Chapter 318: Go to work? Don't advertise
Why do foreign fast food such as McDonald's seem so cheap abroad but so expensive in China? Does this involve price discrimination? Many foreign fast food are just roadside snacks and have suddenly become mid-to-high-end consumption places in China. Many people may think this is unscientific.
, actually it makes sense.[.]
In foreign countries, fast food restaurants are generally built on the side of the highway and serve drivers, so they are also called "drive-in restaurants". Drivers pass through the three windows of the restaurant in order to order, pay, and receive fast food in less than three minutes.
, you can continue on the road immediately. In Europe and the United States, this situation has become a part of people's daily life.
Domestically, fast food restaurants such as McDonald's have not fully opened up the Chinese market. They face many challenges, such as counterattacks from the local catering industry and the entry of foreign chain catering companies. Therefore, they need advertising. Subway media, newspapers, TV...
…Foreign fast food bombs with an overwhelming publicity method. Not only that, they also distribute coupons to the public, which also plays an advertising role invisibly. However, advertising costs money, so this part of the expenditure can only be paid by consumers.
, leading to an increase in the price of McDonald's meals. In other words, at what point can foreign fast food be like Shaxian snacks and Lanzhou Ramen without advertising, and its meal prices will drop to an acceptable level. At that point, I am afraid that foreign fast food can no longer
Let's call it "foreign", because it is already with the Chinese nation. Well, if "McDonald's" is regarded as being opened by a person named Mai (similar to "Huang Zhenlong" and "Deng Lao Herbal Tea"),
Don’t you think it’s somehow reasonable?
By the way, in prime locations in first-tier cities in China, prices at McDonald's and KFC are quite favorable.
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Tuesday.
Little Bee Express is closed this morning because today is the day when the office location is transferred.
Lucy pushed the box onto the moving company's truck, turned around and looked at the place where she had worked for several years, and sighed: "I always thought the place was small before, but now I feel a little reluctant to leave it."
Todd walked by muttering: "Woman!"
The tables and chairs were all sold to secondhand companies, and bits and pieces such as telephones and lamps were dismantled and used in the new office space. Colleagues drove their cars and marched on the road to the new office.
Home. The new office is in the center of Cambridge. It can radiate to various neighborhoods more efficiently than the previous address, which is of great significance to saving labor costs and fuel costs. It also has its own underground parking lot.
In addition to parking motorcycles used for work, there are several parking spaces, which are enough for colleagues to use.
The company is located on the second floor. Although President Qi said that the higher the office location, the better, but the operator leader still chose a lower floor based on reality. After all, it would be more convenient for couriers to enter and exit. Pushing away the sparkling hair
Through the bright glass door, you first see a brown wooden wall with a large logo of Little Bee Express. The combination of brown and yellow is quite warm. Here is the front desk: Turning around the front desk, you can see the brown-yellow office partitions with glass. The partitions can be freely spliced.
It is equipped with an integrated curved edge desk and a swivel chair with a backrest and armrests; the office floor is also covered with blue-gray striped carpet, so that the entire office does not tend to be too warm; the walls are painted honey yellow, even if all the floor-to-ceiling windows are covered
The blinds are all open, and the indoor light will not be too dazzling. Because the wind can pass through, and there are monstera, maidenhair fern and other crops that can purify the air placed in the corners, the unique smell of the decoration materials is not strong.
"You guys have good taste!" Todd stood and watched for a while, then said to the operator leader.
"I want this table!" Lucy reacted and immediately came to a desk by the window and quickly arranged her personal belongings. She sat on the swivel chair and spun around like a child: "The space is great
Big! Now when I stretch, I will never touch the files on the table behind me again!”
What is surprising is not only the new decoration, but also the brand-new beverage machine. In addition to the original coffee, milk tea and other beverages, this machine also has cola and soda water (the result of strong requests from male colleagues such as Todd), which is simply called
It was perfect. But Todd still complained hard, "Why is there no beer?"
("What is this?" The colleague pointed curiously at the paper bag next to the beverage machine)
("Oh, that's the Chinese tea I bought from Chinatown." Qingyi replied)
In addition, there is a private bathroom in the office, so there is no need to share the bathroom on this floor with other companies. What's even better for male compatriots is that there is a small smoking area in the corner of the office, allowing them to swallow clouds to their heart's content
You can smoke without suffering the glare from female colleagues. Next to the smoking area, there is a row of comfortable sofas, which are perfect for couriers who have come back to take a break to sit and chat.
Qingyi picked up a bottle of fire extinguisher from the corner: "Hey, ladies and gentlemen, look here, here is a fire extinguisher, dry powder, those who don't know how to use it will come to me later; and the fire escape - hey, do you still listen?
I said! Believe it or not, I will arrest you for on-the-job training!" He was really helpless because everyone was busy setting up the table and few paid attention to him.
Everyone is very satisfied with the new office because it basically adopts their suggestions. In addition to the physical and mental pleasure, employees also have the valuable experience of being "respected", which is something they cannot enjoy in other companies.
You get humanized treatment. Adopting employees' opinions can better build the company's internal environment and increase team cohesion, so these expenses are very worthwhile.
For the company, it is also very helpful to adopt employees' suggestions. It can prevent managers from making stupid decisions. Qingyi once advertised Little Bee Express in newspapers and felt very good. However, some employees expressed different opinions.
: Advertising will only increase operating costs. Judging from the historical status of Little Bee Express in Cambridge, it does not actually need to rely on advertising. Qingyi thinks this suggestion makes sense, because warehouse supermarkets like Wal-Mart use this method.
The people-friendly route does not rely on advertising at all, but can still make a lot of money just by relying on word-of-mouth from the customer base. Since it has signed pricing agreements with Curry Curry and Xinglong Express, Qingyi should pay more attention to reducing operating costs.
, otherwise the funds will not be enough to support his desire to become bigger and stronger.
Thinking like this, Qingyi walked into the private room of his office and closed the frosted glass door. In the entire place, he was the only one with a single room (the accountant and cashier shared a single room), so he felt very good. He just waited until the network cable was installed tomorrow.
He can play "Qiankun" in the office.
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"Good morning!"
After Qingyi came online, he greeted Wuyiyuan.
The master glared: "It's still early? It's already 11~~~ o'clock! Are you constipated?"
"No, I'm going to the company to deal with something." Qingyi finally saw that the master was on the verge of breaking out at any time. "Don't you have nothing to do? You don't have a job?"
"That's my a**." He replied with a moan.
Qingyi quickly replied: "I'm sorry."
Everyone has a secret, and the great god is certainly no exception. Players will of course be curious about the real identity of the great god, but so far, the identity of no great god in the world has not been made public, and some are just uncertain rumors. Qingyi
You know, the black and white binary is trying its best to defend the rights of other great gods, so that now the White House does not have comprehensive information about the great gods.
Afraid of causing further unhappiness, Qingyi ordered the coachman to set off.
I met a few hunter NPCs on the road, and after asking for directions, I wiped their memories with magic without any reason. Because I only picked areas that were not leveling areas, and there were thaumaturgers with unlimited skills sitting in the car, so this way
No player has figured out their identities. However, Qingyi had already learned from the forum that Salamonro was no longer safe, so he was not careless and paid great attention to every small detail.
So he was doubting Oskol again. He couldn't help but wonder, if Oskol could provide more intelligence, would some big wars not be so ugly? Did Oskol try his best?
Maybe, but who can guarantee it? That guy has always had reservations! Even Director Jonte, who was half an acquaintance of Oscol, was quite dissatisfied with him, because Oscol seemed to have had a different relationship with some forces during his lifetime.
Because of the relationship, the files are not clean.
But Qingyi also vaguely felt that Oskol could be trusted, although this idea was unfounded. Qingyi had 90% trust in Oskol and 100% doubt. It was best for him to continue walking this route.
proof of.
So, what about the other subordinates?
There have been many undead kings in history who were betrayed by heroic subordinates. Every hero is aloof and independent, and the undead heroes are no exception. Although they respect the king, they also want to replace them at any time. But Squall is a
Exception, although he has been promoted to the hero level and is honest and rude to Qingyi, this rude attitude makes Qingyi feel very kind. People with human weaknesses are more real and trustworthy.
Grande is also a hero. Although Qingyi once doubted it, it proved its heart with actions. Unless someone uses Qingyi's name, there is no need to worry about Grande's loyalty. On the other side, Fran
Ji's current behavior is still blameless, but Qingyi needs to spend some time to overcome his psychological shadow, otherwise he will not be able to get along well with this subordinate.
Finally, in addition to being suspicious of Oskel, Qingyi was also unwilling to trust Brian. It was a feeling that might not be clear... To be honest, he was always a little unnatural when getting along with this subordinate.
, because even if the other party uses the honorific title, it is vaguely soft and yet hard, as if [Dominating the Undead? King's Majesty] is just a decoration. Of course Qingyi does not require the other party to swear loyalty to him, but he cannot always act like "
"I'll fire you at any time," right? After signing a soul contract, shouldn't you be completely loyal?
Qingyi looked out the window and muttered: "Although this sentence makes me very incompetent, but... old immortal, it would be great if you were still alive and could help me with my advice."
"Dad, what did you say?" Anigir asked.
"Ah, it's nothing. Look, there's a zombie flying!"
"Where, where?!"
Chapter completed!