Chapter 178 Terrorist Propaganda
PS: The first update is presented! Thanks to the two great men, "Mu Zaizai" and "Xiang Army Xing Tian" for their monthly tickets!
Congratulations to "Mu Zaizai" for being promoted to the master of this book and becoming a 9th-level tycoon in this book!
Congratulations to ‘╭Yuanlu↘☆Xingchen☆’ for being promoted to the helm of this book and becoming a 4th-level tyrant in this book!
"Hero" actually invested only 150 million yuan, and it was jointly undertaken by many investors. Hualong Company took the lead. When promoting, it directly exaggerated the actual number by six or seven times and blew up the slogan of a huge investment of 1 billion yuan. This is not only to show the company's strength, but also a good publicity method. After all, the game created at a sky-high price of 1 billion will not be too bad no matter what. This is the general idea of players.
This trick is also a common trick used by many game companies. People in the circle are basically aware of it, and no one has come forward to point it out and break each other. It is rare in this circle. After all, if you do this and break the rules in the circle, you will probably face the siege of all game companies and the outcome will definitely be very miserable.
The gaming industry is like the entertainment industry, with its own rules, but the difference is that the rules of different industry circles are different.
Although "Hero" has only invested 150 million yuan, it is still considered an extremely rare large-scale investment in China. At least in the game, it can definitely rank among the top three. It is outstanding in all aspects. Although the special effects are not as rough as 4D magical effects, expansion packs, etc., it is relatively speaking, in China, this is already a very good game.
Deng Chuan, Ora and others were all looking forward to it. It took them a year. They invited many famous game engineers to work together to create this game. Although it is a bit like selling dog meat with a sheep's head, its quality is still very good. I believe that it will make a name for itself and become a popular game in one fell swoop.
"Mr. Ora, do you think our "Hero" can be promoted to the top of Chinese games within one month?" Deng Chuan asked expectantly.
Ora laughed: "Mr. Deng, you already have the answer in your heart, why bother asking me?"
Upon hearing this, Deng Chuan immediately smiled: "Yes, with the quality of our game, we can beat other games within one month and become the king of Chinese games!"
"Congratulations to Master, congratulations to Master. "Hero" is a rare good game in history. Even if it is not as good as "Warcraft", it will not be much worse. It will definitely sweep the heroic spirit like "Warcraft"!"
"Congratulations to Mr. Deng, such an excellent game will definitely create a hot result."
"Yes, yes, our Hero can easily surpass the record set by Miracle many years ago."
When Deng Chuan heard a group of subordinates and employees flattering him, he was not disgusted at all, but nodded excitedly: "Yes, you said it well! Our game will definitely surpass "Miracle"!" As everyone's boasted, he felt a little fluttering and blindly confident. He really thought "Hero" could be compared with "Warcraft".
Ora was rejected by the Perfect team back then, and she was also prejudiced to "Warcraft". She stubbornly believed that "Warcraft" was popular all over the world because of her good luck, so she also said: "If Mr. Deng operated it properly, "Hero" might really achieve more dazzling results than "Warcraft"!"
Deng Chuan will only feel happy if others say this, but Oracle says this, which makes Deng Chuan feel overwhelmed.
Who is Ora?
This is the boss of the Raptors development team!
Even if Ora says so, can it be fake!?
For a moment, Deng Chuan fell into endless fantasy about the future, and his happiness was almost drooling.
"Let's go, I'll treat you today. Everyone will go to Quanfude for dinner. I won't be drunk tonight!" Deng Chuan immediately waved his hand and said to everyone boldly.
Everyone immediately cheered: "Young Master (Mr. Deng, Mr. Deng) mighty!"
...
In an office building.
Stephen Chow looked at everyone in front of him and asked with a smile: "Are you all ready?"
"Stephen Chow, everything is ready. With just one word, the game can be opened immediately." Du Mu said respectfully.
Zheng Jing interrupted: "All loopholes have been improved, and we have not discovered the rest yet. Only after the public beta can we determine whether there are still bugs. The so-called authorities are confused and bystanders are clear, or let players catch bugs by themselves is the best way. This method was used by Warcraft back then."
"The game will be open tomorrow, right?"
"no problem."
"Okay, I'll wait for your good news." Stephen Chow laughed and said, "You have worked hard these days. I decided to give each of you a bonus of RMB 50,000 to reward you. No matter what the final result of "Legend of Sword and Fairy", you will be indispensable."
Everyone immediately cheered: "Thank you, Stephen Chow!"
...
A few days ago, Stephen Chow asked Li Ze and his group to notify Du Bin, Zhang Taishou, Ling Feng and others, asking them to contact major game websites, and established their own game websites to completely open the game channel, so that every game website and related websites can open a game channel. Not only that, even the Qin family and the Li family took action and made complete preparations. They immediately promoted and promoted as soon as the game was opened.
Du Bin and others were more concerned about Stephen Chow’s affairs than their own. They used their connections and even went to several provinces and cities in person to ensure that there was no mistake in the matter.
The Qin family and the Li family all attached great importance to this matter, because Qin Qiong, the head of the Qin family, and Li Xiaotian, the head of the Li family, personally inquire about this matter and pay attention to it at all times. Therefore, members of the two major families had to pay more attention to "Legend of Sword and Fairy" and put out the greatest publicity efforts!
"The head of the family, the local TV station has been in touch."
This guy sent the game advertisement to the TV station, which was simply a magical idea!
However, relevant national laws clearly stipulate that game advertisements cannot appear on TV stations, so they changed the form and described this game as a platform to review Chinese classical culture. The entire advertisement did not contain the word "game" at all, but took advantage of a loophole. Moreover, the Qin and Li families are powerful, and it is nothing to do with such a small matter.
Even if they really advertise in game, no one dares to gossip.
"The head of the family, the Southern Entertainment News has been in touch."
"The Origin Chinese website has also been contacted."
"Present times, perfect, all Penguin has been in touch."
“UU has already done it…”
After the instructions were issued, the Qin and Li families soon made the publicity and channel sides without any leakage, gathering the power of the Li family and the Qin family among the two major families in the capital. Both families showed 150% efficiency and did this matter properly. No one could find any fault.
Such publicity has not appeared for a long time, let alone the product they promote is a game.
In today's world, no game has reached this level of publicity!
Not to mention that "Legend of Sword and Fairy" itself is a classic among classics. Even if it is a game that is too trash, it can still gather a lot of players and become one of the popular hot games in China. Therefore, "Legend of Sword and Fairy" has not yet been launched, but it is destined to be popular! And this fire will burn all corners of China!
The wheel of time is still turning, and when the morning light of dawn spreads to the earth, a new day finally comes.
May 21. This is a day that is destined to cause a sensation.
On this day, the classic online game "Hero", which claimed to have spent 1 billion yuan, began to be publicly beta...
However, this is not the reason for the sensation on May 21. The real reason is: many TV stations, major newspapers, magazines, website advertisements, game pop-ups, etc., whether in reality or on the Internet, you can see an advertisement, "Legend of Sword and Fairy", a game by Chinese people, a classic and sincere work of Chinese people in 2014, allowing you to experience true love, hate, and love...
The advertisement has a lot of content, a wide coverage, and a long duration, which can be called fatigue bombing!
""Legend of Sword and Fairy"? What game? Looks like a very fierce look after the introduction!"
"It's "Legend of Sword and Fairy" again! How can you see its ads everywhere? Is this game really that good?"
"What awesome introduction! It looks much awesome than "Heroes", why don't you try it?"
"Damn, this advertisement is simply amazing! I want to ask, where is there no advertisement for this game?"
"Brother, you're out. The advertisements for "Sword and Fairy" have been posted to the TV station! At first I thought it was a TV series or movie, but I didn't expect that after searching online, it turned out to be a game! I just want to say that this game company is so damn awesome!"
On this day, the advertisements of "Legend of Sword and Fairy" were overwhelming and omnipresent. Whether it was a game enthusiast, an ordinary player, or someone who had never been involved in the game, they were all scared by this overwhelming advertisement. This is simply amazing! The game advertisements have been posted to the TV station? There is no such thing as an advertisement! Even the advertisements can be seen on the TV of the bus, which is so exaggerated! I don’t know that I thought the world war was about to break out!
This day belongs to "Legend of Sword and Fairy", and all national affairs and minor matters have to be put aside.
On this day, "Legend of Sword and Fairy" instantly became a word that people could see and hear, laying the foundation for its position as the king of the game in one fell swoop.
In an Internet cafe.
"Damn what is this "Legend of Sword and Fairy"? The boss of this game company is so stupid. A broken game is willing to spend so much money to promote. After all, "Hero" is my true love! How can "Legend of Sword and Fairy" be comparable to "Hero". Even if you spend a few times the price to promote, garbage is always garbage, and it will never be as good as classics!" A buddy looked at the overwhelming advertisement and couldn't help but sigh.
However, as soon as he finished speaking, he suddenly felt something was wrong.
Turn around and take a look.
More than a dozen people had stood up from their seats, came behind him, and looked at him fiercely, with scary eyes as if they were about to eat him. Among them were students in their early 190s, gangsters in their twenties, and men in their thirties and forties. One of them had a bare chest and a back exposed, and a fierce and domineering wolf head tattooed on his chest. The wolf head was opened with a bloody mouth, and he could choose someone to eat at any time.
Seeing this scene, he was immediately scared and swallowed: "Well, brothers, you guys..."
Chapter completed!