He went to the provincial capital city, which was not a particularly high-end shopping mall but had the largest flow of people.

There is a hair salon in the mall, but he is not here to get a haircut.

On the second floor of the shopping mall, at the end of the passage connecting the first and second phases, there is a MK FairWill.

I'm not here to get a haircut, and certainly not here to buy gifts.

The entire brand will be transferred to someone else's name soon.

Because people often wear it, I bought it as a gift, which is a bit inconsistent with the trendy emotional intelligence that has been pretty good since childhood.

MK FairWill's brand logo is not very trendy, and it doesn't even have much to do with trendy brands.

After all, it's not like Ed Hardy, where a T-shirt costs thousands of dollars.

Average.

It is similar to most national brands that have been disguised since the beginning of the 21st century.

The emergence of this type of brand is inevitable for the development of the times.

No matter which country, if you want to have internationally renowned fashion brands and big fashion brands, you have to go through such a stage.

Trendy brands and big fashion brands are closely related to the economy.

This is like Japan in the 1960s, before the rise of internationally renowned designers like Kenzo Takada and Yohji Mimoto.

That was a period when Japan's economy was booming.

Entering the 21st century, it is China's economy that is leading the world and taking off at a speed visible to the naked eye.

This also means that in the next few decades, a large number of Chinese brands will use various ways to go global.

Starting from the Chinese sports brands that can be seen everywhere in the Olympic Games.

Strictly speaking, Chao Changchang is not a fashion insider.

But he has been a guest at Haute Couture Fashion Week since he was fifteen years old.

I have never eaten pork before, but I often see pigs running away.

What else can you give to a person who has no money to buy a birthday gift?

Before knowing that Yun Chaochao's coming-of-age ceremony was MK FairWill, Chao Chao had always wanted to give him a piece of clothing.

After agreeing to give Yun Chaochao a try, Chao Changchang wanted to give her a complete set of visual recognition systems.

The press conference a month later would not be particularly rushed if it was just graffiti on the wall.

The visual identity system is different, ranging from brand logos and retail packaging bags to small signs in factories and warehouses, everything is included in it.

This is a big project.

The second the idea of ​​a visual identity system was formed in my mind, the trend started from the warehouse to the city.

To complete such a system, one month is simply not enough time.

Chao Changchang didn't have time to think about his changes.

If he thought about it, he would be surprised to find that the tide before Yun Chaochao said he would be admitted to the Tsinghua Academy of Fine Arts was different from the tide after she told him.

From receiving the paint pen to going to the shopping mall for field research.

Only two hours.

He completely changed as a person.

If he thought about it more carefully, he might feel that he had masochistic tendencies.

Ge Ma persuaded her so gently and gently, but he didn't listen to a word.

Only Yun Chaochao could use "sarcastic remarks" or even some contemptuous words to wake him up.

Could it be that because he has grown up so big, he has always been admired and never been despised or ridiculed?

So, people.
Chapter completed!