August 24th.

Fang Ziheng ended the day's meeting and boarded a plane to Harbin.

Nowadays, Hengyu Media Group is completely on the right track. When making decisions on many projects, he, the chairman, no longer needs to personally check them. Instead, several major departments below have reviewed them.

After entering 2012, the group's size, scale, and valuation have reached a higher level, surpassing the three listed companies of Guangxian, Bona, and CTI, and only slightly behind the Huayi Brothers with a market value of 58 billion.

Four major companies, Tengxun, Alibaba, Baidu, Wanda, and Paul Group, as well as two international investment banks, Goldman Sachs and Sequoia, have offered Hengyu Media a valuation of 55 billion, seeking only 10% to 15% of the shares.

The heads of the strategic investment departments of several major enterprises visited Fang Ziheng as soon as possible after learning that Fang Ziheng had returned to the imperial capital.

Fang Zihengtong disappeared and asked Mo Xiangwan to come forward and send them away.

The valuation of 55 billion seems not low, but in fact investment banks are still trying to take advantage of Hengyu Media.

Under Hengyu, not counting the projects developed by the main business unit every year, the market value of Tudou Video alone has exceeded 15 billion.

There are also Qidian Chinese Network, which is preparing to go public, as well as Hengyu Media’s Cash Milk and Hengyu Game Company. The size of these three companies alone is worth 450 billion.

Even if Fang Ziheng is smart, he will not sell the company's shares at a low price.

Guangzhou, also a giant, has a current total market value of just over 20 billion.

Because Huace mainly produces TV series, its stock price is even lower, only more than 16 billion.

Bona is not doing much better. The booming development of Chinese-language film and television cannot drive U.S. stocks. Yu Dong has privately mentioned more than once that he wants to withdraw his shares as soon as possible and list Bona operations in China.

Among other established film and television companies, Chengtian has already withdrawn from the front-line production field and changed its appearance to establish a theater chain.

On the contrary, Galloping Pony is a bit interesting, has gained momentum, and has been praised by many media as the fifth giant in the film and television industry.

At the end of last year, the TV series "Three Kingdoms" produced by Galloping Horse won many awards, and the movies "Golden Heist" and "Love to the End" also made money.

Li Ming took this opportunity to launch the last round of financing before listing. At that time, more than 40 institutions expressed their willingness to invest.

In the end, CCB International Cultural Industry Fund led the investment, and the financing amount reached 750 million yuan. The amount once exceeded the IPO funds raised by Hua Yi Brothers and Bona, becoming the largest financing in the Chinese film and television industry.

According to the agreement signed between Pony Galloping and CCB International Culture, Pony needs to complete its listing in December 2013.

Otherwise, CCB has the right to acquire the equity held by the three actual controllers of Pony Galloping at any time thereafter and in compliance with laws and regulations.

This gambling agreement has also become the biggest obstacle to the listing of Pony Galloping.

When Fang Ziheng heard the news, he couldn't help but complain a few words, scolding Li Ming for being so stupid.

There is really no need to bet against capital!

Looking at the entire entertainment industry, among all the gambling agreements, only Damimi won the bet and achieved a life-changing turn.

Other celebrity artists, including the great director Feng Pants, all ended in failure and had to sell themselves to pay off their debts.

The entertainment industry is not that easy to mess around with!

September 2nd.

Fang Ziheng received a senior in the industry in Mohe City, Daxinganling Region.

This senior is none other than Zhao Benshan, Uncle Zhao, who is known as the king of sketches and has unparalleled national status.

Old Zhao Niu!

From a small city in Tieling, he climbed onto the Spring Festival Gala stage step by step, and eventually became famous all over the world and established a huge media empire.

His life was extremely exciting and full of legend.

In the hotel box.

The two of them had a big pot of stew and a few dishes of side dishes, chatting and laughing while drinking.

Lao Zhao still has the same simple peasant style, has an extraordinary capacity for drinking, and won't refuse anyone who comes.

Originally, Fang Ziheng was planning to fly to Tieling to visit in person, but as soon as he got off the plane, he received a call from Lao Zhao.

Lao Zhao said that he was in Longjiang Province and asked Fang Ziheng not to bother with it. He came to Mohe City in person.

"Brother Fang, brother, I admire you!"

Old Zhao took a sip of wine, Fang Ziheng narrowed his eyes and smiled, sighing: "You are an expert, I am not afraid to tell you the truth. In the past two years, I have been memorizing words. First, I lost my place in the Spring Festival Gala, and then

Trapped and guarded in the northeast.

The apprentice Xiao Shenyang who was finally introduced can only make him keep a low profile and be practical, slowing down the pace of his career."

"If I didn't have some foundation in my hometown media, I wouldn't know how to feed the group of little brats down there who are waiting for food."

Lao Zhao took advantage of the wine and told some half-truths and half-falsehoods.

Fang Ziheng smiled and said nothing, hearing the other person's hidden meaning.

Lao Zhao came here to seek cooperation!

As for his so-called confinement in the Northeast, just listen to this, it's all nonsense.

Don't mention it, let's just say that Benshan Media founded by Lao Zhao is the leading cultural enterprise in the three northeastern provinces, with a scale of over 10 billion.

Benshan Media integrates performing arts, film and television, and art education and belongs to a large cultural industry group.

As early as 2004, this company was awarded the first batch of 'Cultural Industry Demonstration Bases' by the Ministry of Education, Culture and Sports.

In 2010, the "Liu Laogen Stage" became popular all over the country following Xiaoshenyang, and was jointly rated as one of the first batch of "National Cultural Tourism Key Projects" by the Ministry of Culture, Sports, and Tourism Bureau!

Benshan Media itself has been rated as one of the “Top 30 National Cultural Enterprises” by the Propaganda Department for three consecutive years.

With such a behemoth family, Lao Zhao's life is leisurely. It is pure nonsense to say that he has to memorize words.

However, due to geographical reasons, Benshan Media has never been able to conquer Shanhaiguan. There is a big gap with film and television companies such as Hengyu, Huayi, and Guangxian.

Seeing that Fang Ziheng didn't answer, Lao Zhao secretly cursed the little fox and spoke again: "Brother Fang, I came here today to seek a favor from you!

Don’t worry, I understand your rules. For any project, there is a premium of 2 million soft sister coins for 1 point, right?”

"Uncle Zhao is joking, how can I ask for your premium? We can just cooperate normally!"

Speaking of this, Fang Ziheng could not continue to be reserved. If he continued to pretend not to understand, he would not give Lao Zhao face.

He picked up the hot wine pot, filled the two glasses of wine, and said boldly: "Let's do this. Uncle Zhao, you can choose an investment in the project that Hengyu will control next year. It can be a movie, a TV series, or a variety show!"

"Okay, that's a good feeling!"

"Come on, brother Fang, I respect you for this cup!"

Lao Zhao's eyes suddenly lit up, and the folds on his face spread out because he was so happy, like a beautiful chrysanthemum.

He picked up the wine glass, pushed it over and clinked it with Fang Ziheng, then raised his head and drank it all in one gulp.

"Brother Fang, don't worry. From now on when you come to the Northeast to film, just look for me, my brother. I'm still a bit thin on the ground in the Northeast."

After receiving a satisfactory answer, Lao Zhao was so excited to speak that his voice was a little higher.

Later, Fang Ziheng introduced him and revealed that Lao Zhao chose to collaborate on a variety show.

It is controlled by Hengyu Media, Benshan Media participates in the investment, and Liaoning Provincial Television joins the partnership. The three parties jointly produce a variety show.

The variety show "Happy Comedian" aims to discover various comedy masters and comedians hidden among the people.

After dinner.

Lao Zhao was helped by an apprentice to rest.

Fang Ziheng returned to the room, first took a bath to sober up, and then sat down at the computer desk to check the situation of the film market in the past week.

Just like a public official must watch the news broadcast every day, as a movie director, he will also pay attention to the box office data of movies released at the same time every week.

August 27 to September 2.

In the mainland film market, a total of 10 movies are released simultaneously.

Unsurprisingly, this week's championship and runner-up were once again snatched away by Hollywood movies.

The first place, "The Amazing Spider-Man", was released for seven days, with a total box office of 204 million.

The second place "Batman: The Dark Knight Rises" was released for seven days, with a total box office of 191 million.

The two films competed for beauty and put all the domestic films under their weight.

The third place is "Drug War", which was released for 15 days and received 75.6 million this week, with the total box office reaching 485 million.

It is easy to break through 500 million, and there is great hope to break through 600 million.

Just like last year's "Manslaughter 1", this year's "Drug War" was once again called the lone ranger of domestic films by the entertainment media, single-handedly carrying the banner of the August film market.

Ranked fourth is another Hollywood movie, "Prometheus" which was released yesterday.

It grossed 29.05 million on the first day, another 200 million Hollywood movie.

"Blissful" directed by Ning Hao ranked sixth, with a total box office of 679 million in 30 days of release.

The movie will be released in another week, and there will be no hope of 700 million.

However, Ning Hao was already satisfied and called him to say that he had to hold a celebration banquet for him.

Ning Hao has been quiet for four years since the two blockbuster movies "Crazy Stone" and "Crazy Racer".

First, "No Man's Land" was banned, which almost made him doubt his life.
To be continued...