Chapter 87 The God of Eastern Demon Water

With Fan Wubing's help, Fan Ting's recruitment plan was also well done. After a month, she found about forty or fifty students with flexible minds and talent in language in the school. However, after a look at it, Fan Wubing found that most of the girls were found. She couldn't help but shake her head, thinking that this was probably the sister's problem.

Then I found someone to popularize the sales knowledge of these students. I borrowed two experienced managers from PepsiCo to literate them, and occasionally gave some advanced insights to supplement them. After more than a month, these people were all very well-known.

Then there was a practical test. Fan Wubing sent them some of the top-notch Walkman and the newly created humidifiers, and everyone used the weekend time to go to the door for promotion or on the street.

In this way, the advantages and disadvantages are obvious. No matter how good the verbal skills are, they are still unsatisfactory in practice. After a few moves, more than twenty people stood out and were recorded one by one by Fan Ting for later use.

By May, two months before the opening of the Los Angeles Olympics, some problems arose. Sixteen countries led by the Soviet Union suddenly announced the launch of this Olympics. Although Samaranch and other parties lobbying and meeting with government leaders, they ultimately failed to change the decisions of the Soviet Union and other countries. The Soviet Union's actual reason for the security issue was nothing more than avenge the United States' 1980 boycott of the Moscow Olympics.

The Chinese Olympic Committee sent a large sports delegation to participate in this grand event. This reminds us of the 10th Olympic Games that the old China first participated in 52 years ago, in Los Angeles. At that time, only Liu Changchun was alone. This time, more than 200 athletes participated in the remaining sixteen major events except football, hockey, boxing, equestrianism, and modern pentathlons.

The Taipei Olympic Committee of China also sent more than 60 athletes to participate in track and field, swimming, weightlifting and other events. This is the first time that Chinese people on both sides of the Taiwan Strait met at the Summer Olympics.

At 2:15 p.m. local time on July 28, 1984, the conference officially opened at the Los Angeles Memorial Stadium. One hundred thousand brightly decorated audiences filled the stands. The scenes of singing and dancing with American national characteristics hosted by famous Hollywood director Day Walpa were fascinating, making the opening ceremony an exciting artistic event.

At 7:15 pm, US President Reagan announced the opening of the conference. Although the United States has held the Winter and Summer Olympics four times since 1904, this is the first time that the president has attended the opening ceremony in person.

The official competition begins the next day.

In the Prado shooting field, the young Xu Haifeng took a can of Jianlibao next to him, hooked up the ring, took a few sips, calmed down, and then walked onto the target. Two hours later, he brought the first gold medal to this Olympics.

"Hi! Congratulations, Xu!" An American saber came over, hugged Xu Haifeng, then looked at the Jianlibao in his hand, and asked curiously, "Can you tell me what kind of drink this is?"

"Oh——" Xu Haifeng was stunned for a moment and handed over Jianlibao, "This is Jianlibao, made in china."

"Jianlibao? Very delicious! Chinese people, very magical!" The Sagittarius didn't care that the drink had been drunk, raised his neck and took a sip, then held the Jianlibao jar and said to Xu Haifeng with a smile.

A Japanese reporter next to him seized the opportunity to capture this shot.

In the subsequent schedule, the Chinese team beat the team and won 15 gold medals in a row. Especially in the women's volleyball final on August 7, the Chinese women's volleyball girl, who had become a national hero, drank Jianlibao while taking the courage to go straight to three games, defeating the host American team, achieving the grand achievement of "three consecutive championships", which immediately caused a grand event that the whole country was boiling.

On the 11th, the reporter published a gossip press release "By the "magic water" to attack quickly?" He curiously discovered that the women's volleyball athletes had been drinking a drink that they had never seen before during the game.

In fact, because Fan Wubing insisted on making a move, Jianlibao had almost no sales in the domestic market except for supplying the Chinese delegation. So the Japanese speculated that Chinese athletes won fifteen Olympic gold medals, probably because they drank the new sports drink Jianlibao, which had some magical effect.

Obviously, this is a handwritten press release without any interviews and verification. The significant improvement in the performance of Chinese athletes has caused a lot of speculation internationally, which is nothing more than a kind of friendly and ridiculous one. Unexpectedly, a domestic reporter interviewed with the group saw this news and rewrites it into "China Magic Water is popular in Los Angeles". When this "export to domestic sales" news was published in the evening newspaper, it was quickly and widely reprinted. "China Magic Water" and "Oriental Witch" (the nickname for the Chinese women's volleyball team) complement each other, adding another mysterious pride to the already boiling Olympic craze. It really matches the psychological satisfaction of an oriental nation who has just returned to the international stage.

So Jianlibao became the world's knowledge overnight.

The summer of 1984 was undoubtedly very popular for Fan Wubing.

Due to the stimulation of the Olympics, Jianlibao became a magical drink that the whole country has been paying attention to overnight. Even people who don’t like sports will be curious and look for this oriental magic water everywhere because they can’t help but be curious. The prize money Fan Wubing cashed in to the winning athletes after the Olympics made the product Jianlibao famous.

When various Jianlibao alloy cans printed with award-winning athletes appeared in the hometowns of the champions, runners and third-place winners, it almost set off a frenzy of buying.

In just one summer, Jianlibao's sales exceeded 30 million yuan, and some of them were even ordered by foreigners after hearing the news. Fan Wubing's performance was more than ten times stronger than the Jianlibao he knew at the time.

Of course, this cannot rule out the efforts of the group of Peking University students led by Fan Ting. At least they are very dedicated in publicity. Fan Ting officially occupied a piece of space on Wangfujing Street in Beijing, as a Beijing-based office for various industries under Fan Wubing.

Due to the stimulation of the Olympic advertising effect, domestic dealers rushed to Beijing to negotiate with Jianlibao's institutions in Beijing. In order to gain an additional market share, dealers from all over the country almost broke the competition. Fan Wubing followed this great situation and launched flat and TV advertisements in time, directly promoting Jianlibao from a summer sports drink to a popular beverage that is suitable for all seasons, both men, women, and young people.

However, this also caused Fan Wubing to discover some problems, that is, the production efficiency of the two factories of Jianlibao was far from the expected level, which surprised him very much. In order to solve this problem, he decided to go down to the factory to take a look.

He first came to the Jianlibao North Production Base in Miyun.

The guard was very responsible. After registering, Fan Wubing entered the factory. The factory manager who came to hear the news was sweating and rushed over.

"Mr. Fan?" The factory director had never seen a real boss. Before, people from PepsiCo were responsible for their selection and training. At this time, he heard that the representatives of the investor came to inspect and felt a little frightened.

As a result, they waited around and waited, and when Fan Wubing had already arrived at the factory, they learned the news.

"Don't worry, I'll just come over and take a look." Fan Wubing said with a smile.

Although it was just a casual look, Fan Wubing had transferred the entire factory before returning to the factory director's office, summoning senior management personnel to prepare for a discussion.

"I'm going to gather you all today because the production efficiency is insufficient, whether it is the southern factory or the northern factory recently. I'm here to see if there is a solution." Fan Wubing said straight to the point, "You know, our Jianlibao has a huge market demand now, and customer orders have been scheduled until the Spring Festival. It's a good thing to hold such a large amount of funds in your hands, but delaying supply is a big problem. If you have any ideas, you can mention it. If there is a reasonable solution, the headquarters will consider giving rewards."

More than a dozen people sat in the room, staring at each other with big eyes, and no one could tell what Mr. Fan, who came from the headquarters, had plans, so the room fell silent and continued to be in a cold situation.

When a gun hits the bird, the rafters that stand out will rot first. According to the traditional Chinese thinking, no one will open this mouth first.

Finally, the factory manager had no choice but to say, "Everyone, Mr. Fan, let me say a few words, let me draw a piece of bricks and jade! The production efficiency is insufficient, I think that workers are relatively low in proficiency in equipment. Although many equipment is very advanced, we cannot play to their advantages! So I think that if you want to improve this situation, you must first strengthen the training of workers."

Fan Wubing nodded, "The factory manager said it well, this is a reason. The headquarters will consider sending people to strengthen training for employees to solve this problem."

In this way, more people dare to speak. Everyone raised some problems in reality in a few words, and there were more than ten, but none of them were very critical.
Chapter completed!