Chapter 124: The white monster tramples kobe4, and there is no place to find it after trampling through the iron shoes!

Jiang Chao's Luffy-like innocent smile is still useful, at least Curry is very interested.

I also asked about the specific meaning of the logo and name.

"Legendary! What a god! Boss, you have such a strong tone!"

Harden was playing with the Super Sports logo in his hand. The feeling of this Tai Chi fish was indeed different from all other brand logos.

"Well, in China, legend has the meaning of transcending everything, and the Tai Chi pattern emphasizes harmony, benevolence, and the unity of nature and man. I also want my sports equipment to be integrated with the people wearing it, making it natural and elegant."

But the next second he heard Curry's question, he felt embarrassed:

"Um, well, because the company was only established this month, the sample shoes haven't been made yet, but I can use my character to guarantee that they are definitely the type you like."

Jiang Chao has no choice. If he really waits for the sample shoes to come out, the day lily will be cold.

Generally speaking, as soon as the regular season starts, Nike will take action.

It's not that they don't take action now because they don't have time, but it doesn't matter. Except for Griffin, a player they need to compete with Adi before the draft, the others are similar. They are basically guards. They usually keep them for five years.

Whoever can break out of the five-year product contract will be given the more expensive or highest-level signature sneaker contract.

In the field of basketball shoes, Nike is more aggressive in the United States than in China. It is extremely arrogant and basically only recognizes this sports brand.

Austin's eyes suddenly became awkward. This...why does this sound so unreliable?

It was Harden's agent who was speaking to Jiang Chao:

"Indeed, I just saw in the financial newspaper that it was indeed registered this month, and it will take at least a month to complete the design and manufacturing process. But boss, you said you would give us a signed sneaker contract?"

"Yes, I have found signature boots, designers and other employees. I will tailor them for you. I will mass-produce them after you wear them and feel comfortable. They will also be the first in our super sports."

Two styles of shoes.”

If it weren't for Anta's backing, Chaoshen Sports would actually be a just-started shell company with no industrial chain of its own.

Where is the white wolf with this empty glove?

Austin is not so easily deceived. If it weren't for the fact that Jiang Chao is Curry's boss, he would probably call the police. This would be too deceptive.

After talking a lot, there is nothing, so it seems that it is impossible to go to the factory to see it.

"Boss, how exactly do we cooperate?"

"There must be something exciting then."

As if he knew that it would be hard to convince him, Jiang Chao immediately made the news so fierce that the two agents immediately fell to their knees.

Throw money!

Just smash it!

Jiang Chao did not have any idea of ​​​​saying that I am your boss and you should give me a cheaper price. He directly stated that both of them would be given a five-year, 50 million signed sneaker contract.

Originally, he really wanted to save some money, but since Adi has come to make an offer, and Jiang Chao, the two future superstars, don't want to let it go, he should just bleed a lot, since he doesn't have to pay it all in one go.

There is also a 5% royalty share of net profits!

As soon as these words came out, both Curry and Harden took a breath. This is more than what they earned in their rookie contracts. It’s so... so cool, right????

The money alone is enough.

Because Adidas offered Harden a five-year, 30 million cash endorsement contract, Jiang Chao almost doubled his contract.

Then there are 1-2 pairs of exclusive signature boots at the beginning of each season, with 3-10 colors.

That is to say, at least one pair of shoes is made for you in a season, with at least 3 colors.

This is much better than those sneakers that are signed but only come in one or two colors.

Jiang Chao directly handed over the conceptual design drawings he drew for Yu Shuai and the design drawings of the eighth generation of Kobe Bryant and the fifth generation of Irving to the four people in front of him:

"This is a concept version of the design I drew myself, and I personally guarantee that I will give you the greatest advertising and promotion, so that we can make a lot of money together."

He has firmly grasped the psychology of players and agents. Players must be handsome, good-looking, and have signed shoes.

The broker wants money.

Although Jiang Chao is a new company, everything has been provided!

Although he could give it, Jiang Chao's heart was bleeding. This damn Nike and Adidas are really a monopoly, so these fledgling companies must have enough money.

If Ding Shizhong hadn't promised to share the signing fee equally after signing the star, Jiang Chao really wouldn't be able to eat two at one go. Ding Shizhong has always wanted to expand Anta's influence.

This amount of money can be regarded as advertising expenses, because the two brands Anta and Chaoshen do not conflict. When the time comes, it will be sent to the star's home, and he can wear whatever he likes.

That's why Jiang Chao spent money so decisively, and this money must be spent.

In the second year after the sneakers are released, the sales volume will make the money back faster than anything else.

The cost of signed sneakers is the same as that of unsigned sneakers, but the selling price may be four to five times the difference. The profit is astonishing.

As soon as Jiang Chao said these two conditions, the four people in front of him used their calm appearance to hide their inner satisfaction.

Harden and Curry both looked at the concept of "controlling the coach" in a daze:

Emperor Li Shimin of the prosperous Tang Dynasty found inspiration in the stone carvings of the "White Horse Crow" in the "Six Horses of Zhaoling", and then embellished it with the design details of traditional silverware and bronzeware to create this pair of combat boots with a strong Chinese style...

Damn it, they thought he was handsome just by looking at the introduction!!!

China is a mysterious ancient oriental country in their minds. After coming to New York, they went to Chinatown to eat several times. Plus, Curry is of Chinese descent. This concept is so cool.

Looking at the concept of Irving 5 and Kobe Bryant 8, Jiang Chao changed the two pairs of shoes by changing the logo to Super Sports. Anyway, these two pairs of shoes have not been designed yet. He put them on the market first and that is his

product.

Why did he draw these two pairs of shoes first? Because Jiang Chao knew that these two pairs of guard shoes would be sold out in later generations, and Irving 5 would even be co-signed by SpongeBob SquarePants.

One looks smart and elegant.

One is full of technology. It adopts a shoe cover design similar to that of a Venus flytrap in the shoelace area. The overall filling of the shoe cover is quite substantial, covering the instep area of ​​the sneaker and connecting with the dynamic flying line on the outside of the shoe, making this shoe more comfortable.

The shoe cover can control the tightness as the shoelaces are adjusted.

The concepts of these three defender shoes have completely exceeded the expectations of these two people.

The two agents did not look at the sneaker design. They only looked at the money. Putting aside the high-priced endorsement fees, no one had ever offered them a signed sneaker contract.

No, Peak made an offer, but because it was only 10 million for five years, it was decisively rejected.

Then, Adidas does not have a 5% royalty share, but signature sneakers come with a royalty share. The more they are sold in the future, the more players will get.

If they really sign it, they will be on the same boat as Chaoshen Sports, and they will also advertise their sneakers like crazy.

The best part is the price itself.

King-level James only got a seven-year, 90 million Nike contract in his rookie season, but this is James!

Kobe signed a little early, and received 48 million in 6 years as a rookie.

For example, Evans, who is second in this year's ranking, has a strong playing style, but he has not yet received an offer from Nike, and I heard it is not very high.

In fact, what they didn't know was that Jiang Chao really spent a lot of money. He was the rookie who got the best sneaker contract before he even entered the league. At the age of 19, he got a seven-year, 75 million contract from AJ and was already a winner in life. At that time, Li Ning thought

I tried to drive up the price, but I never did, and Nike took advantage of it.

And the recent ones like Durant and Westbrook are just a little short of 10 million a year. It can be said that Jiang Chao's offer is just right, which is even lower than Nike's offer.

The reason why Jiang Chao has set this price now is that I am not afraid of you raising the price. I will just beat you to death and make you quit. Even if the price reaches the level of Adidas, which has a lot of money, it will definitely hold a shareholders' meeting to make a decision.

.

Adidas's wealth was also forced by Nike. It gave Rose a 100 million yuan contract. The five Adidas players it gave before were permanent contracts. McGrady's rookie permanent contract can be called the strongest rookie sneaker contract in history.

So, now it seems that as long as the quality of the sneakers is decent, let alone comparable to Adidas, it is a fact that the players will not be uncomfortable.

Because NBA players are heavy, the elasticity, cushioning, and technology of their sneakers are weak, and they are more about fit and durability. Some players like to wear a pair of old shoes throughout the season. They are most comfortable and look good when their feet are bound.

important.

Thinking of this, Austin suddenly thought of what Jiang Chao said just now:

"Wait a minute, boss, you just said that the design concepts of these three shoes were all designed by you yourself?"

"Yes."

"Cool!" The two agents also took it over and looked at it, and their eyes widened immediately.

If it was really Jiang Chao who made the design, it would be truly amazing.

According to Curry, "He still has the boss buff!"

"If you sign a contract with our company, you can participate in the design of the logo and signature. Basically, that's the position." In order to give them a sense of participation, Jiang Chao indicated that the two of them could freely design their personal logos.

Just like the Black Mamba logo, fans will buy it too much after the stars themselves participate in the design, even though most players' designs are not good.

Harden subconsciously said: "I want a retro beard type Peugeot."

"Okay, are you really not going to cut off your beard?"

"Yes, the beard will be my symbol in the league." Harden's beard became much thicker after playing in the Summer League. He also told the media that he would never shave it off again because he felt very manly.

"I want a '3' sign because I like shooting 3-pointers."
To be continued...