On the other hand, members of the public opinion work group were also nervously analyzing Wen Xiao's scarf and adjusting their strategies in real time.

The cleverness of Wen Xiaowei is that he did not take the initiative to make any guiding remarks on public opinion, but just kept synchronizing scientific research progress and results at Weiwei, so the official cannot directly take any management measures on his account.

However, all his scarves vaguely reveal a tendency. Even if they do not use the active guidance of the navy, when the exposure reaches its level, a large number of people with similar views will be screened out around him and gathered around him to form an inherent influence.

This is the echo    chamber effect (echo chamber effect), which means that people generally choose content similar to their own views to absorb and accept, and each absorption will further strengthen their inherent impression, resulting in the originally wrong views becoming unbreakable.

Mapping on the Internet, the echo chamber effect becomes more lethal, because only algorithmic support, you don’t even need to actively filter the content - prefer recommendations, and you may think that the function you like will automatically complete this step for you.

This is also the root cause of the increasing popularity of domestic fan circle culture and niche groups.

This time, the Navigator Project used this point for Wen Xiao's God-making Plan. Their purpose was to use the echo chamber effect to first gather a large number of people of the same kind, and then wait until the echo in this room reaches a large enough time, then break the walls of the room and spread the echo across the entire Internet.

This is a common method. Whether it is the previous vegetarian, environmental protection, animal protection or the so-called pastoral women's fist, they are fighting this combination of punches.

However, being able to hit such a combination of punches to the pinnacle of this level has to make domestic public opinion workers admire their skills.

Now, the difficulties and pressure are put on the public opinion staff of the flower cafe project. They must make a decision whether to interrupt the process of echo formation in advance, or to create a larger echo and cover them up.

Both schemes have their natural shortcomings, but they don't seem to have a better choice.

"We have to make a decision. Do you need to contact Mr. Ye? He has a lot of experience in public opinion. Let's let him participate in decision-making?"

"Contact Master Ye, he is the project commander-in-chief. Whether he has better suggestions or not, he should make the decision if our plan is implemented."

The staff nodded and contacted Ye Zhou by phone. Half an hour later, Ye Zhou came to the public opinion office.

“What’s going on now?”

Ye Zhou asked.

After the public opinion working group briefly introduced the situation, Ye Zhou frowned slightly.

According to their current strategy, if we need to restrict Wen Xiao’s scarf and the interaction between the comments below, the effect of interrupting the “echo” can be achieved in a short period of time, but after realizing the official intervention, this small group of people will definitely rebound stronger.

The so-called "preventing people's mouths is better than preventing rivers. It is impossible to block just by blocking them, not to mention that there is a 500,000 experienced person hidden among these people. If they take advantage of the problem, the consequences will be even more serious.

To a certain extent, they are already doing it, which is Liu Ranran, but the effect of doing so is limited to those outside Wen Xiao's "room". Those who have entered the room or are about to enter the room cannot hear the sound of Liu Ranran.

Neither plan works.

After thinking for a while, Ye Zhou said:

"Your plan is not good, it's very safe, but it's no longer suitable for the current network environment. After this time, I hope you can absorb some fresh blood and add some new strategy packages, because I feel that your current response strategy has lagged behind our enemies for at least three years."

"Public opinion is a rapidly changing battlefield. It is already terrible to be behind for one year, let alone three years. In public opinion war, you must not be on the verge of looking ahead and learning to break the rules."

"If necessary, you can refer to the operation team of Communist Youth League. They have a deeper understanding of the Internet environment than you do."

Hearing Ye Zhou's words, the few people in the public opinion work group felt a little ashamed.

What he said is indeed the truth. His group of people are gradually no longer young and their sensitivity to the Internet has begun to decline. The public opinion work in the past two years mainly relies on large-scale publicity, but in terms of refined strategies, the results are actually very limited.

Maybe, it's really time to break the rules and absorb some fresh blood.

Seeing the expressions of several people, Ye Zhou realized that they had indeed listened to his words, so he continued:

"In this echo chamber problem, in fact, in addition to what you said to interrupt the echo and create a larger echo, we also have a more effective method, which is also a strategy to remove firewood from the bottom of the pot."

"We don't have to wait until they accumulate enough echo energy before letting them break the walls of the room. We can break the walls of the room now!"

"In the present, expose their echoes to the entire Internet and let everyone examine the authenticity of these echoes."

After pausing for a moment, Ye Zhou pointed to the scarf on the big screen and continued to comment:

"Look, these scarves, especially those about the results of the Navigator project, are actually not scrutinized. Nickel-based high-temperature TCB, what is this? The results that have appeared ten years ago are still used to stir-fry the cold rice?"

"And this, the fan blade drilling model, has basically developed to its limit. As long as the shape of the turbofan blades has not changed much, they are just micro-innovation."

"But even these two scarves have attracted the pursuit of a large number of netizens who don't know the truth."

"Imagine what would happen if we exposed it and presented it to a larger and more professional scrutiny?"

"The scarf itself is like this, let alone the comments below, such as the black region, prejudice, hatred country... As long as the scope is expanded, these people will be beaten by the majority of netizens with normal views."

"So, the strategy is very clear. We must break the wall in advance, increase the popularity of this account and these scarves in a way that exceeds their plans, and directly praise them!"

Hearing Ye Zhou's strategy, everyone in the public opinion work group suddenly realized.

This is indeed a strategy to cut off the fire from the bottom of the pot, and the difficulty of completing it is much lower than the previous two strategies.

But the question is, why do we think that netizens with normal values ​​on the scarf will account for the majority, and why do we think that these people will not be affected by echoes?

A staff member asked Ye Zhou this question, and Ye Zhou smiled slightly and replied:

"There are indeed many stunts on the scarf, and there are also many irrational melon-eating crowds. They are prone to being led by rhythm and prone to getting stubborn, but this does not mean that they are really fools or bad people."

"Just give them a chance, they will prove themselves to you--both professionally or loyally."

"My confidence does not come from evidence such as data analysis or past experience, but based on a point of view."

"We should trust our people, after all, they have indeed not disappointed us in the decades of their founding of the country."

The staff nodded with emotion, thought for a while, and asked:

"So in specific implementation, Master Ye, do you have any suggestions? How can we use to expand its impact?"

Ye Zhou showed a sinister smile on his face, and he spoke:

"People who do this publicity cannot represent the official position, and must have a certain influence on the entire network. They must also prepare to be settled after publicity..."
Chapter completed!