"It's very difficult. It's the Holy Grail of computer animation."

John Van Fleet was still an engineer at heart, and he didn't care at all as Ronald described to him how a fluffy panda devoured steamed buns, then opened a bottle of Coca-Cola and drank it to quench his thirst, and finally burped.

keen interest.

"So it can still be done?" Ronald became more and more interested after hearing what he said. The real effect of hair seems to be a very difficult difficulty to overcome. If you develop it yourself, you will have monopoly production capabilities.

, at least temporarily...

"Technically it is possible, but it is very difficult. First of all, these hairs need to have a realistic effect, and then the movement of each hair needs to present a harmonious effect on a macro scale. Finally, even with such software, the rendering calculations

The power is also at the level of aerospace technology..."

"I didn't ask you if it's difficult, I asked you if it can be done... Just make a ten-second commercial..." Ronald really has no choice about this kind of technical talent...

"Oh, that's still possible, but we need to go all out, and it will take about three months..."

"Okay, you can come here like this. If you need new people and a new powerful computer, give me a report..."

"Thank you, uh..." Van Fleet hesitated.

Ronald was amused by him, why should he thank himself? These people are very funny, as long as there are big toys for them to play with, it seems to be the most interesting thing in the world.

"If we can get a latest rendering server from SGI, we can reduce the rendering time in production by more than 40% in the future."

"It's all written in the report...I approved it..."

…

"Good guy, is this server so expensive?" A few days later, Ronald, who was reviewing reports in the office, saw the purchase price of that server. He could buy dozens of ordinary graphics servers.

"No resale to countries prohibited by the Batumi Agreement, no..."

In addition to its hefty price, the server comes with a thick purchase agreement that includes an embargo against its Cold War rival.

"Why is this embargo on this thing? Don't we let our opponents make special effects movies?" Ronald couldn't help complaining.

"That's not it. Computers of this level can actually be used for many sensitive purposes..." Ronald's bodyguard Daniel is knowledgeable. Scientific research includes stellar theory, space exploration, and their correspondence in the military industry.

All fields can be simulated using this supercomputer.

"I want movies, not ICBM." Ronald said with a smile. Now that East and West Germany have merged, the general trend in the world is still to focus on relaxation and harmony. After so many years of Cold War, everyone should be tired.

In the report, Van Fleet also listed a number of ways to reduce the difficulty of this computer-generated animation. For example, changing the panda to a common grizzly bear in North America. Because the environment where pandas live is full of bamboo, these bamboos need to be

Swinging in the wind is also a very time-consuming detail.

On the contrary, if it is a grizzly bear, then just add some grass in the environment.

"Pandas are so cute." Ronald originally wanted to make some symbols with Chinese characteristics. Is it an animal that many children in the zoo love?

However, the technical staff did not take this into consideration, so he asked Van Fleet to weigh it up. If that didn't work, just make a panda without a bamboo forest.

…

Ronald, who had been back in Los Angeles for a long time, suddenly received a visit from a distinguished guest.

"Ronald, you didn't expect me to come, did you?" Warren Buffy, wearing tortoiseshell glasses, got out of the car very energetically and walked into Ronald's house.

"I heard that you have a vacation home in Laguna Beach and I'm planning to visit you." Ronald shook hands with him warmly.

"Ah, Susan and I bought it there in 1971. I really want to invite you to go, but the three children will be here, so it's better to leave it to you."

Warren Buffy talked about the vacation home he bought, with more than 60 bedrooms, for only $150,000 at the time. Now Laguna has become a very famous vacation spot on the West Coast, and housing prices have soared.

.

"You really have a bit of an American middle-class lifestyle." Ronald laughed. The billionaire's assets have increased rapidly, and his investment in Coca-Cola has given him very good returns in the past two years.

"I come from a middle-class family..." Warren replied with a smile, "Astrid complained to me today, saying that for the price of a cup of coffee in Beverly Hills, you can buy several pounds of coffee.

.”

"Hey, who says it's not?" Ronald was very in tune with America's most capable investor. He also grew up in a middle-class or lower-class family, and he also had this habit of calculating money.

Very resonant.

However, Buffy's private life is not like a middle-class person at all. Astrid is his live-in girlfriend, and his first wife Susan, who bought a house with him back then, is now in California, and they still maintain a relationship with him, but

They did not interfere in each other's private lives. Astrid was introduced to Warren by Susan, saying that their living habits were in sync with each other.

This time Buffy came to Ronald's house mainly to thank him for his second son Peter winning the Oscar.

Although he does not have the same love for his three children as a normal family, it is not that Warren does not love his children, but his mind is focused on investment, and he will not miss important moments in his children's lives.

Among the three children, Peter was the most talented. Warren once had the idea to cultivate his investment ability. Unfortunately, Peter was interested in music and inherited his mother's talent.

Warren, who was originally not optimistic about him, changed his view after Peter won the award. He admired his son who had reached the top of his industry very much. He felt that his genes were indeed well-deserved and he could go anywhere.

do the best.

This chapter is not finished yet, please click on the next page to continue reading the exciting content! He is also planning to give his children some small money and let them make some investments respectively. If you are talented, you can also come to Berkshire Hathaway.

If you don't have talent, you can live a more comfortable life.

Warren seldom entertained himself, so Ronald organized a card game and played a game of bridge with him, which made Buffy very happy.

"What company have you invested in recently? Three No Generals..." Buffy also rarely talked about investment during the card game. He also felt that Ronald was more in line with his temperament.

"I bought some Microsoft and it went up pretty well. Now every company in America uses their software. Four spades."

"I don't understand the technology industry. This kind of company is not stable enough. Double that."

At the end of the game, Ronald won first and then lost, which made Buffy, who finally won, very happy. Ronald sent him to the foyer, where his special car was.

"I will call Keogh. They should refer to your opinion more and should not rely on an agent to manage marketing. This kind of middleman business is actually what I try to avoid..."

Ronald used Buffy, the major shareholder of Coca-Cola, to talk about Coca-Cola in a roundabout way. Buffy called Keogh and mentioned Ronald. He was also interviewed by the media and asked him to comment on his investment in Coca-Cola.

When expressing opinions, publicly support Ronald.

He did not directly mention the names of either Ronald or Ovitz, but he praised the management's good performance in the past year and believed that this management team was the biggest reason for him to invest in Coca-Cola. This is undoubtedly making it clear that it should

Stick to the marketing model that worked so well in the past.

It happened that the top management supported and opposed Ovitz taking over the advertising business, and they were evenly matched. This put a heavy weight on Ronald's side. After all, Buffy was the first to publicly increase his holdings.

Coca-Cola, investors who showed appreciation for them.

The current share price of Coca-Cola also proves Buffy's unique vision. The two groups were at loggerheads at the meeting to decide the marketing strategy. Those who supported adhering to tradition quoted Buffy's words.

Coca-Cola is a traditional southern company. The younger brothers have to follow their elder brothers at the top. The two factions are very different and quarreled. It made Keogh, who presided over the meeting, very uncomfortable.

"Stop!" Keogh made a gesture and asked everyone to sit down. "I see there is no Ronald Lee who shot many successful commercials for us and product placement in movies. Why is he not here?

On the list of famous directors who shot Coke commercials?”

People from both groups looked at each other, not daring to say a word. One side didn't want to say that Ronald didn't like being in a Coca-Cola commercial, and the other side didn't want to say that he was actually against Ovitz.

"Invite him to come and talk... I want to hear his opinion."

…

"Ronald, long time no see. You are also an important shareholder of ours. Why don't you shoot some ads for Coca-Cola?"

Keogh was quick to talk, and as soon as he saw Ronald, he was so happy that he "questioned" him.

Ronald shook hands with Keogh vigorously. This man's hand was quite strong. He had just got off the Coca-Cola plane and took a helicopter to the tarmac of the headquarters. He was very relaxed. He was shaken by Keogh so hard.

My hands are all a bit white.

This old man made a sneak attack... Ronald held it back hard and smiled at Keogh. He said fiercely, "You haven't done product placement in my movies for a long time. We need to increase our communication..."

"Well said, our communication department does have some problems, which is also an important reason for inviting you here." Keogh was also very satisfied with Ronald's hand strength. Southern culture believes that a man who has no strength in shaking hands will

It's not a good partner.

The so-called communication department is actually the marketing department. Keogh said this publicly in front of his subordinates, which is considered a severe criticism. Ronald, an individual shareholder with a large number of shares and a major Hollywood director, has product placement in movies like Coca-Cola

The advertising form that was pioneered in the early days actually skipped Ronald?

Those managers who advocated full cooperation with Ovitz were somewhat crestfallen.

"I remember that the ads you shot for us all received very good responses. I hope to see the ads you shot for us again in the next six months..."

After Keo finished speaking, he also glanced sideways at the people in the marketing department. That means I don't care what little thoughts you have, you have to put them all aside now and follow my rhythm.

"I'm very happy... My wife Diane Lane shot a 007-style commercial at that time. Before the new movie, I also directed a short commercial like this for her. It's a very good memory for me."

"Listen, this is a typical representative of us southerners, who loves his wife, loves his career, and doesn't have so many little thoughts." Keogh happily patted Ronald on the shoulder and added "little thoughts" in his words.

, which made the executives following behind quite uncomfortable.

"Let me take you to visit our Coca-Cola world. There are the most valuable formulas in the world, Coca-Cola formulas, and Coca-Cola from all over the world. The tastes are subtly different..."

"Ronald, what can you teach me about marketing?" Keogh talked to Ronald while taking Ronald to visit the Coca-Cola museum.

Ronald looked at the various packages, bottles, and advertisements used in Coca-Cola's history in the museum, which was very interesting.

After hearing Keogh's question, Ronald smiled and said, "What did Ovitz tell you?"

"He said that Coca-Cola needs celebrity endorsements. He is the person in Hollywood, no, in the world who knows best who will become the big stars in the next three years. By working with him, we will enjoy the most cost-effective celebrity endorsement contract."

"Well, I work in Hollywood, and I have paid attention to the history of many companies. In Hollywood, after the star system was established, the studios did make a lot of money from them. But a company's income is concentrated on one or two stars.
To be continued...