Chapter 629 Cheng Zhu: I refuse!

On the other end of the phone, Rebus had a signature smile on his face.

He was really confused by this young man.

But what Cheng Zhu said was really because he was young, so he was babbling nonsense?

Mr. Lei doesn’t think so!

The reason is very simple. After the other party said that they would spend money on a wholly-owned acquisition, they added: By the way, they can complete the international layout and kill two birds with one stone!

?????

This made him realize that this little guy named Cheng Zhu had probably had this idea for a long time, right?

As a top domestic entrepreneur, Rebus knows very well that public opinion about so-called imitating or plagiarizing foreign countries is not a particularly fatal problem.

There are many factors at play here.

For example, you can’t use many of those foreign apps.

If the whole country doesn’t come out, you won’t be able to play at all.

In addition, such examples have long been common. Many domestic Internet giants have copied whatever is popular abroad, and they have made their fortunes by relying on this model.

Chinese people have long been accustomed to it!

At that time, even if everyone is sarcastic and says that this model was pioneered by [Musical.ly], an overseas APP, it will not be able to achieve much success.

Generally speaking, as long as Youqu can gain momentum and really explode, this is just a small hurdle.

This problem is difficult to solve. Others can argue about it for the rest of their lives, but it will not affect the development of Youqu in China.

The reason why Mr. Lei asked this question was that on the one hand, he was in a similar situation and was exhausted, and on the other hand, he also knew very well that Cheng Zhu was very good at marketing!

As the recognized "King of Marketing", he was very curious about how this new generation of "King of Marketing" would solve this public opinion crisis.

It can be regarded as a kind of mutual discussion!

"Maybe I can get some inspiration from his ideas?" That's what Rebus thought at first.

He recently went through a research process to review some of the past marketing techniques.

Even he thinks that this young man born in 1995 is pretty awesome.

However, what did I just hear?

Plain and simple - buy it!

If you don’t copy it, I bought it, and we are one!

It doesn’t matter who is the father or the son, just rebel against Tiangang!

Sign the deed of betrayal and you will be my son from now on!

How can I put it, if the other party is really willing to sell, this is really the most flawless method.

However, in this reply, you can actually see how "crazy" Cheng Zhu is!

At such a young age, he is very talkative!

You little [Youqu] is still in the cold start stage and can't even get into the top ten of the free list.

On the other hand, the overseas [Musical.ly] has very high registered users and monthly active users, which is no worse than the domestic short video brother [Bai Shou].

It can be said that this music short video APP has detonated the Western market!

Its overseas data is extremely intuitive. It is a frequent visitor to the App Store list and has always been at the top of the list.

Do you want to buy it?

Why did you, Youqu, buy it?

What qualifications do you have to buy it?

This is not a matter of whether you have money in your pocket, this is against normal business logic and principles.

Unless you have the confidence to surpass it in a short time!

But in fact, even if a certain Mi mobile phone is willing to set Youqu as a pre-installed APP, it seems like a fantasy to surpass it by a large margin in just one or two years.

Mr. Lei knows very well: "It is too difficult to monetize short videos."

How could he not know that the reason why Penguin side put Weishi on hold is because they have never found a breakthrough for short video monetization.

It’s hard to make money on this kind of platform!

For ordinary video platforms, you can also earn membership fees. For example, Mr. Lei invested in iQiyi himself.

But short videos are different.

"It's difficult to monetize, and there's no particularly suitable way to make money, so where will the money come from to acquire Musical.ly?" he thought to himself.

But looking back at Cheng Zhu, he is planning to use this to open up overseas markets and complete his international layout.

"You can't just try to make money through rounds of financing, right?" Rebus thought to himself.

If there is no clear profit model, major venture capital investors are not fools.

What's more, today's short video industry is not optimistic to begin with.

At this moment, he felt more and more that Cheng Zhu had a very complete set of ideas in his mind.

Whether it can work or not will definitely depend on a series of operations in the future.

"But it's better to have ideas than no ideas," Rebus thought to himself.

He has confidence in him because he really feels that Youqu is doing better than Musical.ly.

If Musical.ly came to him for investment, he would probably not invest.

On the phone, Mr. Lei didn’t ask any more questions, he just said: “Do you know that even if we acquire Musical.ly now, the minimum guarantee will be around US$500 million?”

Cheng Zhu said directly: "I know, and in one or two years, this number will definitely be higher."

"Mr. Cheng is still very confident?" he asked.

"Yes." Cheng Zhu replied.

"Can you tell me why?" Rebus said in Mandarin with his own accent.

"Because no matter how well Musical.ly develops, its future acquisition price will definitely be less than 1 billion US dollars. The reason is very simple. So far, short video traffic monetization has been a problem, and it has not overcome it either." Cheng Zhu reply.

"So, do you think Youqu is okay?" Mr. Lei asked.

"I can't completely guarantee it. I can only say that I have some ideas in my mind. I will try it step by step in the future, and we will start to advance it by the middle of next year at the latest." Cheng Zhu said quite modestly.

Rebus originally only planned to chat with him for about ten minutes, and then finalize a series of things.

His schedule today is very full and he is very busy.

But in the end it took nearly half an hour to understand.

He is also not sure whether the monetization models listed later by Cheng Zhu are feasible.

The short video industry is currently considered an emerging industry globally, and everyone is crossing the river by feeling the stones.

But he thought they still had some ideas.

At the end of the phone call, Mr. Lei directly expressed his willingness to provide pre-installation support for Youqu.

However, he also mentioned something.

That means [Block Hand] will also continue to enjoy this treatment.

When Cheng Zhu heard this, he fell into a brief silence, and then said in a deep voice: "Okay!"

His voice was crisp and calm.

He knows very well that this means that in the future, the direct competition between these two APPs will be more intense! Especially among these mobile phone customers!

Because as soon as you buy a new mobile phone, there are two short video apps installed in it. Although the two take different routes, they are both short video platforms after all.

"In the end, who can retain users better depends on their own abilities!" Cheng Zhu stood in front of the floor-to-ceiling window, overlooking everything, thinking in his heart.

On the other side, [Paipai] headquarters.

Shang Qi was sitting on the tea table in Zhao Qing's office, while Wen Ting was making tea for the two of them.

It is already the end of the year, and some time has passed since [Paipai] was removed from the shelves.

The slightly stiff relationship between the three of them has also been eased recently.

The reason is very simple. [Paipai]’s daily active user data is finally the same as before being banned!

What a joy, what a joy!

Zhao Qing and Shang Qi were full of ambitions in the past few months, thinking about spending a lot of money to try to double the number of daily active users!

As a result, through exhaustion and exhaustion, his vitality only went from being seriously injured to barely recovering.

This "self-healing" has just ended, it's the end of the fucking year, and we have to start looking forward to the next year.

Zhao Qing really felt that Shang Qi was mentally ill.
To be continued...