Orange has a large stock of movies. They have more than 40 contracted directors, as well as two major online drama production brands, Xiaochengzi and Xiaoyuanzi. In addition, the industry's film talent gathering group teams such as the Arc Alliance can continuously provide new directors.

But the market is so big, the top works must be released in important periods, and a year is a big period - in fact, there are three movies this summer, which is already a little crowded...

Do you really want to have a movie 20 days?

A company as big as Disney maintains the production scale of 10-12 movies every year.

Why do this?

I don't want to play my own movie...

It takes time for the market to consume a movie. Not to mention anything else, during the release of "Wolf Warrior 2" and "Operation Red Sea", Orange has not arranged a new film to be released, except for a documentary "Twenty-Two"...

No one expected that such a movie would actually make a box office...

Orange’s original plan was that there were about 14-16 movies released this year, which was completely based on Lu Xiaoran’s deployment, focusing on the top content and large-scale arrangements…

I did not really arrange the time for "New World" this year...

Lu Xiaoran thought about it for a while and said, "Let's do this, why not release it next summer?"

Zhang Jin: "...Didn't you say that Nezha can get 5 billion?"

"It will not affect you, there will definitely not be many new films released in the summer next year!"

“…How do you know?”

"Cui Shen has been cynical on Weibo these two days, and he probably can't hold it in his hands!"

"Can't hold it in? What will he do?"

"Who knows, maybe I want to destroy Huayi..."

Zhong Lifang quickly reacted: "If it was really like you said, then...will that affect us?"

"Don't worry, I still have more than 30 billion cash on hand, and I'm ready to save the market at any time!"

Will it be affected?

Surely!

And it will trigger a trend-shaping action against the entire circle!

...

Well, it was because of the College Student Film Festival that Liu Ye disclosed the shooting information of "Cell Phone 2", and clearly stated that Mr. Ge would participate in the performance...

I believe everyone knows about Cui Shen and "Mobile Mobile", so I won't repeat it - in a simple sentence, Liu Ye used someone to create a character as a prototype. This character is fickle, selfish, greedy, and is not a good person in any case...

Choi Shen learned that "Cell Phone 2" will be launched soon...

I immediately understood the liver fire...

It revolves around Liu and Feng!

He made it clear on Weibo that he was neither a hero nor wanted to be a hero, but he just went for revenge on Liu and Feng. If anything splashed on others or something, I would be sorry.

This may not be said by a gentleman, but he is in line with the principle of "repaying grievances with straightforwardness" and is also open and honest. Don't say that someone else's words are unreliable. This is called super double + bright card, which directly blocks everything you want to say.

He used public anger to repay private hatred, but this move was deeply loved by the people.

Film and television, A-shares include many people suffering from this kind of people for a long time - in a word, the right time, place and people all live together!

I won't go into details about this, everyone knows...

...

On the evening of May 4, Lu Xiaoran stayed in the study until nine o'clock in the evening, then took a shower, changed into his pajamas, and came to the bedroom.

Tangtang was browsing Weibo, and when she saw Lu Xiaoran, she asked quickly: "Honey, did we lose this May Day?"

“…failed?”

"I didn't win the schedule championship!"

Lu Xiaoran went to bed, lay next to her, and then explained: "…The plot of "The Curse of the Wind" is a bit ordinary, but it also has a box office of 300 million yuan, and it's a lot of money!"

"Is this "Later Us" so awesome?"

"…What?"

"Billion in five days!"

"To be precise, it was 930 million in the first four days, and it became very common after that..."

"I heard that the theater reported that they refunded the ticket?"

“There is such a possibility…”

However, Lu Xiaoran added: "Even if the tickets are not refunded, there is no problem with the box office exceeding one billion!"

"Why?"

"People are willing to spend money and mobilize all the power they can use..."

There is nothing to say, the marketing is really beautiful!

The marketing of "The Last Us" can undoubtedly be said to be extremely successful. Such a love movie with a production cost of only tens of millions is not only big-name stars, nor amazing special effects. It is entirely through a large number of promotions, momentum and hype that lasts for a month, and has won the support and praise of many film critics and Vs, creating a super high pre-sale of 130 million yuan.

The box office of 280 million on the first day achieved a significant miracle. In the future, it dominated the May Day stage, realizing the May Day stage screening schedule and the box office winners took the lead.

The films of "Wind Spell" are 20%, while the films of "The Last Us" are 48%...

Unfortunately, a large-scale "ticket refund incident" broke out on the first day of its release...

Everyone knows that the online ticket purchase platform has a refund function, so of course the refund procedures are very complicated. As a result, in one day, Ali Ticketing announced that 15 million movie tickets were refunded...

What does this mean?

In the past, the reason why cinemas accepted ticket purchase platforms was because they could achieve a win-win situation. Now, it’s better that they don’t even want to pay for the money to sell meat in advance!

Lao Jiang once said in "Let the Bullets Fly": You have to let the gentry pay first and bring the people to donate money. Only when the gentry donates will the people donate. After the money is obtained, the gentry's money will be returned in full, and the people's money will be paid in half a minute!

You want to even get the money from the gentry now, no wonder the theaters are unhappy...

It was probably after a long time, Tangtang sighed: "It's so amazing, why didn't we think of this method?"

"Because this is an abnormal idea of ​​selling movies, we must believe in the market..."

In fact, it was Lu Xiaoran who didn't remember this...

Also, he was worried that if he did this, it would probably cause dissatisfaction in the industry. They had many complaints about the intervention of Orange Ticketing. In a sense, this is called monopoly. The mature film market will never allow an important ticket purchase website to release movies at the same time!

Fortunately, Orange Ticketing was not involved in this time, and an open letter was sent: If a video is falsely purchased tickets in the pre-sale stage, it will deceive the theaters to improve the schedule, and the schedule is higher than the schedule and refund the ticket in large quantities, which is a serious fraud.

By the way, I also changed the refund mechanism - a screening room, and only four movie tickets can be refunded!

Tangtang: "But from the outside world, we lost this time!"

"…If you lose, you will lose. Don't worry about that much. Let's fight again next time, see if I will let it go!"

The producer of "The Later Us" is Huanxi Media - Xu Guangtou serves as the supervisor...

Lu Xiaoran and Orange were a little careless. They should not use "Wind Spell" + "Breaking Silent" to fight against the May Day stage. After all, May Day stage is still a very important period...

Underestimate the creativity of Huanxi Media!

It's very good, I just hope it will last longer. Lu Xiaoran and Orange really need an opponent!
Chapter completed!