Chapter 51: An accident again
But things didn't seem to go so smoothly.
Fan Wubing, Fan Heng and his son, plus Lao Chen and Director Zhang from CCTV Advertising Department, the four of them were having fun eating in Donglai Shunli, but some people were having a headache because of their draft.
"What's wrong with Lao Chen? Will the advertisement be approved if you take such a draft? "A deputy director took the draft 1983 advertising operation for the "Thunder" single-player machine that Lao Chen made in the morning, hurriedly knocked on the director's office and said to the director with some dissatisfaction.
"Oh? What's going on?" The Master was a little surprised.
"Look, they are playing the edge! What do you want the people in the Propaganda Department to think? Isn't this openly playing hide-and-seek with others?! If such a draft can be passed, then the Propaganda Department will not be the Propaganda Department!" The deputy director vented unhappily.
The director asked the deputy director to sit down first, poured him a cup of tea, looked at the handed over carefully, and then said with a smile, "This plan, haha, is interesting. When did domestic manufacturers have such a slippery person appear? Oh, it's a joint venture project with Hong Kong. We have to think about this."
Originally, if it were a general company, the director of CCTV directly rejected it when it involved a relatively sensitive issue, but it has been a little different recently, especially in this draft, he actually saw the shadow of Hong Kong, although this Hong Kong company is very likely to be brought to serve as a shield.
In the second half of last year, the issue of Hong Kong's return was put on the agenda.
Last September, the summit of China and Britain was held in Beijing. Before the talks, China officially announced that China decided to regain Hong Kong's sovereignty in 1997. After the sovereignty is regained, it will implement special policies to continue to maintain Hong Kong's stability and prosperity. The British side played the treaty card, claiming that the three treaties on the Hong Kong issue in history are still valid, and there are great differences between the two sides.
After the talks entered the substantive stage, China not only fought resolutely on sovereignty issues, but also cleverly grasped the appropriate proportion between toughness and flexibility. The topics of the talks focused on three issues: sovereignty, how to manage it after 1997, and arrangements for the transition period. China believes that the issue of sovereignty cannot be discussed, but the methods and methods of revocation can be negotiated. It believes that after China revokes Hong Kong's sovereignty, "Hong Kong will continue to maintain prosperity fundamentally depends on the implementation of policies suitable for Hong Kong after China takes back Hong Kong and under China's management."
No matter what policy is used to maintain Hong Kong's prosperity, it is certainly unquestionable for Hong Kong people to govern Hong Kong. Therefore, it is also necessary to deepen and strengthen cooperation with Hong Kong-funded enterprises at present.
Therefore, as a master with a good grasp of the central government's policies, he thinks this draft is worth pondering and cannot be beaten to death with one blow.
After thinking for a while, he signed his own opinion on the draft, which means that as the first China-Hong Kong electronic product project advertisement received by CCTV, it can enhance mutual understanding between the mainland and the Hong Kong people. It is recommended that the superior authorities consider it as appropriate and whether it can be approved?
"This matter should be fast! You can't delay it! If not, how about you go for a trip yourself?" The Director handed over the draft to the Deputy Director and asked in a consulting tone.
After seeing the instructions of the Director, the Deputy Director also woke up and thought that his level was still a little worse than the overall view, so he agreed immediately, "Don't worry, I'll go there now, try my best to win it, and I will do it before the New Year!"
"Well, then you will have a hard time. This matter is done, I'll treat you to a meal." Master smiled.
"If you can't do it, you have to invite me! It's not easy for him to do it--" The deputy director also laughed.
As the deputy director said, this matter is indeed not easy.
The first thing I have to pass is the Propaganda Department, which directly called back, and said that I was tempted by money and where were the policies and principles? In short, my tone was very bad and my wording was quite intense. I directly poured a basin of cold water on the deputy director's head, or the cold water with ice chips. It was really cold from the bottom of my heart.
"Why do you say that to me? I don't know the policies and principles anymore?" The deputy director was also in a panic, thinking that it's easy for us? Going out to edit and edit, add advertising, increase the organization, and extra expenses, where does it cost no money? After all, the funds allocated by the state are limited, so where can we count on it?
CCTV's buildings are old and useable, the reporters' equipment quality is uneven, and the directors use old Eastern European products. This is a difficult time! Now I just want to broadcast an advertisement for a single player, and not others are not involved in recording equipment? Why do I just say that I ignore policies and principles?
The deputy director was also frustrated. He finally wanted to do a serious business, but unexpectedly there were so many ties. He made up his mind and wanted to get the relationship done. After all, this was an advertising business for a year, a business worth hundreds of thousands of yuan!
Finally, the materials were delivered to the table of an old leader.
"Pingyuan Machinery Factory? Round? Why do I hear it so well? Oh——" After reading the materials, the old leader first thought of an impressive child and his pointing fingers in front of many experts, and couldn't help but smile.
After carefully reading the materials, he suddenly realized that this matter seemed to be related to the situation of the child he had learned before, so he asked the secretary to learn about it.
The secretary quickly figured out the situation, and the old leader laughed, "I thought this kid didn't make much trouble, but I didn't expect that he would start a Hong Kong-funded company as he played harder and bigger, so he started a Hong Kong-funded company. He is really ambitious and not old enough!"
After laughing for a while, he drew a circle on the document and said, "I have to support this."
The secretary nodded, picked up the phone, and called according to the old leader's instructions.
After running for a few days, the deputy director of CCTV was basically ineffective everywhere, and he was almost desperate. Suddenly, today he received a notice from the Propaganda Department, saying that the draft that was reported a few days ago was passed!
Chapter completed!