Chapter two hundred and seventy fifth play your strengths
Please give me a monthly ticket and a recommendation ticket!
Everything that happens around the Oscar can definitely be described as ups and downs. If someone thinks that he has made an extremely outstanding movie or played an extraordinary role, the Oscar Little Golden Man will naturally fall on him and will probably not be able to get it for a lifetime. What Matthew saw is that some filmmakers who want to compete for the best film, in order to hold back the popular "The Lord of the Rings 3: Return of the King", even Tolkien, who died decades ago, did not let go of it.
There is also Charlize Theron. Matthew only learned about the misfortune that happened when she was a minor when she saw the news from the media. It is estimated that Charlize Theron's contradictory character of both tolerating Stewart Townsend and packaging himself in an independent and strong shell may be related to this.
In late January, the college announced the Oscar nomination list, and "Pirates of the Caribbean" won five nominations: Best Actor, Best Makeup, Best Visual Effect, Best Acoustic Effect and Best Sound Cut.
Johnny Depp was nominated for Best Actor for the Oscar for the first time in his life.
Matthew called for congratulations specifically. Johnny Depp was very happy, but very sober, knowing that for Jack Sparrow, the nomination for Best Actor is already the limit, and the chance of winning is small enough to be ignored.
In addition, Matthew also received good news. Since "Pirates of the Caribbean" won five Oscar nominations, the organizing committee determined that it would give the crew a certain number of attendances. As one of the leading actors in the film, he will walk on the Oscar red carpet.
When Shawn Daniel learned that Matthew would walk the Oscar red carpet, Sean Daniel immediately came over and discussed how to use the Oscars to promote "Dawn of the Living Dead".
In recent times, various aspects have been promoting Oscars for the awards. The post-production "Dawn of the Living Dead", which is approaching its end, has almost stopped this period. Apart from borrowing the popularity caused by Matthew to take advantage of Disney Pictures, there are almost no other publicity plans.
"Dawn of the Living Dead" itself is not expensive, it is just a medium-sized investment and has a smaller budget for publicity and marketing. If you carry out large-scale publicity during the period when the Oscar effect is hot, the effect is actually not much different from now, and there will not be many people paying attention to it.
Every year after the New Year, it belongs to the awards season and the Oscar world, and news about the Oscars occupy most of the film's coverage.
“Oscars are a big stage, and there are tens of millions of people watching each year,” Helen Hermann said, looking at Sean Daniel. “This stage is indeed a good opportunity for publicity. If something happens at the Oscars and the subsequent dinners, it will soon spread throughout the United States.”
Sean Daniel sat on the sofa and spoke slowly, "This is also my purpose. Can we borrow Oscars and help Matthew make some news?"
Matthew reminded, "There are many big stars at the Oscars. I am neither nominated nor an award presenter. It is difficult to grab the news, right?"
"Well, it's a bit difficult." Sean Daniel nodded, "so we have to think of a way."
Helen Helman raised his chin and was obviously thinking about appropriate countermeasures.
"How about that..." Matthew asked, thinking of Jessica Alba's wonderful performance, "I fell while walking the red carpet?"
"Not good!" Helen Hermann immediately rejected Matthew's mention of Jessica Alba, "This kind of performance is only suitable for actresses, and it is seriously contrary to your external character, and will only have a negative effect."
Matthew thought about it and it seemed that the same was true. His public image has always been determined, wild and powerful. How could he fall on the red carpet?
Sean Daniel also echoed, "This is indeed inappropriate." He thought about it and said, "Our publicity has been taking advantage of Disney Pictures during this period. "Pirates of the Caribbean" and "National Treasure" you are about to participate in have brought some attention to "Dawn of the Living Dead", but the sensational effect that Oscars can cause in the short term is incomparable to the popularity of the popularity."
Clearing his throat, Sean Daniel said, "There is also an extremely important point. The release date of "Dawn of the Living Dead" is very close to the Oscars. Once you can create attention-grabbing news on the Oscars, plus the crew's publicity, it will definitely play a good publicity role."
Why did he come here specifically? The Oscars were released at the end of February, two weeks earlier than the North American release of "Dawn of the Living Dead". As long as Matthew can create hot news through the Oscar stage, the subsequent hype and popularity can easily continue to the film.
The crew still has a $6 million publicity budget that has not been invested. This $6 million is indeed not much compared to first-line production, but it can do a lot of things.
Matthew knew that Sean Daniel was very reasonable, and that doing so was not only good for the film, but also for himself. The film and the starring role were always tied together, and success and failure were closely related. If "Dawn of the Living Dead" was a big hit at the box office, even if he could not be promoted to the first-tier line, his status in the second-tier line would be more stable, and the pay for the next film could be higher.
The question is, how can we make news on the Oscars? The big names in the Oscars are gathered, and the media and the public focus is on the top stars and winners. An ordinary second-tier star is just a very ordinary member of the Oscars.
And when creating news, you need to choose the right way. If it is not done well, it will become a scandal...
That would have a counterproductive effect.
Helen Hermann never spoke, thinking about how to do it until then said, "I have a way."
After hearing what she said, Matthew and Sean Daniel looked over at the same time.
"We'll find a way to get Matthew a ticket to the Vanity Fair dinner after the Oscars." Helen Hermann said calmly, as if he was talking about ordinary things like drinking water and eating. "There is definitely no shortage of eye-catching female stars at the dinner. Matthew, let's use your expertise."
"What is my specialty?" Matthew was a little dissatisfied.
Helen Hermann did not answer his question and said directly, "With your conditions and means, it is not difficult to get a female star. Not many female stars who can reach the Oscars are conservative."
Sean Daniel immediately understood what Helen Herman meant and added, "It is best to be a female star who is popular or is prone to topics."
Matthew scratched his head a little, "It may not be successful."
"I believe you." Helen Hermann helped her glasses down, as if she was very confident in Matthew. "There are many lustful female celebrities, so don't underestimate them."
She said to Matthew with a serious look on her face, "You'd better take one that night and take her out to check in. Sean and I will contact relevant media reporters to follow up."
Sean Daniel fully agrees, "Yes."
Matthew did not speak for the time being, but thought about Helen Hermann's suggestion.
Helen Hermann said at this time, "The biggest benefit of this method is that no matter whether it can cause a topic or not, it will not turn into a scandal with negative effects."
Matthew thought about it and it was indeed the case. After he quickly turned from hot to cold with Jessica Alba, there were many gossip and tabloids hype that he changed his girlfriend faster than changing clothes.
As long as he doesn't get married and doesn't have a formal girlfriend, having sex with other female celebrities can only be considered gossip, not negative news.
"Well... OK."
Since there will be no negative impact, Matthew stopped hesitating and said, "I will do my best."
As far as he knows, it is not only male stars who like to chase excitement and frequently change people in Hollywood. Many female stars are not slow at all. Helen Herman's plan seems to be not very difficult.
Matthew is still a little confident in his appearance. Although it may not meet the aesthetics of some people, it is definitely in line with the aesthetics of the public.
Then, the three of them gathered in Helen Herman's office and discussed some implementation details. It was not until he was about to get off work that Sean Daniel said goodbye and left with satisfaction.
Since the strategy has been determined, both the crew and the angel agency will do their best to promote it.
For the film "Dawn of the Living Dead", apart from the gimmick of remakes classic zombie films, Matthew can be said to be the biggest promotional point. Others, such as Zach Schneider and Jessica Alba, are seriously lacking in fame.
"If everything goes well, wait for the relevant news to break out," Helen Herman said to Matthew again. "I will contact Anderson Martinez, who is responsible for the publicity of "National Treasure", and I believe they will also give it a push behind their backs and give "National Treasure" a very impressive preliminary publicity."
Matthew had no objection, just said, "You are responsible for these matters. I will follow the crew to Washington to shoot the day after tomorrow."
Before the Oscars begin, he will rush back to Los Angeles to prepare for the ceremony. He even set a budget of $50,000 to use the clothing, styling and vehicles of the ceremony.
Helen Herman said, "I'm staying in Los Angeles to deal with the promotion and your red carpet, and I won't go to the crew with you." She remembered one thing and asked, "Have you found a new assistant?"
Matthew shook his head, "Not yet, let's use the candidates provided by the crew for the time being."
Helen Hermann did not continue the topic and instead said, "I have confirmed the news about Michael Bay. He really wants to shoot a film with profound humanistic thinking. We don't have to take the risk of transforming with him. After you leave Los Angeles, I will reject this invitation for reasons that the schedule is not appropriate."
"Yes." Matthew agreed completely.
Chapter completed!