Zhou Quan was recommended by Chen Zhixi to Lu Xiaoran.

He was very young and became famous for his short films. He was then called by Orange and signed up. He followed several directors to the crew...

The Orange Training Directors are basically like this: First go to the crew, be familiar with the film production process, and then get started. Of course, the cost of making a debut work will definitely not be much higher.

In fact, according to normal market rules, this is basically the case for novice directors!

The problem is that the current environment has changed, and the profession of director is not as scarce as before...

As long as you are famous, you will not have to worry about not being able to invest...

Many talented newcomers have no stage to show, and Orange Image recruits 20-30 new directors every year...

Zhou Quan has a lot of ideas and has the ability to write an independent screenwriter, but his experience is lacking.

Fortunately, the entire crew of "Dear" is very outstanding, he just needs to shout a single click every day...

...

Last year's Spring Festival period scored a record 2 billion yuan in total box office, and this year's goal is 2.5 billion yuan.

Needless to say, the recognized top work of "Detective Chinatown" is Orange Image;

"The Lion from the Sky", the first international eyeliner competition, Li Rengang did not arrange a flying saucer hat this time. It can be seen from the trailer that this time it is the same miner hat as China Coal Group, and it is still a coat control...

Producer: Huayi Brothers!

Of course, the trailer for this movie has been criticized: I love smoked clothes, I wear a flying saucer hat, and my history teacher died early!

"Macau Storm 2", Bona Film and Television...

"Zhong Kui Fumo: Snow Demon Spirit", Light Media Investment...

This drama has a low presence, but it has tried its best to promote it - at the premiere conference, Li Lianhua took the initiative and kissed Chen Kun. Chen Kun said that Li Lianhua wanted to sleep with this drama, and there were other messy things...

You said that it's all this, but there's no popularity...

Even the girlish feeling is not as good as Yang Xiaomi’s street photography…

By the way, director Wang Jing also criticized "Zhong Kui Fumo" on Weibo to win votes...

Then, Chen Lizhi, chairman of Mait Culture, the marketing agent of "Zhong Kui Fumo", responded: "Wang Jing, only people like you who have a dark mentality can have such a conspiracy theory. If you vote higher than yours, you are the navy? ... In this data in "Zhong Kui Fumo: Snow Demon Spirit", if there is any act of water army swiping votes, I will die for the whole family; if not, you will die for the whole family. Wang Jing, I will fight to the end with you!"

The marketing team came to the scene in person.

It's useless, because the hot searches in the past few days have been contracted by "Producer"...

It's "Producer" starring Tangtang...

The drama sold 28 million, 2 million per episode, and the price of a single episode set a record for the highest online drama.

Tangtang is now an Oscar-nominated contestant. Before the broadcast, she promoted "Producer" on Weibo and said, "This drama is based on the story behind the production of "He Sheng Xiaomo". I hope everyone can like it."

Do you like it or not?

In the first two episodes of the online launch, the click rate exceeded 200 million in 24 hours!

Tencent Video urgently launched the rule that VIP can watch six episodes in advance, and then the number of VIP members increased by 3.3 million...

The first time the audience saw such an insider drama in the industry, casting, scripting, and even pay negotiations, and found it very novel...

Chen Zhixi appeared in real life and played the role of that year. The sentence she commented on Tang Yixin became the first in the hot search: "This girl is young and cheerful, and she is a conspicuous person who is thrown into the crowd. What she fears most is universality. I think she is good!"

Then, Chen Zhixi's background was revealed: Lu Xiaoran's personal producer, the total box office of the movies she produced was more than 10 billion...

Including Zhang Jin and Zeng Guangxian who appeared later...

Almost every person who appears can be on the hot search - everyone is too curious about Orange!

Of course, some people say that "Producer" is too fake and has not made any unspoken rules...

But no matter what, as the first formal workplace drama, there is no love scene - except for Lu Xiaoran who appeared in a guest appearance, the whole drama is smooth and there is no delay. The last episode is broadcasting "Why Sheng Xiaomo", with the ratings dominating the same period...

When encountering such a popular drama, Fujixun is happy to buy hot searches, which is really dominating the screen...

There is no place on Weibo...

By the way, there is also a movie called "Wolf Totem", which is produced by China Film and Television - it has always been difficult to be good at marketing...

...

Lu Xiaoran was interviewed by People's Daily.

He was quite surprised that the People's Daily would actually interview him...

The theme content is the promotion of "Detective Chinatown".

"I am a creator, so of course I have to plan my own creation. For example, I was sure from the beginning that "Detective Chinatown" would be made into a series of movies. As long as the audience likes it, the detective story of the uncle and the boy will take place in Chinatowns in various countries around the world. This is the local heroic image of Chinese movies. Just as the Chinese people always love Chinese food, creating local classic characters that Chinese audiences love is the responsibility of the filmmakers."

"The meaning I want to express is hidden very deeply. A case is just the surface of the story. The core of it is the "Book of Changes" about 'one yin and one yang is Tao'. Everything has both sides of yin and yang. Good and evil coexist in this world, and energy conservation is a discussion of human nature and an attitude of dealing with the world."

"Chinese movies have not had a mystery comedy before. Some people even think that the two genes of mystery and comedy are mutually exclusive, but I think that on the one hand, Chinese audiences long for laughter; on the other hand, there has never been a good image of a detective in contemporary China. When it comes to detecting cases, people still think of Di Renjie and Bao Qingtian, so this type has a market."

"When I was studying, it was a golden period in the history of the development of contemporary Chinese literature. At that time, outstanding writers such as Jia Pingwa, Mo Yan and Liu Heng appeared. Film is closely related to literature, and the prosperity of literature also brought about the prosperity of film art."

"The popular things on the market are either adapted from big IPs or sequels. From a commercial perspective, this is the safest behavior, but if you consider it from the opposite side of the diversification of the film, it is actually a tragedy, which means you dare not take risks, but the movie itself is an adventurous behavior!"

"How to keep creative? Of course it is reading. Without reading, what should we use to support thinking?"

"The director is actually a kind of craftsman. I don't care much about other people's opinions. Of course I accept praise. If others don't praise it, it won't affect my self-judgment. Commercial movies serve the public, not a few picky film critics..."
Chapter completed!