Soon Pangu E-commerce’s “Payment Pass” was launched, which is a bridge of credibility between merchants and buyers.

As mentioned before, when e-commerce first appeared, there were many fraudulent merchants who did not ship the goods after the buyer placed an order. The most famous of them was the "Patriot's Portable Music" incident.

Patriot's portable music is Patriot mp3. After it was released, it was widely loved by consumers because of its good sound quality, 20g memory, and it is a product of local enterprises in the summer.

When demand exceeds supply and demand, there will be no supply of goods.

To keep up with the market, Patriots also need to expand production lines or allow third-party processing, which is the market gap.

The criminals valued this gap and released the Patriot mp3 for sale on a platform called Liangyou, with the same price as the mall.

This Liangyou platform is a website that does not require capital verification or identity verification. The website itself has great problems and loopholes. Strictly speaking, it is not considered an e-commerce platform, but more of a forum, because its form is the forum

In this form, anyone can post to sell things, including selling second-hand goods, goods that are under the warehouse, etc.

After the criminals released the sales information of Patriot mp3, they immediately attracted many buyers. They placed orders through private messages in the background. The money was remittance. The criminals said they were back to the unified delivery, which was about one week.

In just one week, there were tens of thousands of buyers, and the total amount involved reached 2 million.

All the money for the remittance was taken away by criminals.

Fortunately, he later caught the criminals and recovered some of the stolen money.

The impact of this incident was very bad, which directly led to the fact that when Ma Yunyun started her business and sought investment in her previous life, she was rejected by many investors. They felt that e-commerce could not form a guarantee between buyers and sellers.

In addition to the Patriot mp3 incident, there are many fragmentary problems. The most prominent problem is after-sales service. After the buyer receives the goods, the goods are not in line with the board, or the quality is poor. If you want to return the goods, the merchant refuses to do so, and the buyer will be powerless.

Even if the platform urges it, the merchants will leave at most.

The emergence of Payment Pass directly builds a platform between the seller and the buyer, so the above situation will not occur. When the goods are incorrect and the quality is not good, the platform can return the money to the buyer based on the evidence provided by the buyer.

Buyer.

After the appearance of Pay Pass, it was like a car smashing down on a calm lake, causing huge waves. The media praised it as soon as possible - the emergence of Pay Pass is a product of cross-agency.

Payment pass is a weapon to protect consumers' rights.

The emergence of payment pass is a guarantee of credibility.

For a time, Pangu E-commerce's order defeated Baba Company and Yiqu Yanxia overnight.

Before, Baba Company and Pangu Company were competing for merchants. It is undeniable that merchants are the cornerstones, just like a shopping mall. If there is no shop, it is not a shopping mall, but an empty house and an empty building. So before the Payment Pass appeared,

Baba Company and Pangu Company are both competing for merchants.

But don’t forget that whether an e-commerce platform can stock up depends mainly on the number of buyers. No matter how many stores you have or rich products, and no matter how many customers you have, the mall will close sooner or later.

In that era, when buyers went to the platform to shop online, the first thing they thought of was safety. I spent money to place an order, could the goods arrive, and whether the money incurred a dispute could be returned to me.

Stores with good reputation will naturally be promoted. If you want to make quick money, it will be very troublesome to refund the money.

The appearance of Payment Pass caught e-commerce in the hot summer off guard.

It also directly ran the small e-commerce platform to death. Small e-commerce companies have no ability to operate a third-party payment guarantee platform. Servers alone cost hundreds of millions and manual maintenance, because it involves funds, so a large amount of money is required.

Engineers and backend maintenance personnel, if they add Huabei, borrow, city services, and connect to various third-party companies, they will need to invest huge funds.

So a small e-commerce company left the market in dismay.

This incident also affected the 8849 platform. They have always used the platform as their reputation guarantee, that is, if the merchant cheats money and escapes, 8849 will compensate the buyer.

The merchants of 8849 have said before that they are all companies, and the customers they face are also companies, which are trade transactions. When merchants settle in the 8849 platform, they need to pay a deposit, which depends on the company's sales and the company's scale.

The purpose of the deposit is to pay the deposit if the merchant donates money and runs away. If the deposit is not enough, then the 8849 platform can only pay the money by itself.

Of course, there are very few things that donate money and run away. In the four years since its establishment, 8849 has only had more than a dozen such cases.

After Baba and Pangu Company "killed each other", the impact on the 8849 platform was still very big, because neither company needed to pay any deposit. For example, during this period, the 8849 platform lost hundreds of fruits and rice merchants, these

The merchants all went to Baba Company and Pangu Company.

The fruit base produces a large amount of fruits every year. At first, the 8849 platform is the focus of goods. The buyers are all companies. Some companies order a few trucks of fruit during the Chinese New Year and holidays, some are fruit wholesalers, and some are fruit chain stores.

, Fruits are important to sell quickly.

However, as the number of buyers of Baba and Pangu Company increases day by day, these food companies have chosen Baba and Pangu Platform. The number of buyers means fast delivery. In 8849, although a order may be several tons of goods, one

There may be only 10 orders per month or 9 orders, but on the Baba platform and Pangu platform, you can get thousands of orders every day. Although the orders are small, they can be the same as the sales volume of the 8849 platform after a month.

In addition, the Baba platform and Pangu platform do not charge pit fees, service fees, or deposits. Why not go to purely make money?

Now that the payment pass appears, the problem of insecurity in online shopping has been made up. It can be said that the industrial chain has been officially formed. With more buyers, merchants will flock to it. Just like the mobile vendors in reality, there are many people in the subway.

, carry goods to the subway to sell; if there are many people in the square, carry goods to the square to sell.

With more merchants and more choices of product types, there will naturally be more buyers, which means that a conscience cycle has been formed.

Zhengnan City.

Building 8849 is the headquarters of 8849.

Interior of the conference room.

The boss Du Jianguo looked dark like Bao Gong. He lowered his head wherever he glanced, "Damn, when he was fine, they were like business geniuses. After problems arise, they all shrank.
Chapter completed!