Of course, this is also for the purpose of packaging the character, but it does not affect her attracting female fans on the Internet.

"Wow! Sister is so amazing!"

"My sister is so sassy, ​​she has the elite feeling of returning from studying abroad!"

"Isn't it just a rich second generation whose family has money? It's not like he relies entirely on himself."

"It's so funny, there are so many rich second generations in the world, how many of them have actually succeeded in starting a business?"

"I like to drink her lemonade the most!"

The most outrageous thing is that in 2015, although the antagonism between men and women on Weibo was not as serious as it was later, such a trend was already there.

Just because Yuecha is a female founder and Yuecha is a male founder, a lot of people licked Yuecha and sprayed Yuecha!

It seems that if a woman drinks a milk tea brand created by a man, it is a betrayal of the female community.

This seems to be a very outrageous and incredible thing, but it can really happen!

What's more, Chen Yue has always created independent female characters, which will attract more fans in this category.

In addition, Yuecha has once again begun to copy Pomelo Tea’s new products.

This was the result of a meeting between her and Shendu Capital.

A partner of Shendu Capital said: "We will also promote all new products released by Pomelo Tea. In addition, we will continue to release our own new products."

"In this world, there are more people who don't know the truth. Everyone is just an ordinary customer, just buying a cup of milk tea."

"Because the pomelo tea category we launched will not be followed by others, so in the end, our menu will have more categories!"

"When some people compare it like this, they may think that pomelo tea with fewer categories is following our trend."

His view is indeed correct.

How do ordinary customers know who is the original author?

Everyone is just drinking milk tea, and they don’t care who developed it.

But the problem is that Yuecha has not yet had a big independent research and development product, which is more troublesome.

Copy, no problem.

The key is to have your own pillar!

This has also caused Yuecha's budget investment in research and development of new products to continue to increase, putting the entire R&D department under great pressure.

These people are all wondering: How does the research and development department of Pomelo Tea do it?

In fact, the research and development department of Pomelo Tea is also very puzzled: How does the boss do it?

Usually, the boss comes up with an "idea" and then everyone starts debugging it.

But every time the boss’s creativity comes up, he can capture the taste buds of the market!

Damn it, you control the tongues of the whole country, right?

In fact, this is still modest.

As a QQ tycoon, Cheng Zhu controls many people's clever tongues at night.

And in Yuecha's strategy, there is another one that is extremely lethal.

That means they will open a shop around pomelo tea!

For example, in Century Plaza in Shenzhen City, aren't Pomelo Tea and Yue Tea opened at the two gates of the mall?

Then, Yue Tea will open one or two more stores near Century Plaza to cut off traffic!

More stores in an area will bring convenience to customers.

On the one hand, there will be fewer people queuing up at each store, and on the other hand, it may be closer to your home.

Traffic jams often occur in Century Square, so if there are more convenient options, some people will not go to Century Square.

To put it simply, they are encircling and suppressing Pomelo Tea based on the number of stores!

"Basically, we need to carry out a three-pronged encirclement and suppression. There are three Yue Tea stores next to one Pomelo Tea store!" This is the countermeasure discussed by Chen Yue and Shendu Capital.

Now that my pockets are bulging, I will burn money like crazy anyway.

The Internet celebrity industry is generally like this. Once it declines, it is difficult to make a comeback. You have to maintain its popularity!

Either sing all the way or keep going downhill!

We now want to cut off the rising trend of pomelo tea!

More importantly, as a veteran capital, Shendu Capital understands the nature of the capital market very well.

"Once Youcha shows a slight decline, even if they react and want to immediately carry out the second round of financing, many capitals will choose to wait and see for a while."

What's more, the less money you have and the more anxious you are, the less money everyone will give you and the more they will pinch you.

This is why Rebus said not to solicit investment when you have no money and are anxious. The world is so fucked up. The richer you are, the less anxious you are about money, and the more others will give you money!

From the perspective of Shendu Capital, in this situation, it is actually a very courageous thing to choose to invest in Yuecha for the second round.

In fact, they used similar means to support some brands before.

Recently, various media and major marketing accounts have been frantically building publicity for Yue Tea. After receiving money, a large number of celebrities have appeared in public holding a cup of Yue Tea, and then had these photos leaked.

Suddenly, at the beginning of April, Yuecha’s momentum suddenly surged!

On the other hand, at Pomelo Tea, the only move is to speed up the store opening!

Chen Yue reads Pomelo Tea’s official Weibo every day. It can be said that she insists on visiting.

Pomelo Tea is announcing the launch of new stores every day, and the efficiency of spending money to open stores has increased by several percent.

This will undoubtedly indirectly increase the difficulty of their "encirclement and suppression strategy".

"But it doesn't matter. Youcha won't have much money left in the first round of financing." Both Chen Yue and Shendu Capital think so.

Many accounts can be roughly calculated by everyone.

If Pomelo Tea continues like this, the pressure on financial refining will be very great!

This is the picture Shendu Capital is most willing to see.

The more this is the case, the more difficult it will be to obtain the second round of financing!

Because what you will face is not a friendly Bole, but a bunch of vicious wolves with wolfish ambitions!

Chen Yue has been very busy for a whole week.

She is so busy that she has no time or energy to enjoy the headphones model of [Insistence Visit].

In the past, when she was in a good mood, she would reward herself severely!

What is an independent woman?

Even this aspect of happiness is accomplished independently!

Hehe, you men are useless and will say some conceited words in the process. As a result, I have never reached the highest level of happiness in my life! Not even once!

Of course, big data shows that a large number of women have never had such an experience in their lives.

As Yue Tea's store data is gradually getting better, Chen Yue has also begun to experience some slight expansion.

She had always felt that Cheng Zhu, a man with a lower head, was very good at online marketing, but there seemed to be no activity on the Internet recently?

"It seems that he is really at his wits end!" Chen Yue thought to herself.

Hangcheng, inside Xinhang Apartment.

Cheng Zhu sat on the sofa with his cell phone, reading various press releases about Yue Tea.

"I'm really willing to spend money." Cheng Zhu sighed.

"I found so many marketing accounts, so many media outlets, and so many celebrities."

"You package yourself so well."

He looked at a few photos of Chen Yue and commented: "Hey, they look better than the last few photos!"

Yes, at least she can crush Chen Tingting, the beauty of our second class of accounting, in all aspects!

This whole week, Cheng Zhu has been dormant.

He is waiting.

Cheng Zhu has a series of interlocking plans that will be launched together at the right opportunity!

"This time, the wish of the little old man Wang Lin will be fulfilled."

Cheng Zhu's number one fan has always wanted Cheng Zhu to come to the stage.

And in his serial plan this time, this is actually a very important part!

Yes, he is really going to be in front of the public this time, instead of using various means to reduce his popularity and exposure like before!

There is no way, he actually has a lot of "vests", and if he is forced to be exposed, the situation may not be under control.

He has always been handsome and self-aware, and he knows very well that this is a good card.
To be continued...