Chapter 882 The field fire changed the entire market
.9ooo1423 Chapter 882 Fires in the field have changed 7941 to the entire market
Ban Lei of Hanzhe is very busy. Since he is determined to talk about the military online game industry, preparations are definitely indispensable. The most important thing now is to discuss some agency matters with foreign game companies.
Two thousand years can be called the first year of Chinese online games. Because in this year, "King of Kings" represented by Huacai Software was officially launched and operated in mainland China and achieved market success. At the same time, "Three Kingdoms of the Internet" and "Stone Age" represented by Huayi successively joined the mainland online game market. Lianzhong game platform also officially started charging this year, which marks that online games have successfully built their earliest business model and began to conquer cities in the Chinese market.
In the past, the mainstream market stand-alone games were increasingly weak under the impact of online games and piracy, and they were in a state of stagnation. Since then, in addition to some agency companies relying on the introduction of famous foreign works to make single-player games look back for a short period of time, the mainland Chinese game market completed the networking process in a very short time.
Within three years since the beginning of this year, the Chinese online game market was a period when agents were the main and operation was king, while the mainland's original online games were far from forming a climate. In this era, a group of large-scale game listed companies represented by Shanda grew up by relying on agents to operate online games. After accumulating Dazi's funds on agents to operate online games, most of them turned to independent research, thus becoming an important force in the field of original online games in China in the future.
The game original company, which grew up in the stand-alone era represented by Kingsoft and Target Software, then transformed into online games in a timely manner, thus successfully transitioning to the online game era and becoming another force for China's original re-entertainment game production companies.
NetEase and "A Chinese Odyssey" represent the third force in China's online game research in the future: Internet companies and capital from other fields rely on their strong financial strength to attract talents and even directly recruit game research teams, so as to launch mature products in a short period of time.
After more than two years of rapid growth, Lianzhong World has become the number of online users in the world with a scale of 100,000 online users and tens of millions of registered users. Yalian Games, which is part of the Chinese listed company Haihong Holdings, has also occupied a certain share in the Chinese game market through online games such as "Millennium".
By the end of next year, the Korean online game "Legend" represented by Shanghai Shanda will be officially launched. In a year, the highest number of online users in "Legend" will exceed 500,000 at the same time, becoming the online game with the largest number of users in the world. Shanda's success will also create the most successful entrepreneur and professional managers of the Chinese online game industry Tianqiao and Tang Jun.
In two years, the first online game in Asia, "The Smiling Proud Wanderer" produced by Taiwan Yuquan International will be officially launched in the Big 6. At the same time, Taiwan's online game stock King Yi Game Kuzi officially established a Beijing company. At this point, seven listed game companies in Taiwan gathered in the Big 6.
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Following NetEase's launch of "A Chinese Odyssey" and "The Elf", Sina will also set up a joint venture to operate "Paradise". Bauxou will also announce the operation of the online game "Knight O Snake". The three major domestic portals will fully deploy online games.
According to Fan Wubing's memory, from the launch of the online game market this year to the 500 million yuan market share in the Chinese computer game market next year, online games account for more than 300 million yuan. This has only been a year since the single-player computer game market size.
In the following year, the domestic online game market size will exceed 900 million yuan. In just two years, China's mainstream game market will be completely occupied by online games. However, during this period, the online games that are operated by the market are basically imported from overseas, including Korean copyright products called kimchi. China's original online games are still in the stage of readying. Yin ’Advertising The rise of online games has led to the overall market size of the game industry. It will attract the attention of relevant national departments, thus gradually making the game industry truly mature in China.
Of course, Fan Wubing unintentionally changes the entire market layout too much, which will cause various unpredictable serious consequences, affecting the entire economic situation and affecting his ability to control the situation.
What he did was nothing more than giving Shen Ying some advice, such as choosing the types of agent games in order to find online games that are more in line with the tastes of netizens.
As the newly established Brahma Chuangshi Online Game Company, Shen Ying's advantages in all aspects are incomparable to others. First, there is sufficient funds. Although she has taken out 500 million yuan in startup funds, her own private money is actually more than 2 billion yuan, not to mention that she also has 30% of the equity of the merged Fanjiu Group and Kongfuyan Winery. Secondly, she has a broad publicity platform. Several major portals use good cooperative relationships with Huafeng.com, so this part of the publicity page has advantages that ordinary people cannot do. Another thing is that the employees she can recruit are all industry experts. With her influence in colleges and universities, it is also easy to recruit a large number of high-quality employees.
Lift.
In this case, the only thing that is lacking is a large online game with independent intellectual property rights, and there is also an agent game that needs to be brought out to make a name for itself.
However, while they were studying this matter, a sudden incident occurred in Beijing, which greatly affected the basic Internet cafe industry of the entire online game industry.
On the 26th of the month, a fire broke out in the Bluebird Internet Cafe outside the suburbs of Xiaojing.
The Bluebird Internet Cafe caught fire because someone deliberately set fire. At that time, two thirteen or fourteen-year-old children wanted to go in and play, but were picked up by the administrator. Li Ran was a minor and was not allowed to enter.
Two, embarrassed and angry children discussed this tone at the house of Zhang's sister. Zhang didn't think they were really young, but knew that everyone was friends, so they wanted to be loyal and help each other. At night, three, people went to the Internet cafe as usual. The two boys took away the Sprite bottle that had not been finished on Zhang's table. They bought five yuan gasoline at the gas station in Sinopec, which was the bottle! 8 liters of gasoline ignited the Blue Bird Internet cafe.
After the fire broke out, the small fire brigade dispatched two fire squadrons and corps, and the detachment commanded a total of twelve fire trucks, and nearly 100 firefighters rushed to the scene to extinguish the fire. After an hour of hard work by all the officers and soldiers participating in the war, the fire was finally under control. Two hours later, the fire was completely extinguished. However, the fire still killed 25 people and injured 15 people, burned up more than 100 square meters of combustion, and burned 50 computers.
Although the direct cause of the fire was man-made fire, many problems in Internet cafe management also exposed. The fire department pointed out that the owner of this Internet cafe opened the business without any approval, without any fire protection measures, and the exterior windows of the building were installed with anti-theft guardrails and welded to death, resulting in the trapped people being unable to escape. At the same time, it also brought great difficulties to firefighters to rescue trapped people and fire-fighting operations.
Moreover, the Internet cafe uses a large amount of flammable and combustible materials in decoration, and computers and tables and chairs are flammable items. The construction area of the Internet cafe is only more than 220 square meters, but the use space is divided into a hall of 40 square meters. Twenty computers are densely placed inside, and there are ten small rooms and five of them are small. There are more than 60 computers in total.
Incomplete combustion produces a large amount of high concentration of toxic smoke. The thick smoke and high heat accumulate indoors and cannot spread outward, quickly filling the entire space, causing most people who died in the fire to die from suffocation.
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It was around 2 o'clock in the morning. During the fire, the on-site lighting power supply was interrupted, and the large amount of high-concentration smoke generated during the combustion accumulated in the indoor space, and the internal visibility was very low, which increased the difficulty of the trapped people's escape and the firefighters' fire-fighting and rescue operations.
In response to this incident, firefighting experts pointed out that Internet cafes should frequently conduct comprehensive safety inspections on circuits, computer networks, fire equipment and other facilities and equipment, and speed up maintenance of damaged facilities and equipment, so that they are in a good technical state for a long time. At the same time, it is necessary to ensure that the actual exit, evacuation passage, and fire hydrant cannot be stacked around the fire water supply. Fire water sources must be sufficient. If the emergency broadcast and emergency lighting facilities are broken, they must be repaired in time. Effective safety measures and emergency rescue plans for production safety accidents should be formulated, and emergency rescue personnel should be equipped with emergency rescue personnel, and the specific responsibilities should be assigned to the person. It is also necessary to remind that people are tired during the whole night business period, and the probability of danger is relatively high. The on-duty personnel should increase the police more slowly.
After the Bluebird Internet Cafe arson incident, the government attached great importance to this and began to vigorously rectify Internet cafes from top to bottom, cracking down on black Internet cafes, taking irregular decorations, and focusing on supervising existing Internet cafes.
At that time, domestic Internet cafes have been under the pattern of joint supervision of multiple departments and entered the severe winter of policy supervision. Many Internet cafe operators cannot understand the current situation of policy supervision and management of multiple departments, and have expressed many complaints.
In addition to the impact of many negative events about Internet cafes that were born in the past, the government's rectification of Internet cafes has been getting higher and higher in the next half month, and Internet cafe operators living in the rectification storm are suffering.
Since Internet cafes are still a new thing, the government lacks sufficient experience in the management of Internet cafes, and the quality of law enforcement personnel is a problem, and many people are full of their own pockets and play with power tricks. Therefore, various disadvantages have been exposed during the implementation process, which has caused public resentment. Yin ’Advertising In this environment, many Internet cafe operators have already developed the desire to withdraw.
Chapter completed!