Chapter 542 Crash and Reversal
Author: Ji Shuo
In fact, only these short-sighted fans are happy.
Those who have a slightly longer-term perspective, or those in the industry, or even the film crews behind the two movies, can all see that the situation of "Breaking Array" is not as good as expected.
"Broken Formation" has hired Han Dafeng, one of the best directors in the country, and the popular Shen Qinghe as the lead, plus a well-known veteran actor, as well as a group of popular niches and flowers with huge fans... Such a lineup is
In order to aim at the historical box office champion and set a new historical record!
Looking at the box office forecasts for "Breaking Array" from major professional platforms, it exceeds the historical number of 2.8 billion, or is even higher. All of them have high hopes for the movie.
But what about the current situation?
220 million is indeed an extremely good start. It has already broken the current single-day and first-day box office records for domestic films. Obviously, the lineup effect of "Broken Array" is great.
But the problem is that a group of viewers, represented by Uncle Feng, have begun to criticize the movie. Judging from the current direction of public opinion, it is obvious that the reputation is about to collapse.
The most intuitive thing is that the pre-sale box office on the day after the release has slowed down significantly. Judging from the curve chart, it coincides with the time when the movie received widespread negative reviews.
If the current trend continues... the situation may not be optimistic.
As a result, some quiet changes have occurred in some corners of online public opinion.
Netizens were keen and immediately started a secret discussion——
[Speechless, a negative review of a certain film I posted on the platform was inexplicably deleted! The backend said it was a system bug! 】
[Hahaha, I also discovered that one of Uncle Feng’s blogs has been restricted, everyone knows. 】
[This is because word-of-mouth affects the box office cake. I’m laughing so hard. I really think netizens are stupid.]
[I was a little disgusted. I bought the ticket but canceled it immediately!]
[Wait, what are you talking about? Why can’t I understand a word? 】
[A certain unspeakable movie has already started to be deleted and covered up on the entire Internet. The power of capital is powerful!]
…
Contemporary netizens are all rebellious.
It's okay if you don't cover your mouth. Once you cover your mouth and delete the comments, you will rebel in minutes and teach you how to be a good person on the spot!
Obviously, the promotion team of "Broken Formation" made the wrong choice at the wrong time.
They thought that by temporarily covering up the bad reviews of the movie, they could lure the audience into the cinema and swindle the box office.
As everyone knows, what they did only accelerated the collapse of the movie's reputation and caused more netizens to develop a rebellious mentality, and then had opinions on the movie and gave up going to the cinema.
Often at this time, a certain movie ranked second becomes their second best choice.
That's right, it's "The Demon".
What does it mean to be a fisherman and get a profit, and what does it mean to leave the oriole behind?
"The Devil", which was silent and even had a small publicity campaign that made fans dissatisfied, happened to make a fortune at this time. The box office has been rising all the way, which coincides with the slowdown of the box office growth of "Breaking Song".
Inversely proportional.
Fans of "Broken Formation" may want to blame "Devil", but they don't know where to start.
Because there is really nothing wrong with "The Devil" and I haven't even bought a draft. The only people who bring the two movies together to discuss it are the audience. You can't just drag the audience out and scold them all over again, right?
They had nowhere to vent their anger, so they could only look at the beautiful box office performance of "The Devil" with bitterness and anger, while secretly cursing "The Devil" for its "crash" at the box office.
Unfortunately, their wish did not succeed.
Box office on the second day of release:
"Broken Formation" 190 million;
"Devil" 180 million;
…
Box office on the third day of release:
"Demon" 200 million;
"Broken Formation" 140 million;
…
The box office decline of "Breaking Array" is even more exaggerated than everyone imagined!
The upward curve of "Tian Mo" is undoubtedly more radical than everyone thought, and it has completed three consecutive declines!
On the fourth day of release, which was a working day, the box office of "Broken Formation" had been horribly cut in half, barely exceeding 100 million.
This has a lot to do with the bad reviews the movie has received. The film studio announced that it was trying to cover up the audience but failed. Instead, it caused a backlash, causing the entire movie's reputation to collapse on a large scale.
When a certain score opened, I didn't know who was being slapped in the face by the bright 6.2 score. Anyway, from the director to the actors, no one could escape the fate of being chewed on.
On the other hand, "The Devil", although there was a slight drop due to weekdays, the box office curve is still unexpectedly beautiful, with the box office data remaining at 180 million.
And at this time, the good reputation of "Tian Mo" has been fully fermented.
Among them, the most popular one is the film review written by Uncle Feng after he criticized "Broken Formation" with "extremely disappointing" and spent a whole day in seclusion, racking his brains.
The film reviews reviewed "The Devil" from various aspects such as plot, special effects, actor performances, directorial skills, etc. 20% of the content criticized the film's shortcomings, but a full 80% praised the film!
The whole thing can be summed up in one sentence - although it is not perfect, its flaws do not hide its flaws. It is a new peak for domestic special effects movies!
When this film review first came out, it was the second day after the two movies were released. Because the box office of "Breaking Song" could barely beat "The Devil", some people could still manage to speak out.
They said in a tone that I had seen through, saying that no wonder Uncle Feng said what he said was extremely disappointing. It turned out that the money was not in place and they wanted to let another movie take the top spot by stepping on the box office champion!
This statement could not last for an hour. Uncle Feng did not need to take action. The audience came out to express their opinions——
[Uncle Feng has been very restrained in this film review. My evaluation of Moubo is also extremely disappointing, but for Tianmo, my evaluation is only "perfect" and "surprise"! I will give her a 9.9 out of 10! I am not afraid of her being proud.
!]
[Open your eyes and look at the world. Doesn’t the low box office of your brother’s movie explain the problem now? I think it’s time for the devil to turn around and beat the broken formation song tomorrow!]
[I haven’t watched Heavenly Demon yet, but the song Breaking the Formation is really bad!]
However, the audience was too lazy to say much to these extreme fans, and quickly changed the topic and started their movie discussion——
[I feel the same when I see Uncle Feng praising the art and soundtrack! Who can understand how much I hope to see a special effects blockbuster with our own Chinese characteristics in the theater? I dare say that "The Devil" really did it, in terms of art.
It is a school of its own, even the lantern prints are unique, all aspects are rendered well, and it can convince me that this is really an independent world!
Chapter completed!