Chapter 18 Promote Yourself

Some movies produced by big and powerful families, those with luxurious lineups, have been continuously promoted through various channels from the time they were shot to the time they were released. They have been talked about by various audiences and burned to ashes long before they are released.

We all know each other.

But what many people don’t know is that the films produced by more small directors and small companies are like a sea of ​​sand, and these works are generally unknown.

They don't have that much money to promote themselves, and they don't have that much money to hire starring actors.

Therefore, every year, many films with a box office of tens or even thousands of dollars are cut in half. Originally, they only had a low film scheduling rate, and the number of theaters on the line was extremely limited. Seeing that they could not make any money, the theater chain was not over before the release period.

It was immediately taken off the shelves before.

Now, this is also the worry of everyone on the "Big Owl" crew.

They have the same starting point as this type of film.

But they don't want them to have the same ending.

They want to see some reward for their efforts, and want to bring some comfort to their hard work in the ravine for a month.

Therefore, publicity is necessary.

However, if it is like other movies, it will be pushed on major public accounts that are followed by tens of millions of people, or ask big Vs to write soft articles on Weibo, or even buy hot searches, etc.

None of these paths can be taken by them.

These promotion methods cost a lot. Asking a big V to write soft articles may cost hundreds of thousands. This number is really not outrageous at all.

Not to mention Weibo hot search and other promotion positions, if you really want to attract attention and be effective, you won't be able to get it without a seven-digit number.

Therefore, the only promotion method they can think of is very simple.

Activate the crew's insiders!

Mobilize all crew members and promote it yourself!

As for how to promote this by yourself.

Very simple.

At the beginning of the second day, director Zhou Ming had just returned home. Before he had a chance to have a good rest, after sending the film for editing and post-production, he went straight to print out piles of flyers, and the bright sun ran to the curb.

, handing out leaflets to passing electric vehicles and pedestrians.

How miserable would you say this is? How magical?

A director holds a stack of flyers, not promoting restaurants and Putian hospitals, but promoting his own movie.

Other members of the crew were also requested by Zhou Ming.

Of course, there are no hard and fast rules, just a request from Zhou Ming.

But the people in this crew are particularly united.

We don’t have so many entanglements with various interest groups caused by the interference of management, and our original intentions are pure.

It can be said that no one on the crew of "The King" does not want this film to achieve success.

They have worked hard for so long.

Therefore, the whole crew took to the streets to hand out leaflets.

The same goes for Wu Sui. The day after he returned home, he and some of the crew members who were also in Shanghai picked up a lot of flyers and distributed them at major road sections and shopping malls.

Wu Zui also brought Pei Jianing with him.

Pei Jianing didn't say anything and agreed without hesitation. So, the two of them carried small schoolbags and leaflets and went to the mall to distribute the leaflets.

You can imagine this picture.

"Hello, take a look. This is a movie we shot. It will be released on the National Day holiday soon. It is a story about anti-drugs. It is very positive."

"Hello, let me know about the movie."

"Hello, this is a movie starring me."

Every time they passed by someone, Wu Zui and Pei Jianing would hand them a flyer and make an introduction.

Although most people just throw it into the trash can quickly after getting it, there are still a small number of people who are interested in keeping it and taking a look.

Although among these people, maybe not even one out of ten will actually go see it when the time comes.

But at the very least, this method is still somewhat effective.

This is how they promote it.

In the next few days, Wu Zui and the others will start distributing flyers at regular intervals.

Of course, there is another way to promote it.

Post various small advertisements online and promote yourself.

Wu Zui logged in to all his social accounts, including but not limited to Weibo, Tieba, Xiaohongshu, various communities, Bilibili, DouKuai, Moments, and QQ Space.

There are even various group chats.

For example, group chats such as "Love each other as a family" and "Classmates".

For example, right now, Wu Zui just posted a small advertisement to his college classmates.

Management Class 4-Wu Zui: "Dear friends, I participated in the filming of the movie "Big Owl" starring in it, which has been officially completed. It was originally scheduled to be released simultaneously in major theaters on October 1st this year during the National Day. This movie is about

The story on the anti-drug front line is extremely positive and can also popularize various anti-drug knowledge. It is very suitable for the whole family to watch. If you are interested, please support it. I am sincerely grateful for this."

Management Class 4 - Wu Zui: "And I will give movie tickets to all the students who are interested in watching."

As Wu Sin is the leading actor, he will definitely get some votes.

So, after all, they are all classmates. If these people and Wu Zui's family and friends want to go see it, Wu Zui can give them tickets.

Soon, there was a reaction among the classmates.

Management Class 4 - Liao Jun: "Wow, Wu Zui is going to make a movie? Is he so awesome? Damn it, one of my classmates is going to be a star? I will definitely go watch it!"

Management Class 4 - Huang Jianqi: "????I'm super, awesome!!!"

Management Class 4 - Yang Xueqi: "Ah? Are you going to make a movie? Then I will take my boyfriend to see the acting skills of my old classmate, but I will just invite us all to dinner!"

Most of my classmates are very considerate.

After all, Wu Zui has never offended anyone for so many years as his classmate, and he is usually very easy to talk to. Although except for a few roommates, no other classmates have a particularly good relationship with him, but everyone still maintains a very harmonious relationship.

.

Therefore, Wu Zui's propaganda really worked.

While some students were shocked and unexpected, they also expressed that they would definitely go and support.

But reality will always give you some surprises when things go smoothly.

For example, now, there is a person who Wu Zui dislikes very much.

Management Class 4 - Lin Yi: "Hey, the big star has finished filming? The adaptation of "Rural Sow Care Manual" has been filmed? Why did the big star delete me? Are you forgetting your old classmates after you have become so successful?"

Wu Zui didn't plan to tolerate him this time. After all, there is a limit to human patience.

Management Class 4 - Wu Zui: "Lin Yi, that's alright. If belittling others can elevate yourself, or make you feel a sense of accomplishment, then you should find something to do."

Management Class 4-Lin Yi: "Why are you so anxious after just two jokes? Can't you make jokes? I'm doing this for your own good, young people, it's good to have dreams and love to dream, but it's not good to be too ambitious, as a human being

You still have to be honest and do these things every day. I have never heard of your so-called movies. You are still making movies in the mountains? Who believes it? What kind of movie can be so bad? Are you kidding me?

Baby? It’s not that I don’t believe you, it’s just that you really didn’t have any brains before you pretended to be cool. You even liked Xiaoxue, so I feel ashamed for Xiaoxue.”

The group that was lively just now suddenly became quiet, and no one came out to interfere in this matter.

But soon, the silence was interrupted.

(I don’t know if you have ever met such a person in real life.)
Chapter completed!