The Converse brand still attaches great importance to this signing. Although it is not a sky-high contract, it is their first step in opening up the NBA market and the Dragon Country market.

So they sent their executive CEO to complete the signing.

Zhao Qiang came to Converse headquarters and entered the executive CEO office.

The executive CEO of Converse is a white male in his 30s. When he saw Zhao Qiang, he shook hands with Zhao Qiang very enthusiastically.

"I am a fan of the Philadelphia 76ers, and I have vigorously promoted the company's brand signing. I am very optimistic that you can lead the 76ers to achieve better results."

Zhao Qiang smiled and said, "Thank you."

The executive CEO said, "I'm just not satisfied with the contract price. I think you can get a higher price, but the company doesn't belong to one person, so I can't change much."

Zhao Qiang said it didn't matter, "Actually, for me, I don't want to sign such a long contract. One year is enough. In one year, you will know how worthwhile it is to spend these 2 million."

"Of course I also believe that I can become a star in one year, so I think 2 million is not enough."

The executive CEO laughed loudly, "I like ambitious young people like you. It just so happens that the company agrees to such signing conditions, so we will sign the contract."

"It's just a pity that we wanted to move Iverson here too, but Nike has already taken the first step and signed a contract with him."

Nike's racial discrimination is very serious, but this is business behavior, and you can't say anything to others.

But this kind of behavior really makes people feel disgusting.

He took out the contract and handed it to Zhao Qiang. Zhao Qiang picked up the contract and read each clause carefully, and then signed his name.

After the executive CEO signed the contract with Zhao Qiang, he said to Zhao Qiang: "It just so happens that we at Converse can't wait to open up the basketball market. It just so happened that you came to visit our research center and collect your usage data of sneakers. We

Tailor-made boots for you."

Since they want to create exclusive boots for themselves so quickly, they must also cooperate.

Zhao Qiang really can't wait to wear his own exclusive boots. Today's basketball shoes feel uncomfortable no matter how you wear them.

And in his previous life, Zhao Qiang was very envious of those stars who had their own exclusive boots. Now that he has such an opportunity, he must firmly grasp it.

So I went to Converse's R&D room with the executive CEO, where their chief designer was already waiting for Zhao Qiang.

Because this is the first time Converse has entered the basketball world, they attach great importance to such cooperation, and their chief designers have even stepped forward.

First, I asked Zhao Qiang how he felt wearing basketball shoes and what kind of feeling he wanted.

"I need a feeling of no restraint. I don't want the shoes to be too heavy, so I will feel that they are affecting my explosive power. Of course, they also need to have a firm grip. Everyone who has watched my games knows my speed.

It's very fast, so its grip must be good."

"Especially for the two sides of my ankle. I don't want anything to block the sides of my ankle, because whether I am defending or passing people, my ankle will be used a lot. If there is something blocking it, it will make me feel uncomfortable.

My ankles are scratched."

The chief designer had already recorded these requirements with a notebook, and then recorded all the data on Zhao Qiang's footsteps.

A very detailed record was made including the length of the feet, the direction in which the force is used to exert force, and the explosive power test.

Of course, the most important thing is to ask Zhao Qiang if he has his own ideas about color and design.

Zhao Qiang said directly: "Because I am a native of the Dragon Kingdom, I hope that the sneakers will have the characteristics of the Dragon Kingdom. Of course, they will be the characteristics of the Dragon Kingdom after I confirm them."

Why Zhao Qiang said this is because he is very clear about the stereotype of the Dragon Kingdom by these arrogant and beautiful Chinese people.

The Dragon Kingdom in their eyes is different from the Dragon Kingdom in our own eyes.

This is why Zhao Qiang proposed that if the sneakers want to add Dragon Country characteristics, they must be confirmed by him.

He doesn't want to be poked in the back by the people of his homeland because of stereotypes. No matter when and where he is, he maintains his awareness of being a Dragon Countryer.

The chief designer thought there was no problem. He happened to travel to the Dragon Kingdom some time ago, and the time he spent traveling in the Dragon Kingdom gave him very good ideas.

It just so happens that with the design of this combat boot, this idea can be well applied in it.

The chief designer also said: "Your boots should be made before your next game. We will contact you in advance and you can come to the company to try them on. If there are no problems, you can just wear those boots for the next game.

Next game.”

Zhao Qiang had no problem and left afterwards.

As soon as the contract was signed with Converse, the plan to enter the Dragon Country market was launched.

It turns out that Converse has opened some stores in Longguo Market, but they are not very well-known, which is much worse than the reputation of Nike and Adidas.

With the signing completed, Converse also distributed promotional materials.

For a time, there was a small whirlwind in the entire Dragon Kingdom. Every Converse store was promoting that they signed an NBA player from the Dragon Kingdom, Zhao Qiang.

And his exclusive boots will be launched in two weeks.

This warmed up the venue in advance, so many fans in the Dragon Kingdom went to the Converse store.

Just because of this wave of advance publicity, the sales of Converse stores in Longguo Market have increased several times.

Because of Zhao Qiang's performance in the first regular season game, after news spread back to China, the national TV sports channel began to intentionally broadcast the 76ers games.

In the second regular season game, almost every household with TV was broadcasting Zhao Qiang’s game between the 76ers and the Rockets.

I have to say that Zhao Qiang’s performance is worthy of being broadcast by the National Sports Channel.

Then fans across the country became excited. They were paying attention to Zhao Qiang one after another. Although Zhao Qiang has not returned to China, his fame has risen a lot and has already surpassed many celebrities.

The next opponent of the Philadelphia 76ers was the Golden State Warriors. Zhao Qiang reviewed his memory and found that the Jingzhou Warriors in 1996 did not seem to have any powerful characters.
Chapter completed!