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Chapter 2 What is the concept of 360 million on the first day? (2/5)

As mentioned before, what is the most basic principle of predicting box office?

Come and remind me, there are two factors: the first is based on the subject matter, and the second is schedule!

There is a reason why several major theaters mainly promote "Journey to the West to Suppress the Demons". The previous work "Subduing the Demons" won nearly 1.3 billion box office during the Spring Festival in 2013, and "Mermaid" even scored 3.4 billion...

Therefore, the industry predicts that "Fu Yao Chapter" will be the first work of this year's Spring Festival...

Judging from last year's schedule analysis, the top work in the Spring Festival should be a level 30 or 4 billion!

Therefore, it is not too much to predict the 4 billion yuan "Fu Demon Chapter". After all, "Mars Rescue" won 4.35 billion yuan in mainland box office...

Works of the second echelon: "Making a Fight in India", "Kung Fu Yoga"…

The former is the first work directed and directed by the baby, and it is full of topics - it is divorce, and it is this and that...

Another news of a guaranteed 1 billion yuan distribution broke out, and of course it was denied by Wang Changtian again...

"Kung Fu Yoga", the work of Uncle Nose, the elder brother has been in various stability in recent years. "Railway Tiger" was crushed by "Martian Rescue", and finally it can earn more than 400 million...

"Riding the Wind and Waves" was targeted by a female boxing fighter before it was released - it is said that it was because the promotion single was suspected of straight male cancer...

Xu Qizai publicly questioned "Riding the Wind and Waves" to despise female boxing...

Brother, who dares to underestimate female boxing these days?

"Yu Huanshui" was swept by one star...

Han Han was so frustrated that he was very fond of all his favors.

Also, the one that cannot be seen through the most is "Sunshine Sisters".

Oranges are produced, and they are also a big time such as the Spring Festival, director Su Lun...

The problem is, there are no gimmicks - there are actually gimmicks. Yi Yang Qianxi participated in his first film work. Isn’t this? I have been dissing the young and handsome guys recently. At this moment, I was still the main player Yi Yang Qianxi…

First day film schedule: "Journey to the West to Demons" 27%;

"Making a Fight in India", 21%;

"Kung Fu Yoga", 16%;

"Sunshine Sisters", 16%;

"Riding the Wind and Waves", 11.2%;

Also, "Bears" - it accounts for 7% of the time...

Don’t think that 16% of the screenings are very few, with nearly 60,000 shows a day, and the attendance rate is as long as 60%, the box office on the first day can reach more than 150 million!

This shows that theaters are still optimistic about "Sunshine Sisters" or else they can be completely like "Riding the Wind and Waves" and can be entered into the cold palace...

In fact, the box office on the first day of the Spring Festival basically follows the schedule of films - the more schedules, the higher the box office.

Or they were following the screening for the first three days.

Watching movies during the Spring Festival has almost become an agreed custom. When it comes to watching movies from all walks of life, it doesn’t matter what the cinema is.

What you want is that atmosphere!

Unless your movie is really bad...

...

Tea Mountain, the first night of the Lunar New Year.

Lu Xiaoran was video linking with Yang Shoucheng and decided to choose the cast of "New World". Not many people can choose, after all, only those who can play...

Lao Yang wants to arrange his actors to play a role, such as the leading figure of the Twitch School, the Forcing King Xie, etc.

"Old Yang, the protagonist has been ordered, so you can't let him play a supporting role? Forget it, but you can let Charoen Choi play a role, the hero's wife..."

"I'll go to Hong Kong in a week, and the scenes are almost done, right?"

“…Wu Shuang is on the National Day holiday this year, with a box office of at least 2 billion…”

"Okay, Happy New Year..."

After hanging up the phone, Lu Xiaoran pursed her lips. Just as she was about to complain, the phone rang again. This time it was Yu Dong. The two of them chatted for five minutes, and they wished each other good things...

Tangtang finally found a gap: "Why is the reputation of "Fu Yao Chapter" so bad?"

“…I haven’t taken it well!”

Lu Xiaoran replied casually...

"Why do I feel that you don't pay attention to "Sunshine Sisters" at all?"

"…How else should I pay attention to it? All the best schedules are given to it..."

"It has such a good reputation, so let's try to schedule some films?"

"Sunshine Sisters" has a Douban score of 8.9 points...

"...It's okay, the theaters will adjust..."

"When will we wait?"

"At most three days!" After thinking about it, Lu Xiaoran looked up: "You can post on Weibo to support it!"

"I know, I've posted on Weibo!"

Just now, Tangtang posted all the reputations of several movies during the Spring Festival on Weibo, and finally summarized: "Youth and loyalty. Although they each have their own world when they grow up, memories worthy of collection have been fermenting there, and the longer they get, the more mellow it becomes. It's really touching to be able to gather together in the end! "Sunshine Sisters Tao", my favorite movie!"

Well…

Putting "Sunshine Sisters" in the Spring Festival period also caused a bit of a dimensionality reduction blow - the other movies were too bad, except for "Riding the Wind and Waves", but the movie was a group of female boxing fighters, and the marketing account entered the market, which made a mess...

By the way, when promoting "Journey to the West", he also emphasized that he was a "dimensionality reduction strike", saying that he was the only heavy industry special effects blockbuster during the Spring Festival...

But he forgot that a movie, especially a special effects movie, is of course important, but the plot is more important - and, the special effects of "The Demons" are really nothing great, they are already aesthetically exhausted.

Also, after the irrational evaluation of "The Mermaid", everyone will look at Stephen Chow's next movie, "The Demons Chapter", more objectively, which hits the point where the whole people hate young and handsome guys...

On the first day of its release, it won 360 million yuan in box office, broke records in various publicity, and beat the rankings...

As for the negative reviews, turn a blind eye.

So what about negative reviews?

I had 360 million on the first day. Do you know what the concept of 360 million on the first day?

"The first box office of 360 million yuan on January 28 will be heard from the rock version of "Love in Life""

"360 million yuan on the first day, setting a new record for Chinese films"

"How much box office will be held on the first day of "Sunshine Sisters"?"

“…150 million…”

"Very good, it basically meets expectations!"

After a pause, Tangtang added: ""The Big Story of the World" has the worst reputation!"

“…expected…”

Baby's directorial debut is so bad that he doesn't even have a producer. He has the greatest authority to take on his shoulders...

The baby is also very stubborn, and he doesn't wash the floor, and he is lying alone and lets him laugh at him...

It seems that he also received a Golden Broom Award.

"Then how much box office do you think "Sunshine Sisters" can have?"

“…It’s hard to say, just look at the attendance rate tomorrow.”

...

There is a question: Old Monster Xu is also a practitioner of special effects movies. Why does his movies have nothing to do with industrialization?

Because, in essence, his movies are considered author movies, and they don’t have half a cent to industrialize!

And the old monster has become a bit more and more deviant in recent years. His movies are completely story service special effects...

Also, the audience has seen too many worlds. In the past, only directors would have come into contact with Hollywood, top European works, and the emergence of the Internet. Not to mention the works of the same era, even movies from a hundred years ago can be found for you!

If you use the tricks of the past to fool the audience, the audience really won’t buy it...

However, if you don’t buy it, it’s better than "Making a Fight in the Sky". The next day, the movie was surpassed by "Sunshine Sisters" and "Kung Fu Yoga"...

There is a black man, "The Story of the World" is really a bad thing!
Chapter completed!
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