Chapter 108 Sponsorship (1/8)
Cai Yinong's prefix: Godmother of mainland idol dramas.
The so-called idol drama is a beautiful man and a beautiful woman in love. In such a drama, the plot is just an auxiliary, and the actors' appearance is the king!
Produced by Tang Ren, let’s not mention the acting skills, the actors’ appearance is not to be chosen!
Can you still get better if you ask Song Xiaobao to partner with Huang Shengyi to film "The 22nd Marriage Rules"?
However, Cai Yinong's vision is limited to idol dramas, and she cannot see the development trends of the Chinese TV and film circles...
The number of competitors in the mainland has increased, especially the staff behind Huanrui's "Auntie Qi Tan" is basically Huanrui poaching Tang Ren...
In addition, the peak has gone from strictly controlling the number of costume dramas broadcasts to strictly cutting down on the production of costume fantasy dramas, Tang Ren was forced to transform into modern dramas, but they are not good at modern dramas.
Even if you can't win a newcomer...
I can only say that my own abilities can't keep up with the times.
"So, you don't agree with my signing of Tang Ren?"
"This is your business, I can only give you some advice..."
Yang Mi frowned slightly...
Her current situation is a bit awkward. She stayed in Rongxingda and her status as the No. 1 sister is hard to guarantee. She doesn't like joining Tang Ren and Cai Yinong...
The biggest possibility is to work alone or learn from Liu Yifei, go south to join the Hong Kong circle...
Of course, the relationship with the former dog licking cannot be broken. He smiled and said, "If I have no food to eat one day, remember to pull me!"
"…How is it possible? You are a big honey..."
"You just said it's OK?"
Lu Xiaoran looked at her, then nodded and said seriously: "Don't worry, as long as you speak, I will definitely help you if you can!"
"I'll feel relieved if you say this..."
...
Lu Xiaoran put on a mask and sunglasses, and left the coffee shop.
There is no way, he is too popular now, and a bunch of people are robbing him, just waiting for him to make a mistake!
In fact, the morning's launch conference was interpreted by various people:
Especially the saying, "You have to understand the rules, actors should do their jobs and perform their tricks well."
"This is a sarcasm to Jiang Wen!"
"Tsk tsk, it seems that Lu Xiaoran is very dissatisfied with Jiang Wen!"
I can only say that you think too much...
Xiao Luzi just tells the truth.
He really wasn't ready to intervene in the directorial work of "Night Shop", so I couldn't stand it anymore!
The play "Night Shop" is a comedy in terms of theme, and it looks like an elongated sketch collection...
Judging from the script, there is a joke in almost three to five minutes. The advantages of "Night Shop" are very simple and quite funny!
The disadvantages are equally simple, nothing but funny...
It can't stand the scrutiny at all...
Whether it was He Sanshui and Tires robbery, or Li Junwei and Tang Xiaolian's cashiers, it was like a joke.
The phone was smashed, why not use your phone to contact the boss’s wife?
The logic is too bad...
But so what?
Comedy is just to make people laugh, and humor is also humor!
There are many ways to make people laugh, including those who play structure, those who play customs, those who play sarcasm, those who play black humor, and those who say something repeatedly that you want to be happy when you hear it, and you can be outstanding after playing it!
A collection of sketches can make people happy!
Of course, the reason why Lu Xiaoran made "Night Shop" was because he read the answer in advance: this movie made a profit through the box office!
...
Zeng Guangxian reported on the advertising implantation of "Night Shop":
"Colgate sponsored 600,000 yuan, and asked for a big close-up;"
"Wangwang sponsored one million, and he wanted two big close-ups..."
"In addition, Snow Beer and Hibissi sponsored more than one million yuan, and Dubao Cigarette sponsored two million yuan, and he said that the advertising fee can be increased depending on the situation!"
Lu Xiaoran asked: "What's the situation?"
"The higher the box office, they will give follow-up sponsorship!"
Dubao Cigarette and Lu Xiaoran have worked together for a long time. In "Struggle", Huazi smoked Dubao in "Tuo Nan". In fact, it is very difficult to smoke...
But, they are righteous!
Two million, worthy of being a tobacco company!
"Tell me the total number, I'm very confident!"
"About 8.6 million..."
"…so much? Didn't you say last time that there were only six million?"
"There is a big deal in "Mr. Rescue" and several other brands have contacted me..."
"Okay, one minute before the movie, there will be a clip that looks around the goods inside the supermarket. At that time, I will ask the photographer to pause a few more seconds on the sponsored products!"
The production fund is 4.2 million yuan, and advertising implantation has been sold for 8.6 million yuan...
Net income of more than four million!
This is because Lu Xiaoran's influence is far less than Feng Xiaogang's...
In a play with pants, at least half a million advertisements are implanted!
It’s really profitable to make commercial movies!
Zeng Guangxian suddenly sighed: "Oh, we shouldn't share this must-earn project. If we had known that we could get a return through advertising sponsorship, why should I find Xiaoma, Zhongying?"
"We can't say that, cooperation can only lead to win-win results. At the beginning, we didn't expect so many brands to pay."
"I can only comfort myself like this."
After explaining the sponsor's matter, Zeng Guangxian was about to leave. Before leaving, he reminded Lu Xiaoran: "I know you trust Zhong Lifang, but she represents Xiaoma Ben Teng after all. In the future, the producers should come from our side to the project led by our company!"
“…Okay, I get it!”
Lu Xiaoran nodded in agreement.
The producer of "Night Store", Lu Xiaoran, found Zhong Lifang, because she had a happy collaboration last time...
Of course, the most real reason is definitely not like this, he still wants to poach people.
The timing is not right. Xiaoma is now making great progress in the film industry. Zhong Lifang is a leading figure. During Xiaoma's years, her connections and reputation have increased rapidly. If she is asked to take Orange Image, it will be a bit useless and will not help her expand her connections...
So, Lu Xiaoran has never said it out...
The problem is that Zhong Lifang is the deputy director of Xiaoma's film department, and Xiaoma's investment share in "Night Store" is only a pitiful 10%...
Zeng Guangxian’s reminder was right, and he should indeed consider finding someone suitable for production work within the company.
In fact, most of the husband-and-wife stores in the circle are directors and the woman is producers...
If Tangtang is willing to gradually move behind the scenes, then everything will be much easier!
Just as he was thinking about it, Xu Zheng knocked on the door: "Can you come in?"
"…certainly."
Lu Xiaoran looked up, then saw a giant following behind him, and smiled: "Is this Lei Jiayin?"
"Yes, my little brother at the Shanghai Drama Center, the drama is very good!"
“…It’s fine if you’re satisfied.”
After looking at Lei Jiayin carefully, this guy looked very funny...
He is definitely a powerful person, definitely not a py-oriented person!
Think about it, in the same school, the first class includes Hu Ge, Yuan Hong, the first class includes He Jianze, Xu Haiqiao, the same class includes Sun Yizhou, Gao Yunxiang, and even the best part of the Northeast is Lin Ergou...
There are so many handsome guys, you won’t choose him even if you are blind!
"I think Yang Qing is a little excited and is discussing filming with Lao Song!"
"…It's like this for the first time I've been a director. Brother Zheng, I'm going to release this movie in August. At that time, you have to come to the stage to promote it!"
"August? "Red Cliff" seems to be released on July 10th?"
"Well, give it twenty days, enough, have you watched the trailer of "Red Cliff"?"
Chapter completed!