"Counterattack" did not do any other unnecessary publicity except for opening a press conference.

Even if Qin Ren saw that all the top five Weibo posts were occupied by "Planet Beasts", he didn't care.

Qin Ren is very confident!

This confidence comes from the quality of this movie and Shen Lang's innate popularity in China.

In fact...

The investment in publicity of "Planet Behemoth" is estimated to be calculated in units of billions.

And the investment in publicity of "Counterattack" is actually based on billions of units...

The only difference is...

One is positive and the other is negative.

Yes.

The promotion of "Counterattack" not only did not spend a penny, but instead made a lot of money. Many merchants are paying for the promotion of "Counterattack"...

You think it's outrageous?

So what can I do?

Sometimes...

Some things are so outrageous!

Shen Lang has been brewing the "propaganda" empire for so long, and now he has begun to provide feedback to Shen Lang in various ways.

………………………………

In fact, after the advertisement is released.

The marketing department around the "Recruitment" immediately launched various "Lang Ge" summer escape series peripheral sales...

There are electric fans, sun hats, limited edition fans, and mineral water marked with the cartoon pattern of "Lang Ge"...

Moreover, the words "Counterattack" are hung on these patterns, and some people even typed slogans such as "Come on Chinese Movies and pay tribute to those who work hard".

Do you think this is exaggerated?

No!

What’s even more exaggerated is that on the first day these things were put on the shelves, the "Lang Ge" branch of the "Tiangou" online shopping mall was cleared to the point of being out of stock. Many netizens and distributors called "Tianbing" to explode the "Tianbing" company. In addition, many merchants smelled the smell of money at the first time. Without saying a word, they all hoped to cooperate with "Tianbing" and the "Counterattack" crew, support Chinese movies, and support Lang Ge...

For example, mineral water merchants.

There is a photo of Shen Lang sitting in the sunset drinking mineral water. The trademark of the mineral water is called "Yibao" mineral water. Not only did the person invested in this movie at the first time, but when the movie was about to be released, he spent a million yuan to buy Shen Lang's photo usage rights, and directly matched the photo of Shen Lang drinking water, and immediately pushed it out...

For example, stationery products merchants.

During those difficult days, they could see at a glance that Shen Lang used their pens and notebooks, and then paid 500,000 yuan to buy the image rights, and also created a wave of follow-up popularity, and sales soared...

For example, the clothes that Shen Lang once wore, and he also spent money to get a limited edition "Counterattack" suit at the first time...

And the most profitable thing here is the "Elma" suit.

"Elma" suit didn't spend a penny, so she made Shen Lang's limited edition very directly...

Don’t ask, it’s because Shen Lang’s shares are in it. This wave of investment will make a lot of money...

In addition to these industries, there are some cafes that Shen Lang has been to. I don’t know where to search for photos of Shen Lang. With the stills of "Counterattack", some cafes even started to send cups to members...

Of course, it is rare to directly give limited edition figures like "Star Klay"...

Because the "Dawei Tianlong, Counterattack Limited Edition" figures are basically priceless and have very limited quantities...

In order to get this figure, many people became Diamond members as soon as possible.

The person in charge of "Star Klay" watched the turnover increase, and his face smiled like a blooming chrysanthemum...

Of course, it's not just the physical industry.

The game industry has also ushered in a wave of spring...

In the official mall of "League of Legends", a limited version of the Guardian skin for Shen Lang drinking water was even released at the first time. At the same time, the entire "Counterattack" movie, "League of Legends" is also the largest sponsored brand...

No one would have thought of...

The surroundings of this movie were already crazy before it was released.

What I didn’t expect was that you can see the "Counterattack" brand and Shen Lang’s photos on the streets and alleys...

……………………………………

"He is in China..."

"this……"

"So exaggerated?"

After leaving the cafe, he saw many businesses selling feelings.

even……

There are also roadside stalls, and you can even see some pirated books.

Among these books, there is "The True Story of Shen Lang" written by unknown people.

When Karov learned that the promotion of the movie "Counterattack" not only did not cost any money, but was still making money. After selling the brand, Karov's mood became very complicated.

Looking at young men and women wearing hats.

For some reason, he seemed to remember a movie called "Zombie Dawn".

In that movie, there were wandering zombies everywhere...

And at this moment...

For some reason, Karloff found it particularly outrageous.

After returning to the company, Karov still watched the explosion on the Internet...

Suddenly I realized that I seemed to live in hypocrisy...

…………………………………………

Shen Lang’s story...

It has always been something that many people talk about.

The promotional video came out soon.

The actor who plays Shen Lang is Cai Jiaming.

Popular fried chicken.

The role of Qin Yao is Zhang Mengchen, the second-generation young actress with Yan Ying’s very popular...

certainly……

These are not very important.

What matters is...

That promotional video...

"So forget it..."

“…”

"Sorry, we only work with talents like Zhao Yu and Director Zhao..."

“…”

"Mr. Shen Lang, I'll tell you clearly. You can't succeed, and your movie can't succeed. You are just an ordinary person..."

“…”

"What's the matter? Don't bother us in the meeting, security guard, please let the troublemaker out!"

“…”

In the promotional video.

Shen Lang, played by Cai Jiaming, smiled and was rejected again and again, and then knocked on the next house again and again...

Every time he fails, Shen Lang will write a line of words on the paper, and then summarize his experience very seriously, continue to hold the broken bag, and make the next effort...

I don't know how many times I failed...

The scene of drinking water that seemed to be eternal was frozen in the camera.

Full of sweat...

Grinded palms...

at the same time……

You can still hold your fists and keep cheering yourself up!

"Although it failed once, at least it means that I am not suitable for this distribution company..."
To be continued...