(I modified the previous chapter)

The Chinese film market at this time is very brutal...

A brief interview with Chen Kexin:

"The first film of "The Envoy" was less than a week since the release party said that the film was 300 million yuan, and it would cost 280 million yuan if it was 300 million yuan. Everyone was excited. When the Assembled Account was on, someone changed his tone in the first one or two days, saying that the box office of "The Envoy" was at most 250 million yuan, and the box office reported to me was about 180 million yuan. In a few days, why would it still be 180 million yuan? In a few days, I stopped reporting the box office to me. When I reported the box office to me, it was the last 210 million yuan. For ten days, I had no idea about the progress of the box office.

Then I went to find Mr. Han from China Film Academy, Mr. Han, tell me if it will exceed 200 million? I only asked for more than 200 million... It turned out that just exceeded 200 million."

"I think we walked the first week of "Assembly" and had a good reputation. There is no reason why we will lose later, or we will not lose so much."

Of course, his finale was “so I knew that a good-looking main theme film could get even greater support.”

You taste it, you taste it carefully!

This is also the reason why "Ip Man"'s first box office was 14 million, and the total box office was only 93.42 million...

It is also the reason why "Mei Lanfang" had a box office of 11 million on the first day, but the total box office was 117 million...

In addition, while "Ip Man" was released, "Woman Not Bad" and "Wolf Teeth" were released simultaneously. "Mei Lanfang" is in the second week of release, and there are very few screenings left for "Save Mr. Wu"!

Lu Xiaoran also enjoyed the same treatment and did not receive box office information for three consecutive days...

On the third day, Li Dagou called and said, "Don't worry, 180 million is fine!"

Sure enough, on the 15th, "Chinese Film Report" was released, and the cumulative box office of "Saving Mr. Wu" was exactly 180 million...

Then…

Then it's released, what else do you want?

...

Lu Xiaoran smiled very happily...

In any case, "Save Mr. Wu" has a box office of 180 million yuan and is currently ranked fourth in the annual box office, "If You Are the One" has not yet appeared...

This battle can be said to be famous in one fell swoop!

However, this incident has a big impact on him. Information is ambiguous, and it is difficult for you to control the market trend!

Then, the auxiliary device went online: "In the future, there was a ticketing agency called Jianyan, Taopiaopiao, who could purchase tickets online and then follow up on box office information in real time!"

Lu Xiaoran quickly asked how to operate it.

Husky has really paid attention to this question, and his answer is very detailed: "I have signed contracts with most cinemas across the country. Real-time box office is based on statistics on their own platform and box offices through other channels..."

“…When the market share reaches a certain level, almost no one chooses to buy tickets in the cinema…”

"How to do this?"

"It's very simple. You can press on the most popular projects, and then make up for the tickets to cultivate user habits..."

"Wait a minute...what does the ticket supplement mean?"

"In literally, the producers put out part of their budget for promotions, with the purpose of driving box office growth within a few days before the theaters go online, which is generally much cheaper than normal movie tickets..."

Lu Xiaoran was speechless: "Who would do this?"

Auxiliary: "You underestimate the film industry chain too much. I tell you that in the future, many people will make a fuss about the box office of the movie. Do you know how much a big sales of a movie will pull the producer's market value? Compare it, spending some money in the early stage is a big deal!"

"The platform itself will also regularly launch some 9.9 blockbuster movies..."

"Anyway, when you are working on an online platform, you will spend money in the early stage!"

“…What’s the difference between doing the Internet?”

"Same, it's all a business that spends money. First, grab land. When the time is right and users are used to buying tickets online, you will charge an agency fee..."

Seeing Lu Xiaoran hesitating, Husky continued: "Don't worry, you will spend money in the early stage. When you occupy the market, you will naturally have someone to raise funds from you, and then you will have two or three rounds until you go public... After going public, you don't have to worry about spending the money of investors!"

Lu Xiaoran is really a little moved...

The problem is that now, the time is not very ripe for online ticket purchases, and smartphones are not popular yet, so you can only buy tickets on your computer...

Not convenient enough!

"You won't do it now. When you look at it in the future, Taopiaopiao will occupy the market and you will regret it!"

Then, Lu Xiaoran told this proposal to Zeng Guangxian and Zhang Jin...

The two had different attitudes, and Zeng Guangxian firmly opposed it. He believed that we should be honest in making movies and upstream of the film industry chain. There is no need to open up the downstream. That is the business of other people's cinemas. If you compete with the cinemas, can they be happy?

But Zhang Jin felt that it was a big deal...

After arguing, Lu Xiaoran suggested: "How about asking others for their opinions?"

Zhang Jin subconsciously retorted: "...Whose opinion is asked? This is a commercial secret, which determines how far the Orange Image can go in the future!"

"If the online ticketing platform can be opened, we will be opening up the upstream and downstream of the film industry chain. There is no need to spend money to build our own cinema. I think it is feasible!"

"Cinema? Do you still want to build a cinema?"

Lu Xiaoran touched his nose: "That's right, this is the goal for the next two years. I was going to acquire a licensed theater chain and then develop slowly..."

Zeng Guangxian was speechless: "You are so ambitious!"

"Then let's do it!"

“What should I do in the first step?”

"Let's start with Beijing. The first step is of course to discuss with Xin Film Union to win a certain share of the movie tickets for "If You Are the One" in their hands, and then sell them online!"

“…How to sell?”

"…How could I know? If I knew, I wouldn't make movies and do the Internet!"

Zhang Jin sighed: "Okay, leave this matter to me, I'll go back and find a way!"

"…try to do it first. There is no need for us to become fat in one go. This thing must have lost money in the early stage, so we will gain popularity first..."

...

Zeng Guangxian didn’t understand, how did Lu Xiaoran think of buying tickets online?

"I want the most accurate box office information, and I don't want to be kept in the dark!"

"The current box office market, real-time and pre-sale box office information and data, are not available! You can say that the timeliness, concentration or technical conditions are insufficient, but the emergence of online seat selection and ticket purchase makes this possible as long as we do big enough!"

"Also, historical box office, movie market data are either covered or sold. The national summary data is available only if the specialized fund office is available! This is an abnormal phenomenon in any industry itself!"

"…But you are just a moviemaker, what does it have to do with you?"

"Yes, it didn't matter, but I haven't received any box office information from "Save Mr. Wu" in three days, which is related!"

Why is it 180 million?

Lu Xiaoran doesn’t understand, so he wants to make information public!

Chen Kexin didn't understand either, so he completely turned to Zhongying...

Zeng Guangxian sighed: "Forget it, if you want to do it, just do it and tell you something."

"What's up?"

"Tonight's celebration banquet, Huang Xiaoming may want to talk to you about something!"

"…What's wrong? He wants to recognize me as a fuck..."

"Don't talk nonsense!"
Chapter completed!