Fifth place: "The Green Hornet" was released for 13 days, with a weekly box office of 43.3 million and a total box office of 120 million.

Of the two Hollywood movies, the superhero "The Green Hornet" attracts the most attention.

The second male lead in the movie is Zhou Milk Cha, the Chinese music star of Meteor King. This name alone can attract the entertainment media to shout at him.

This is also the best resource that Zhou Milk Tea has obtained in Hollywood. It can be said that it is very rare to be the second male protagonist in a large-scale A-level commercial film.

But big productions are big productions, and Fang Ziheng couldn't understand why a superhero movie was turned into a comedy.

Zhou Milk Cha, who was in charge of the fighting action, didn't have much room to develop in the movie. Most of the scenes were funny plots involving the male lead Seth Rogen.

In one, the character played by Zhou Milk Tea is the name of a small life.

As a result, mainland audiences didn't buy it. Relying on the reputation of Zhou Milk Tea, it barely managed to earn 120 million at the box office in 13 days of release.

Some people on the Internet have already criticized Zhou Milk Tea, scolding him for not doing good music and having to go to Hollywood to play a small role. It's really stupid.

While Fang Ziheng was browsing the news online, he analyzed the movie's reputation by comparing the box office numbers on the data sheet.

There is only one conclusion drawn.

In the Spring Festival of 2011, "Youth Campus" is invincible!

400 million cannot be broken, but more than 300 million is a good thing.

There is also an eye-catching news on the Internet. "Edge of Tomorrow" has been canceled and the total global box office has been revealed by the media.

The mainland market is 1.362 billion, approximately US$1.821.

The North American market is US$162 million.

Asia and Europe, US$61 million.

The total global box office of "Edge of Tomorrow" is US$405 million.

405 million!

Equivalent to RMB 3.037 billion!
To be continued...