Chapter Eighteen
The above thoughts were all thought by Cao Yu when he was taking some time off from his busy schedule.
Sometimes you have to sigh, the old saying is true.
There are many popular people!
Especially in a place like Hollywood where entertainment is endless and capital is rampant, everything is just a bargaining chip in the game of capital.
It is now April, and Cao Yu has been on the set of [Spider-Man] for more than a month.
Logically speaking, there is nothing to say about this. After all, Cao Yu was originally going to act on the set of "Spider-Man" in April.
The result is correct!
But the process was unusual. All the events of more than a month transformed Cao Yu from an insignificant figure in Hollywood (even though he is now a top movie star, he is still a small figure in Hollywood).
Became a topical figure.
What happened is this. With the popularity of "Death Is Coming", Cao Yu became famous, and became extremely famous.
Cao Yu's original plan was to spend ten days in March to play the role of Severus Snape on the set of "Harry Potter".
But everything often doesn’t go according to plan!
As the progress of "The God of Death" is fast, "The God of Death" will be released in early March.
So Cao Yu had an extra ten days of vacation, and it happened that the crew of director Sam Raimi's "Spider-Man" was preparing smoothly.
Director Sam Raimi discussed with Sony Columbia's top executives, namely Sony Columbia's President Sanfoni Padge, and prepared to start filming "Spider-Man" ahead of schedule.
Regarding the early start of filming for her projects, Sanfoni Padchi, the president of Sony Colombia, naturally supports it.
Because for this kind of project that has been decided, the agreed funds will definitely be invested.
If you can start shooting earlier, no matter whether you succeed or fail, you can get a positive answer earlier.
If it succeeds, it will be great. Everyone likes to make money earlier.
If it fails, it can also make timely changes to the company's future capital investment to prevent the company's capital chain from breaking.
And if filming of "Spider-Man" starts in advance, Cao Yu will obviously not be able to play the role of Severus Snape on the set of "Harry Potter" in March. After all, he has to stay on the set of "Spider-Man"
.
In other words, the contract signing between Cao Yu and the [Harry Potter] crew needs to be adjusted.
Normally, Sangfuni Padchi can decide this kind of thing directly by herself, but because Cao Yu has a contract with the [Harry Potter] crew, and the investors of [Harry Potter] are still at the same level as Sony Columbia
One of the Big Six in Hollywood - Warner Bros.
For actors who have already signed contracts to adjust their schedules, even if Sanfoni Padge is the president of Sony Columbia, she still has to say hello to the executives of Warner Bros. and Chris Columbus, the director of "Harry Potter".
call.
It just so happened that "Death Is Coming" wasn't popular yet, so Warner Bros. and "Harry Potter" director Chris Columbus felt that Cao Yu was just a minor character, and his role in the crew was average. Coming in early and coming in late wouldn't have much impact on the crew's progress.
I agreed to the loss.
But who knew that [Death is Coming] would be such an explosive hit, suddenly turning the bitterly cold winter season into a hot spot that is no less popular than the early summer season.
Cao Yu has also grown from a small figure at the beginning to a hot figure in Hollywood at this time.
Originally, this was nothing. The key was that the director of "Spider-Man", Sam Raimi, had an idea and came up with a promotional method to use Cao Yu's explosive popularity to add heat to his own "Spider-Man" crew.
The method was very simple, just telling the Hollywood media that Cao Yu, the leading actor of "Death is Coming", would star in Sony Columbia's annual major production "Spider-Man".
Seeking truth from facts, the report is not false at all, and the effect is really better than director Sam Raimi expected!
Because the time when the media issued this report happened to be the third week of the release of "The God of Death", "The God of Death" was very popular at this time.
So [Spider-Man] took advantage of the popularity of Cao Yu and [Death is Coming] and showed his face in a big way, and the cost of showing his face was very cheap.
For any movie, even if it is a big production, its need for publicity is a bottomless pit, and anyone who wants it will be accepted.
Director Sam Raimi's technique, which is both cheap and effective, will not be missed by any crew if they can follow suit.
It's a pity that director Sam Raimi's method cannot easily be followed by other crews. After all, the basis of this kind of publicity is that he has a film contract with Cao Yu, and other crews do not have this condition.
But other crews don’t have it, but one crew does!
Chris Columbus, the director of the [Harry Potter] production next door, saw Sam Raimi's cheap and effective publicity method, and he couldn't sit still.
[Harry Potter] is also a big production, and the director of the production, Chris Columbus, has a burden no lighter than that of [Spider-Man] director Sam Raimi.
If Sam Raimi fails, he will never be able to become a Hollywood director.
So once the director of [Harry Potter], Chris Columbus, failed to make [Harry Potter], the result would not be much better.
In order for [Harry Potter] to be successful, Chris Columbus spent a lot of effort!
And [Harry Potter] started filming in mid-January, and has already filmed a lot in March. It is currently in the early stage of publicity, and it is the point where there is a lack of publicity.
At first, when Chris Columbus saw Sam Raimi's simple method of trying to exploit the hot spot of "Death is Coming", he felt that Sam Raimi's method was a bit too rough. He didn't like it at all, and even looked down upon it.
But the damn effect is so good!
At this time, Chris Columbus didn't care whether his method was rough or not. Based on the principle of true fragrance, he just rolled up his sleeves and just thought it would be useful.
Isn’t it just spending two bucks to get published in the newspaper?
This amount of money is not even a hair on the body for the promotion of a major Warner Bros. production.
[Harry Potter] director Chris Columbus used the same method as Sam Raimi to promote Cao Yu and [Harry Potter] in the media.
Now Cao Yu's enthusiasm became even hotter.
At first, Cao Yu became popular mainly because he starred in the movie "Death is Coming" and his eye-catching performance in it left a deep impression on many people.
Originally, Cao Yu's popularity gradually faded away after a while, but who would have thought that at this time, "Spider-Man", a major Hollywood production and a Sony Columbia production, would actually say that Cao Yu was the protagonist.
Then the media checked Cao Yu’s background.
A Chinese, he studied in the UK and went to Hollywood to act. The movie he acted in actually became popular, and now he has been cast as a protagonist in a big-budget Hollywood movie.
This experience is too fantasy. After processing it, it becomes Hollywood’s alternative American dream! - The American dream of this period is very marketable in North America and in the entertainment industry, and it is a hot topic.
So [Spider-Man] took advantage of this momentum to become popular.
Just when everyone thought this matter was over, unexpectedly, the crew of "Harry Potter" came to intervene again.
It instantly ignited the thirst for knowledge among Hollywood gossip paparazzi. They wanted to know why a little-known person got so many good opportunities, and whether there were some unknown secrets hidden behind it.
For example, the dirty PY transaction said that if such a big news could be dug out, promotion and salary increase would be no problem.
Chapter completed!