It’s not just the media and newspapers.

With the popularity of "Born to Be a Craftsman", many viewers not only liked the movie itself, but also loved Wu Ji Wu. They also had a great impression of Xu An as the director. For a while, "Born to Be a Craftsman" and its director Xu An were discussed.

An's posts can be seen almost everywhere on various film forum platforms.

There are serious compliments.

“I went here for Huaying’s production, and I was not disappointed.”

"It's a bit surprising. I've always wanted to watch a theme that tells about traditional culture. Unfortunately, it's so unpopular that few people film it. I didn't expect that I got what I wanted in an animated movie. The plot is not childish, even though it's animated.

It’s a movie, but adults and children can actually watch it.”

“I can’t say enough about the director’s quality, I highly recommend it!”

"I've been eating melons for a while. I'm really tired of watching the monsters and monsters in the film industry. Now I'm very touched when I look at Director Xu and Xingxing. You treat me like a countryman, and I will repay you as a countryman. Xingxing is here

Director Xu gave him trust and support when he needed it most, and Director Xu has always lived up to Xingxing’s expectations, which is great.”

There is also gossip.

"By the way, haven't you noticed that several characters in "Born to Be a Craftsman" are voiced by stars?"

"I discovered it! After the premiere of the movie, a reporter interviewed Director Xu and asked him how he came up with the idea of ​​finding a star to dub. Director Xu looked serious and confidently said that the film's funds were limited and he had to save some money. The most important thing was

When it is released, it can be used as an easter egg to increase the popularity of the stars, such as asking the audience to guess how many stars are matched with it."

"Director Xu: You can't believe it? I'm still a business genius.jpg"

"Don't tell me, when I watched the movie, I heard that the protagonist was matched by a star, but I didn't recognize the other characters matched by the star. Now I really want to go to the cinema to count the stars.

There are several characters..."

When Xu An came to him for dubbing, Mu Xing actually didn't think too much about it.

At that time, Huaying was really not in a good situation. Because of rumors that Huaying was grabbing subsidies from small companies, many animation studios that had originally received investment from Huaying switched to Yunsu.

It's better to choose Yunsu." Therefore, when Xu An came over, Mu Xingxing thought that he was here to draw a clear line like everyone else.

Dudu didn't expect that he came all the way to do the dubbing.

What's even more unexpected is that Xu An's so-called popularity with him actually came true - as the reporter's interview was made public, many fans even went to the TV series to count how many characters Muxiu Xing had dubbed.

The theaters were so busy that "Born to Be a Craftsman" even hit the box office again when it was about to be released.

The total box office of "Born to Be a Craftsman" was finally fixed at 2.5 billion.

Compared with the 7 billion of "Harry Potter and the Chamber of Secrets", this number is obviously not enough. But "Harry Potter" is a big IP and a big production after all. Considering the cost and performance-price ratio, even if it is placed on Blue Star

In terms of movie box office rankings, "Born to Be a Craftsman" is also ranked in the top 10.

"Stop saying anything, Huayingnb!"

"One thing to say, I have always had a good eye for making movies. Whether it is the choice of adapting animations in the past or investing in Xu An's movies, they are basically both well-received and popular models, and the production team is also very good. It's really great

I am disgusted with the current trend in the film industry. There are really too few directors like Xingxing and Director Xu who are down-to-earth and focused on their works."

"I wonder if Xingxing and Director Xu will have a chance to cooperate."

"There will definitely be one. I heard that Director Xu had already signed a contract with Huaying before the release of "Born to Be a Craftsman". There are still many people who want to recruit Director Xu. Unfortunately, Director Xu is determined to stay.

When you are painting, you don’t even take a look at it. There are people on both sides of the screen who are painting, is cooperation still far away?”

…

Some are happy and some are sad.

While the painting team here is celebrating that its works have once again become the king of schedules, the capital on the other side is filled with gloom and gloom.

At the same time, in a certain conference room.

"I said a long time ago not to get involved in Yun Su's matter. You have to get involved and lead the way. First, in order to catch up with the Lunar New Year festival, the crew was urged to rush forward, and now they are afraid of official punishment.

The release date has been postponed again and again. Seeing that it will be April this year, you just tell me what to do now!"

silence.

Everyone looked at each other with the same helplessness on their faces.

They really have no choice.

Originally, according to their deal with Yunsu, their film would be released as the third batch of films in the "Harry Potter and the Chamber of Secrets" campaign, but no one expected that the officials, who had always turned a blind eye to all the overt and covert struggles in the film industry, would suddenly end up.

, give Yunsu a small punishment and a big warning.

Faced with the clear warning from the authorities, they knew it was time to withdraw, no matter how stubborn they were.

As a film and television company, they have a natural relationship with the government to control and be controlled. Yunsu Group has other industries, but they have nothing except TV series and movies. For them, not to mention official punishment, even a little

The warnings and hints were enough to scare them.

It was hard to get through February, but Xu An showed up again in March.

"Actually... maybe we are already lucky?" Someone said tentatively: "At least our movie hasn't been released yet, unlike Beiyuan Film and Television, which was directly hit by "Born to Be Craftsman" and couldn't hide.

We can at least arrange a specific release time, there won’t be any film productions in April, right?”

The boss took a deep breath, photographed a form directly in front of him, and said coldly: "This is the schedule for next month. Take a look at it yourself."

His eyelids twitched.

April has always been the off-season for the film industry. Any company with some ambition and background will choose the lively summer or Lunar New Year movies. In other words, the movies released in April are usually either produced by small and medium-sized companies or movies.

I tend to prefer the unpopular niche.

For them, who only want to release the film as soon as possible and stop losses, April is a good time to make a move.

However--

He looked at the familiar words on the list.

Movie name: "Your Lie in April"

Director: Mu Xingxing

Production company: Huaying Animation

The three words "Pleiades" in the director's column on the form were too conspicuous and too shocking to them, so much so that he couldn't even pretend not to see it.

With the popularity of "Born to Be a Craftsman", both the audience and colleagues have no doubts about Huaying Animation's vision. What's more, this currently unknown animated film is not only produced by Huaying Animation, but also

The position of director is directly held by Mu Xiuxing himself.

Thinking of this, the employee felt a bitter taste in his mouth.

It's ridiculous to say that two months ago, they were still gloating over the situation of Huaying Animation, secretly looking forward to the day when Huaying would be encircled and suppressed. No one thought that the prey two months ago would escape and die.

He suddenly transformed into a hunter and used his own strength to carry out encirclement and suppression.

Is this what it feels like to be targeted?

There was silence in the conference room.

After a short and long silence, the man sitting at the head sighed and decided: "If we don't change it, let's go to April."

"But if Huaying intends to retaliate against us——"

"Then let it come." The man said, his tone unknowingly becoming firm: "Animated movies and live-action movies are ultimately two types, and they are fundamentally different in terms of audience. Not all animated movies can be as good as "Harry Potter"

"Potter" can be killed." If it really doesn't work...

It's not just as simple as losing to your competitors.

He didn't say the last word.

In fact, even he himself cannot accept this speculation that is very likely to become a fact: if their movie really encounters Waterloo, the meaning of this is far more terrifying to them than the failure itself - because

This means that in the future, the Blue Star film market will no longer be a paradise where capital can easily get high box office results.

…

"No, I'm still so unhappy."

With the completion of "Your Lie in April", Huaying Animation Shangxiaxia has once again entered a rare state of leisure. At this moment, Wen Feihang was lazily leaning against the lawn tree at the headquarters, while looking at Fang

Lian and Mu Xing learned to play tennis, but couldn't help but complain:

"Are they only allowed to encircle and suppress us, but we are not allowed to retaliate and go back? Let me tell you, since our schedule coincides with ours, we might as well give them a good look and let other companies see the cost of encircling and suppressing us."

While he was talking, Fang Lian and Mu Xingxue, who had finished playing a round over there, also came over.

Before Mu Xingxing spoke, Fang Lian, who had just listened to his last words, raised his eyebrows: "It's just an animated movie, but you still want to snipe at a live-action movie? Classmate Wen Feihang, you're a bit arrogant."

"Fang Lian is right."

This time it was Mu Xingxue who spoke: ""Harry Potter" is a special case among special cases. Under normal circumstances, it is difficult for animated movies and live-action movies to interfere with each other. What's more, the movie released this time is still a typical one.

With the cooperation of big IPs and top stars, if we want to really take revenge, unless we further expand into the film and television industry, it will be difficult to cause a substantial blow to them."

"This is a good idea." Fang Lian's eyes lit up: "Anyway, we have a lot of popular IPs. Instead of selling them to others and destroying them, we might as well set up a film and television department ourselves."

"That will happen later, right?" Wen Feihang said depressedly, "Is this how we just let it go this time?"

But Mu Xiuxing said: "No need."

"Why not?" Fang Lian asked doubtfully: "No need to retaliate? Or should we just forget it?"

"Nothing to do."

In other words, they have already completed all the preparations that need to be done.

Facing the unclear looks from everyone, Mu Xing smiled lightly and did not explain in detail. He just said: "In short, we don't have to do anything. You just wait and see the show."

If it were other themes, Muxuexing really had no choice - but who made the other party choose the so-called big IP + traffic star? What about this seemingly impeccable and safest routine? Just like animation fans will say about Yun

Just as they are disgusted by fast animations, don’t ordinary viewers have any disgust at traffic stars who actually have no acting skills but dominate the hot searches every day?

Anyone who comes out to fool around will have to pay back.

Not just the animation circle.

From applauding for the vacant Eleanor Award for Best Actor and Actor a few years ago, to audiences who don't watch animations and are willing to support "Harry Potter".
Chapter completed!