Chapter 438 The Great Boom Era
Author: quiet thoughts
Affected by the appreciation of the yen, Shirakawa Holdings' profits this year fell back to less than 3 billion U.S. dollars again, roughly maintaining around 2.7 billion U.S. dollars.
Among them, SIC experienced a significant decline, and the export of other products such as optical drives, CD players, and Walkmans also declined to a certain extent in the fourth quarter.
The impact of the appreciation of the yen is immediate, especially for export-oriented companies, and the impact feedback time is much shorter than imagined.
Fortunately, Beidu Bank made a fortune this year, and HAL still maintains a certain growth trend, otherwise this data would be even more ugly.
An overall review shows that the real industry has suffered a certain impact, but the financial industry and software entertainment industry are more optimistic than last year.
Faced with this situation, Baichuan Holdings had to make corresponding adjustments.
The relocation of factories and overseas investment are the contraction policies of the real industry, while the budget increases of HAL and Hokuto Bank are manifestations of the expansion of the financial and entertainment industries.
Kaede Shirakawa has decided to split HAL into two companies, and Satoru Iwata will be responsible for the game business and continue to retain the name of HAL Research Institute.
Its main business is game console development, platform game production, game distribution and a series of electronic entertainment-related business activities.
Not to mention the official groups of these brands, if she shows a little bit of intention, I believe that those ladies who want to make friends deliberately will line up to deliver the things to their doorsteps.
"Group official~" Tanaka Yuko held Xiao Meisheng's hand to prevent her from running away.
Only in January, according to the exact information Shirakawa Kaede got.
"Eh?" Bai Chuanfeng was stunned, "Who gave it to me?"
It seems that the originators of the explosive buying model are the neon aunties.
But some luxury brands in Wuzhou, which mainly sell cosmetics, don’t care about this. They are doing business. Who would mind having too much money? For them, the more obvious the celebrity effect, the better.
There were too many people, and the dark mass of heads rivaled the Spring Festival travel rush at the Tianchao Railway Station.
It would be interesting when Xiao Qingkong realized many years later that the things he had always dreamed of as a child were always under the control of his father.
He didn't remember that he had given these to her, and besides, hearing the names of these cosmetics made him dizzy.
Don’t worry about whether it’s expensive and no one will buy it. This is Ginza, and the most important thing is rich people.
Of course, some rare limited editions or special prizes will also be included. Whether you can get them or not depends on your luck.
The suggestion is fake. The real purpose is nothing more than hoping to use Tanaka Yuko's influence to promote his products in the circle of ladies.
SSM's positioning is very clear, that is, to provide various types of application software and supporting hardware peripherals for computers.
In the New Year of 1986, civilian life was bustling, but the situation on another level was quite different.
However, neither Windows nor Apple's OS are mature yet.
Therefore, at this time, SSM can only be regarded as deeply cultivating the market and laying a solid foundation for future computer business development.
All the current arrangements of Baichuan Holdings are prepared for rainy days. After the seemingly prosperous golden age, Baichuan Kaede has actually vaguely seen the cold wave.
These luxury brands have branches in Lujiao Resort, but who does Lujiao Resort belong to?
The "USD 4.2 billion couple" said that this is just an inconspicuous property in their own name.
Is this really Ginza, which is famous for its high-end luxury? Are you sure it's not a low-price wet market?
Bai Chuanfeng stared at this scene in stunned silence. He turned around and saw Yuko Tanaka next to him, who also looked surprised.
It’s impossible to keep rising like this. The anxious Neon government has not only stopped intervening in the foreign exchange market since the beginning of the new year.
The Apple OS system, which has become a pioneer, has been relatively improved.
Most of them are popular characters from games or cartoons, as well as small gifts for matching.
Then this perfect humanoid advertising opportunity must not be missed.
Likewise, as a partner of SIC, SSM will also develop corresponding peripheral software for Apple systems.
Poor little Qingkong was excitedly choosing the lucky bags, and at the same time kept praying that she would get the limited edition.
The New Year of 1986 seemed to be significantly more lively than last year.
As of January 1986, the exchange rate of the Japanese yen to the U.S. dollar was 195:1. It officially fell below the 200 yen mark, and the exchange rate appreciation exceeded the original maximum estimate of 20%.
If you don't queue up to buy, you won't be able to get one.
Well, Shirakawa Kaede apologizes for Tanaka Yuko's inner pride.
To put it bluntly, it’s just lemon, sour~!
These days, there are already promotional techniques such as lucky bags and blind boxes, where different toy figures are stuffed into a shopping bag.
The extraordinary year of 1985 has come to an end, and the year of 1986, which heralds the beginning of the golden era, has also arrived.
Omi's impression of neon was not very good at this time, and the money-makers were an Asian couple, so it was strange that the media there had a favorable impression of them.
"Well, let's go and have a look. After shopping, go and eat some kaiseki cuisine, otherwise I may be late for my appointment for a beauty treatment at 1:30 in the afternoon~"
"The $4.2 billion couple" is the nickname given to Shirakawa Kaede and Tanaka Yuko by OMI. The reason is of course the wave of quick money made from the Plaza Accord last year.
Tanaka Yuko gave him a slight roll of her eyes, "Lancôme, Chanel, Dior, there are too many at home, they are all gifts from others."
He put the little Qingkong, who was extremely excited after seeing the Gundam, on the ground, and ran towards the lucky bag.
He is already over two years old and his movements are very flexible now.
Yes, this store is an official direct-sale store of Amap Toys.
It seems that business is good, and the lucky bags are also very tempting. Look, the store is full of parents with their children buying lucky bags.
Let’s talk about the Paomu era and after Paomu’s collapse, which industries of Neon have not only not been hit, but have become more prosperous.
Of course, judging from the current computer development situation, the main development platforms for SSM are still the DOS system and the Windows 1.0 system newly launched by Microsoft in November.
He was in a hurry, as if he was afraid that if he left late, he would lose everything.
"Yuko, do you want to go and have a look?"
The Ministry of Finance has pre-approved 1 to 2 trillion yen in funds to buy U.S. dollars and sell Japanese yen.
So this must be the entertainment industry. Otherwise, the 1980s and 1990s were the golden age of the neon entertainment industry.
When she said this, Bai Chuanfeng suddenly realized.
Yes, the designer clothes that used to represent luxury goods in people's eyes are now sold out.
But who would have known that today's neon and top-notch limited-edition cosmetics can cause panic buying by the public, which shows that people's wallets are very rich.
Bai Chuanfeng raised his head with his hands on his hips and glanced at the conspicuous word "Gaode" above the store. Bai Chuanfeng nodded with satisfaction.
But no matter what, Tanaka Yuko does not need to go to Ginza to join the rush to buy, and she is joking and does not look at her current status.
The original software and peripheral hardware business was handled by the newly established SSM (super software market).
At this time, the people of Neon have also entered into the rhythm of New Year’s shopping. Pedestrians on the street carry large and small bags with trophies snatched from major shopping malls.
The audience for these luxury goods has never been ordinary people. They only need to capture a small group of people to make a lot of money.
As for Xiaoqingkong’s long-awaited limited edition Mobile Suit Gundam, well, that’s one of Amap’s products.
You don't need to ask to know that this title has a certain discriminatory and ironic meaning.
Two ladies in fashionable clothes had just come out of a shopping mall with large bags, and then went straight to the cosmetics counter upstairs without stopping.
However, due to the blatant announcement of the Plaza Accord and the publicity of institutions that had previously made a lot of money speculating on the yen, the appreciation of the yen has not stopped.
Shirakawa Kaede, who was being harassed by Xiao Qingkong and the others to buy a lucky bag, stood on the streets of Ginza and seemed to see the scene of future generations of aunts shopping for goods.
The same is true for the other four countries, at least on the surface.
In the blink of an eye, Windows has been launched, but the current Windows is still very crude, basically equivalent to a shell on the original DOS system.
Especially with the appreciation of the yen, Neon's luxury goods imports have continued to rise, becoming the second largest market after Omega.
As many limited editions as you want, just let AutoNavi produce them, or even customize them individually.
If you don’t believe it, just go to the streets of Ginza in Tokyo and you will feel the changes that are different from the past.
Under Shirakawa Interactive Entertainment, in addition to the action at HAL, other entertainment-related industries such as SAOND Records and Daiei have also seen their budgets increase a lot compared to last year.
These lucky bags are sealed and placed on the shelf for customers to choose from, priced at 30,000 yen each.
Holding her hand, Bai Chuanfeng carried the screaming little Qingkong and walked towards the toy store not far away.
"Huh?" Bai Chuanfeng was still a little confused.
Since the exchange rate between the US dollar and the Japanese yen fell to 1:200 at the end of October last year, the Neon government has stopped intervening in the foreign exchange market.
Of course this is a joke, Shirakawa Kaede would not destroy that innocence.
"Dekakuji Resort" Tanaka Yuko sounded a little proud.
In addition, they also had branches opened under the name of the other industry, so Chanel and others rushed to send limited-edition cosmetics that were not yet on the market to Yuko Tanaka and asked her to make some suggestions for use.
He had indeed ignored these things in the past. Hey, who made the senior sister always so gentle and easy to bully?
In fact, this is not an exaggeration on their part, but the crowded scene upstairs can almost declare that they are destined to fail in their rush to buy goods.
However, the fact is that praying to Amaterasu is not as useful as praying to Shirakawa Kaede.
They even operated in the opposite direction and began to "buy the U.S. dollar" to cool down the Japanese yen.
"I heard that a new batch of Dior perfume has arrived in Ginza, and it's a limited edition."
There, the poster of the limited edition Mobile Suit Gundam figure was extremely eye-catching, and a large group of chirping children gathered around it.
Based on the current exchange rate, this is equivalent to buying more than 10 billion U.S. dollars and selling nearly 2 trillion yen in the foreign exchange market.
With such massive intervention by the Neon Government, has the exchange rate of the Japanese yen changed?
The answer is that it fluctuated slightly and then continued to rise.
The reason is also related to the "Report of the Japanese Yen and Dollar Committee" signed by Neon in 1984.
Chapter completed!