Looking at the friend social software on his computer, Leonard's mood can be said to be a bit complicated.

Microsoft just released the Microsoft game platform for the GG game platform not long ago. Unexpectedly, Shenxiu Technology released the international version of Friends so quickly to compete with Microsoft's msn.

And judging from the latest data report about the friend, the other party is obviously aggressive this time.

Leonard looked at the international version of Friends in front of him. First of all, the interface had been carefully considered. The interface of Friends used a single-column arrangement instead of the multi-column arrangement on the market, making the interface look quite simple.

, and the other party seems to be very clear about the positioning of their software, which is social attributes, and is obviously aimed at MSN Messenger.

And one thing Leonard has to admit is that the friends interface does look more comfortable than MSN Messenger.

Interface design may be easily overlooked by many consumers. After all, the interface does not seem to have much technical content. People are often attracted by the functions of the software, but in fact the optimization of the interface is crucial to a successful product.

Software is an indispensable point.

Whether it is the form of the interface, the color matching and background in the interface, or how the distribution of various sections within the interface can give users a better visual experience and improve users' comfort when using software, there is a lot of knowledge.

Interface design is a complex project involving different disciplines. Cognitive psychology, design, linguistics, etc. all play an important role here. The user interface is the only way for users to communicate with the program, and it must provide convenience for users.

Effective service.

If the interface of a software is not outstanding, then a considerable number of users will not even think of taking a look at it.

The overseas version user interface design launched by a friend this time adopts the three major principles of interface design: placing the interface under the control of the user, reducing the user's memory burden, and maintaining the consistency of the interface.

Roughly speaking, the first thing is simplicity. The simplicity and directness of the friend interface make it easy for users to use and understand to the greatest extent, and reduce the possibility of users making wrong choices.

Then there is the user language. In the system interface, you must use a language that reflects the user himself or a language that the user can understand, rather than the language of the program developer. In other words, you are a coder who develops programs and knows a lot about software.

As for minimizing the memory burden, this is simple. The human brain is not a computer. When designing the interface, the limits of the human brain's information processing must be considered. Human short-term memory is extremely unstable and limited, and there is a 25% forgetting rate within 24 hours. Therefore,

It is easier for users to browse information than to remember it.

It can be said that the user interface of Friends is quite friendly to newly registered users. The registration interface is simple and the registration process is simple. You only need to follow simple system guidance to complete the registration. After completing the registration, follow the system guidance and it will take less than three minutes.

You will have a certain understanding of the entire software.

The most important thing is that Friends also has the GG game platform and Friends Music. Through these two software, you can directly add friends on the GG game platform, which can save a lot of people's trouble.

Moreover, Friends has also launched the operation of people you may know. As long as there are two or more people in your friend list who have common friends, your friends will push you among the people you may know.

It can be said that this set of operations by friends directly builds a real-life social circle among the users' friends.

Moreover, the functions in Friends are also quite clear, such as chatting, making friends, social groups, and spaces, etc., which have received rave reviews from newly registered users.

When users post updates in their own space, the comparison between friends and social software such as msn and icq comes out. Just like fasn and icq in later generations, friends are also ahead of each other in the user editing interface. At this time, msn and icq

The user editing interface can be said to be quite bloated, and it is also quite uncomfortable for users to use.

The editing interface of friends is different. Whether it is input or modification, as well as photo insertion, deletion or undoing, it is very convenient. If you feel dissatisfied after sending a post? There is no need to delete everything and start from scratch.

? Just click Modify to modify the parts you are not satisfied with on the original basis. After modification, just click Publish again.

And what makes Leonard feel most uncomfortable is the storage space function and offline download function launched by friends. Users can send or receive files through friends? The most important thing is that these functions are free of charge and are completely free for users to use.

And friends have many features that are not available in their msn.

What Leonard didn't expect was that the friend's spread in the Western market far exceeded his imagination.

"What kind of magical software is this? It's so cool. I just met several big NBA stars in the new basketball circle I joined."

"Haha, I've seen you too, brother. I'm even more envious of you as a good friend."

"Have you ever joined that Chinese cultural group? It's so lively in there. I saw a lot of things from that country? It's totally different from what we see on TV! I feel insulted. Our politicians are so despicable.

Use false things to deceive us, my God! Is this still the free and democratic America I know?"

"That's right? I've seen it too. The country on the other side of the ocean is constantly developing in terms of economic construction and other aspects? Both the appearance of the people and the standard of living are different from what is shown on TV? I even asked me

Newly made Chinese friends, what is shown on those TVs are all about the appearance of China in the last century. That backward country in our impression has begun to rise!"

It can be said that although domestic friends are not in line with the overseas version, this does not prevent many netizens from jumping over the wall to break into the enemy? With the propaganda of these netizens, more and more people in Western countries have begun to have an impression of that ancient civilization in the East.

Constantly began to change.

A meeting is being held within Microsoft, and Leonard, the head of the MSN division, is currently showing various information about his friends that he has collected at the meeting.

"Everyone, I think we must face up to the friend software. It is no exaggeration to say that if it is allowed to develop, it may shake the status of our MSN!"

Leonard pointed at the ppt on the big screen in the conference room and said seriously.

"Is this why you held the meeting? Leonard? I think your statement is a bit exaggerated. You must know that our MSN is not just about instant messaging. The two are not even competitors on the same level!"

A Microsoft executive said disdainfully. In his opinion, MSN provides Bing search, entertainment, health, financial management, cars, fashion, etc., which meets users' needs for communication, social interaction, travel, entertainment, etc. in the Internet era.

They wouldn't be Microsoft if they were so easily replaced!
Chapter completed!