After the aunt left, Ding Xiaolan muttered unhappily: "Those candies are worth several cents."

When Gawain heard this, he smiled and reassured: "It costs a few cents to sell, but my sister-in-law doesn't have much money to purchase."

It doesn't mean there isn't much money, it means there is no money at all.

"My aunt has bought so many things. It's okay to give her some more. What's more, she will help us promote it.

Xiaolan, Xiaoping, remember, this is how business is done, you can’t give up bigger profits just for the sake of a small profit.”

Gawain would like to teach them more about this aspect in the future, so he didn’t say much more at this time.

The two of them nodded in understanding, and they felt that the one they heard from Gawain must be right.

Gao Wen took some candies to Ding Xiaolan and Ding Shiping.

"We sell sweets, you can take them if you want without asking me.

There are other things, food and drink, you can take whatever you want."

The two looked at each other and then nodded to express their understanding.

But later on, no matter what they wanted to use or eat, they always told Gawain first.

"Sister-in-law, why is this candy so sour and sweet? It seems to have an apple flavor." Ding Shiping asked curiously.

Gao Wen explained: "These candies are fruit candies. The one you eat should be apple-flavored."

Ding Shiping and Ding Xiaolan suddenly realized at the same time, it turned out to be like this. No wonder the candies are red and green, with different colors.

Most of the candies here are white and only have one flavor. Gao Wen's fruit candies are even more precious and rare.

The three of them embarked on a promotional and sales trip again. Ding Xiaolan looked at Gao Wen and hesitated to speak.

Gao Wen noticed her strangeness and encouraged her: "Xiao Lan, just say whatever you have to say."

"Sister-in-law, our stuff is good, why do you sell it so cheaply?" Ding Xiaolan asked, expressing her doubts.

“Selling it cheap just means we earn less, but at the same time, we sell more.

This means small profits but quick turnover. In fact, based on the total profit, we earn the same amount."

Ding Xiaolan understood a little bit. Individually, although they earned less, the more they sold, the more they earned in total.

Ding Xiaolan doesn't understand this aspect, but she knows that Gao Wen must have her reasons for doing this.

Besides, she felt that what Gawain said was very reasonable.

After running for several days, Ding Shilei's display cabinet was almost done.

However, Gawain still had two important things to do, one was to name the store, and the other was to buy a glass counter.

Most of the counters nowadays are made of wood. The reason why Gao Wen wanted a glass counter was because she wanted to place things for sale on the counter so that customers could see the contents clearly.

That night, Gao Wen and Ding Shilei sat in the main room and discussed the plaque.

Gawain thought of several names and asked the three to choose.

There are Dingjia small store, Dingjia department store and Dingjia store.

Ding Shilei did not expect that the names prefixed by Gao Wen were all from the Ding family.

"Ding's shop doesn't sound like a store, the other two are just fine." Ding Shilei gave his opinion.

Ding Shiping did not say which one was better, but asked: "Sister-in-law, what is a department store?"

"Department store is a general term for various goods, daily necessities, utensils, etc."

"Oh, then I'll choose the department store." Ding Shiping said excitedly.

Ding Xiaolan echoed: "I also choose department stores."

Gao Wen also thought the department store was good, so he decided, "Let's call it Ding's Department Store."

Then she asked Ding Shilei to tell Master Zhao to make the plaque.
Chapter completed!