The video field has always been a very important part of Shunwei Capital's layout in the Internet field.

This venture capital firm has little interest in investing in catering brands like Pomelo Tea.

Shunwei Capital focuses more on the Internet industry and technology industry, or the combination of the two with traditional industries.

Moreover, Shunwei prefers to invest in companies that are in their early stages or are still in the growth stage.

Because of this, you can often get low investment and high returns!

Nowadays, the industry does not pay much attention to short videos.

Xu Dalai was not among them.

In 2015, he joined hands with Red Mountain Capital to invest in Block Player, with an investment amount of US$20 million.

Of course, this cooperation was achieved because the boss of Shunwei Capital is Mr. Lei.

In this era, the industry does not have abundant Internet data monitoring tools, and the data is mainly in the hands of app stores and mobile phone manufacturers - which gives them good investment opportunities.

To put it simply, the existence of a certain Mi mobile phone is one of Shunwei Capital’s “plug-ins”!

Shunwei Capital also participated in the subsequent rounds of financing for Block Player.

The final result is that now at the end of 2015, the number of registered users of Block Shou is close to 300 million.

This means that a phenomenal APP is about to be born.

It is likely to become one of the top social platforms in the future!

It stands to reason that in this case, whether it is Xu Dalai or Rebus, they should invest heavily in Block Shou all the way, and there is no reason to pay attention to Block Shou's competing products.

After all, from the perspective of market penetration rate, today’s blockbuster players are leading the way, and the market penetration rate is higher than the other major short video APPs combined!

But, it’s still the same sentence.

Xu Dalai really couldn't stop paying attention to Cheng Zhu.

Damn, he has this fatal attraction for those people who carry the thunder flag on their shoulders!

Even Xu Dalai was an early user of Youqu.

Not long after the product was launched, he downloaded it and tried it.

Hey, don’t mention it, a middle-aged man like me is very enthusiastic about brushing!

After personal experience, Xu Dalai felt the great difference between Youqu and Kuaishou.

"At this stage, Youqu and Kuaishou don't even feel like competing products."

"Their positioning is very different." Xu Dalai thought to himself.

This made him more and more serious about investing in Youqu.

Recently, as Youqu’s user base has grown larger and larger, there have been more and more high-quality videos.

When Xu Dalai is free, he will occasionally open it and brush it.

He feels that playing pomelo fun is really a good entertainment activity in a relatively fragmented time.

In addition, he also felt that the marketing idea of ​​the "Looking for the Ceiling of Pure Desire" campaign marketed by Cheng Zhushan was quite beautiful!

"The most amazing thing is that she no longer plays with the ceiling of pure desire!"

I stopped posting videos and retired to the world, leaving only legends.

He has been with Mr. Lei for so long, and he also knows a thing or two about marketing.

He knows very well that there is no permanent ceiling.

Talented people have emerged from generation to generation, and each has led the way for hundreds of years.

But if this girl only has one video like this, then she will always be the ceiling of pure desire!

"Even Katate followed the same example, held such an event, and selected such an extremely beautiful girl, but in the end he couldn't beat her."

He was not sure whether the appearance and disappearance of this military-trained girl was a coincidence or a plan.

All in all, it ended beautifully!

Xu Dalai was full of praise for Cheng Zhu in his heart.

Now, Youqu has finally launched its first round of financing.

Xu Dalai was still a little sad: "We Shunwei didn't receive a financing invitation."

"The Hongshan side has received it."

He has a good relationship with the people in Hongshan, and they started investing together hand in hand.

But, it doesn't matter!

Xu Dalai decided to put a hot face on a cold butt.

After all, in his heart, Cheng Zhuyuan is also a little Lei Boss.

So, he immediately called Rebus.

Recently, Mr. Lei can be said to be extremely busy.

He was extremely dissatisfied with the results of his own mobile phone brand in 2015.

At several company meetings at the end of the year, he expressed dissatisfaction with the results achieved this year.

He knows very well that there are serious problems both internally and externally, and there are a lot of messes that he needs to clean up.

In the next period of time, he will definitely be very busy and very hard.

Therefore, he really doesn't have much leisure when it comes to investment.

But in fact, he himself is also a very low-key but quite successful angel investor.

Every time I make a move, the rate of return is exaggerated.

When Mr. Lei received Xu Dalai's call, he wasn't initially interested.

But after hearing Cheng Zhu's name, he fell into deep thought.

"Cheng Zhu?"

This young man's reputation in the country has become so famous recently.

He, the fourth richest man ranked by Forbes, has also heard about it.

Moreover, he guessed that of the three people ranked in front of him by Forbes, two of them must really admire him, and one of them probably hates him a little bit.

The reason is very simple. The two people who like him are both shareholders of [Dianping].

In addition, Pomelo Tea has stores in many Wanda Plazas.

Rebus himself is a good-tempered person.

He listened patiently to Xu Dalai's opinions.

"Well, let me ask someone to show me the various data of Youqu on our mobile phone today." Mr. Lei said.

"Okay." Xu Dalai replied.

As a result, you won’t know it until you look at it, but you will be shocked when you look at it!

"You actually achieved this level during the cold start phase?" Rebus was shocked.

Even if it was a block player back then, it was still far behind!

This made him interested instantly.

In addition, he also remembered someone.

"Hasn't he always wanted to get involved in short videos?" Rebus thought to himself.

Nowadays, the short video field is not optimistic. This person focused his attention on it in 2014 and is still very interested in it. He has discussed within the company several times whether to start a short video project.

In fact, at this year's annual meeting, this person and more than a dozen of the company's senior executives would have a drink in an izakaya while discussing the matter again.

However, due to multiple reasons, such as Penguin's development of Weishi, the company has been slow to launch short videos and maintains a wait-and-see attitude.

And why does Mr. Lei know so clearly?

The reason is simple, because in 2014, Shunwei Capital and Red Mountain Capital invested heavily in this company, with a financing amount of up to US$100 million.

It's called ByteDance!

The call was quickly answered.

"Hey, Zhang Yiming, it's me." Rebus said.

(ps: Please give me a monthly ticket~

In addition, there is a car that is my wife’s personal use, a 21-year-old Rolls-Royce Phantom, blue and white paint, panda color interior, 26,000 kilometers.

The psychological price is 408, which is a small knife.

I know there are some great people among the readers, but I don’t know if there is a boss who can take over and save the car dealers from making the difference in our prices, hehe.)
Chapter completed!