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Chapter 222

May 1, 199, at 8 pm.

Pentium QQ popped up an advertising window to all users, and the user also received an email with the same content, with the titles - 1999 QQ "Voice" version launched.

Many QQ users saw this news, and some people were curious to click on the window, and a new version of QQ advertising page popped up, which introduced "The Voice of America".

The advertisement page is full of pictures and texts, and the photos of the four mentors are clearly visible. Many friends first felt puzzled and complained that the penguin was fucking, so why did they advertise a variety show in the United States? Soon the friends were stunned because they recognized that Liu Dehua was actually among the four mentors.

Damn, April Fools' Day is over, don't make such jokes.

How could Liu Dehua appear in a variety show in the United States? Soon everyone noticed that the producer of this variety show was actually Jade Emperor Entertainment Group.

Damn~~ Can anyone tell me if this is true?

At this time, many friends saw a sentence on the advertising page: "Please log in to the official website of Yuhuang Entertainment for details:".

On the official homepage of Jade Emperor Entertainment, which has just been launched, there is a full page of flash promotional advertisement, "Warm celebrating the popular music talent show "The Voice of America" ​​produced by our company in the United States for a long viewership."

Below are rows of blinding numbers, and then click on it to appear the official Chinese page of "The Voice of America", which contains detailed information about the four mentors and students. Due to the limited network speed in this era, it cannot support online video playback, so only video downloads are provided on the page.

As long as there are no friends who come in, the number of video downloads in 24 hours that day exceeded an astonishing 5 million, while the total number of people in China in 1999 was only 0 million.

The earthquake in the entertainment industry started this day. The full outbreak of the earthquake was a noble and cold CCTV News Network reported the news that "The Voice of America" ​​produced by Jade Emperor Group was once again reported on the global sales of the "Death" comic. Among the four mentors, Liu Dehua and producer Chen Lin only appeared for a few seconds and there were no interviews, but this was enough.

The variety show produced by China Jade Emperor Group is on the other side of the ocean. The United States, the world's largest country, actually caused a ratings frenzy. China's superstar is actually very popular in the United States. According to the official statement on the news broadcast, "This is the pride of the Chinese people, and this is a successful example of Sino-US cultural exchange."

This rare 1.3 billion Chinese, including Hong Kong, Macao and Taiwan, and overseas Chinese, were deeply proud. The people usually feel this sense of pride only when the five-star red flag is raised at the Olympics.

Chen Lin and Liu Dehua, who were far away in the United States, also felt that their mobile phones were almost blown up. Fortunately, they were not in China at this moment, otherwise they would have been surrounded by crazy media reporters.

Several senior executives of Yuhuang Group called Chen Lin to complain, saying that outside the company buildings of Changsha, Xianghong, and Shanghai, a group of Chen Lin's fans gathered every day. The company's National People's Congress tried to explain that he was not in China and sent away a group of fans, but a new group of fans came the next day.

Chen Lin’s fans are still normal, while Andy Lau’s fans are crazy. Andy Lau’s hardcore has organized a 500-person fan group to charter flight to Texas to cheer for the boss.

The crazy thing is still behind. These 500 people are not the last batch. They will organize the same number of people in the next 10 episodes. At the last annual ceremony, they say they will organize 3,000 fans to the United States. The organizational structure of Andy Lau has received donations of tens of millions of local fans. Don’t worry about the cost issue. Everything is for the boss to cheer for the boss.

Chen Lin, who is so powerful, is also envious of Brother Hua. In addition to being jealous of her, the other mentors have also seen the appeal of Andy, the Asian king.

In order to arrange 500 fans to meet their requirements for entering the show, Starry Sky TV Sky worked overtime and expanded the studio for three consecutive days and nights. The newly renovated studio expanded from the original design to 500 viewers, and expanded to 1,000 in one go. Of course, in order to take care of the feelings of the other three mentors, Andy Lau's 500 fans could not all come in, and only 250 could be arranged in the outer area of ​​the studio.

The 500 fans really gave Brother Hua a great spiritual encouragement. During the next program recording, he performed more confidently and freely.

Brother Hua was happy because his fans came, and Chen Lin was also happy because his wife finally came. Yu Yu came a week later than Mrs. Hua.

In addition to my wife coming to her side, the silver from the snow was finally scattered from the sky.

When "The Voice of America" ​​premiered, representatives from major American manufacturers came to discuss advertising sponsorship without invitation.

After the first episode was broadcast, the manufacturer was still on the sideliness, and the two parties only negotiated and failed to reach a contract with the actual surname.

A brand new variety show can only determine its value after the first three episodes are broadcast. When the third episode of the Voice of Good Voice was broadcast, it became the ratings champion. At this time, the wealthy American large company waved the checks in its hands without hesitation.

On May 17, 1999, Star Media, a subsidiary of Jade Emperor Entertainment, reached contracts with three major sponsors, Ford, Coca-Cola and At&T.

The sponsorship fee of each of the three manufacturers is US$35 million, totaling US$105 million to buy the main advertising contract for the first season of "The Voice of America". At the same time, Ford will give away one Ford Mondeo luxury sedan, each with the first and second place.

The main sponsor will receive more integrated brand promotion activities for "The Voice of America", in addition to TV programs, it also includes online content and offline activities.

Coca-Cola is a drink on the judges' table. Before the contestants go on stage, they will also be interviewed by the host in Coca-Cola Red's room. Behind them is an LCD TV with Coca-Cola pictures. Coca-Cola also has an exclusive site to showcase the behind-the-scenes footage of "The Voice of America", and at&t will sponsor the SMS service of "The Voice of America".

On May 17, 1999, Pentium (US) company, also owned by Jade Emperor Entertainment, also joined the ranks of sponsors. Pentium will open a QQ Music online site. All the songs of contestants after the top 24 can be downloaded online on QQ Music. One song is 99 cents and the contestants’ competition video is 1.99 US dollars. You can also book in advance.

In addition, on the same day, six companies including Nestlé, McDonald's, Samsung, Pringles (potato chips) and dreyer (ice cream) became offline promotion partners of "The Voice of America". They can promote their products in combination with "The Voice of America", and each company paid no less than US$00,000 in sponsorship fees.

On May 18, 1999, fox broadcaster, a subsidiary of the media giant News Corp., who had been hesitating, bought the broadcast rights for the first season of "The Voice of America" ​​for $1 million. The reason why the price is so low is that both parties have a supplementary contract. When "The Voice of America" ​​is broadcast on Fox's cable channel, Star Media can share a 50% share fee and a related 40% share of advertising. This transaction is expected to bring US$10 million in revenue to both parties within one year.

In just two days, Star Media has already covered the advertising contract of US$118 million. If Star TV's 35 million cable channel payment income, the total revenue is US$153 million, and the exchange for Chengren RMB is RMB1.224 billion.

It took only three weeks for the Voice of America to recover the cost and make a profit of 118 million after deducting the cost of 35 million.

This has not included the biggest profit project of "The Voice of China". The Voice of China is naturally the student. Take Avril alone as an example. How much can she sell a record?

In his previous life, Avril's first record sold globally was 13 million copies. The price of an English genuine record was above RMB 0. How much does it cost to calculate 13 million copies? 13 million copies are 2.6 billion.

So how much does all students in Lincoln Park, Magic Red add up?

There are countless numbers of them, and there is an object to refer to. The advertising revenue, licensing fees, product promotion revenue and record revenue of "American Idol" that became popular in the United States in 2002 were added together, and the annual revenue exceeded US$1 billion.

"American Idol" does not have such amazing singers as Avril, Lincoln Park, and Magic Red, so the total annual revenue of "The Voice of America" ​​will only be higher than $1 billion. Conservatively, it is estimated that it will be around $1.5 billion.

I collect 1.5 billion US dollars a year, and Is this a snatch of RMB 100 million? Is it necessary to count the money and get cramps in my hands?

When Chen Lin thought of making so much money, he couldn't help but hold his wife and shout in the office: "The Americans are so cute, I love you-"
Chapter completed!
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