Chapter 1068 To make money!
Chapter 1,068 Want to make money!
How does the “Second World Theme Plaza” make money?
Regarding Wu Zhaopu's question, Lin Feng pursed his lips and smiled.
"Mr. Wu, do you think Chinese players are rich?" Lin Feng asked suddenly.
Wu Zhaopu was stunned. Do Chinese players have money? This question depends on how you look at it. Judging from the current popularity of China's online game "RMB Warrior", Chinese players are quite wealthy and can easily spend thousands per month to invest in a game.
, there are tens of thousands of them. The largest number is "Zhengtu" of "Giant Network". I heard that a player spent millions of yuan to create the strongest account of "Zhengtu" in order to be able to defeat one against a thousand in the game!
From this point of view, Chinese players are far more crazy about games than any other country, and Chinese players are rich.
But from a practical point of view, Chinese players are poor and miserable. Most of those so-called "RMB warriors" who spend hundreds or thousands of dollars a month are working-class people. The reason why they play games is
I spend so much money in the game just because I am poor. It sounds quite contradictory. But it is not contradictory. I play games because I am poor, and spending hundreds of RMB per month in the game is compared to going out to get high.
This is quite cheap consumption.
A few hundred yuan can allow you to have fun for a month, but it's only one night at a bar or something outside, and you have to save a little and don't get too high, otherwise it won't be enough.
From this point of view, Chinese players have no money. But after all, Wu Zhaopu still doesn’t understand how Lin Feng plans to make the “Second World Theme Plaza” profitable.
Lin Feng smiled and explained slowly.
"Haha, Mr. Wu, if the 'Second World Theme Plaza' wants to make a profit, there are only three things to do. The first is to sell game peripheral products; the second is to build it into a tourist attraction and sell tickets; the third is to develop it into a tourism and entertainment industry
The chain allows tourists to linger here and never want to leave," said Lin Feng.
Wu Zhaopu nodded. If the "Second World Theme Plaza" wants to make a profit, it really only needs these three points.
"These three points all have a common premise, which is to attract as many tourists as possible!" Lin Feng said.
Wu Zhaopu seemed to have understood Lin Feng's intention, but it was still a little unclear.
"Mr. Wu, it's very simple. If we want tourists to come and spend money, then we must have something to attract them." Lin Feng continued, "Only 'Light of the Century' and 'Dream World' are enough."
It is far from enough. Even if we build various game character statues in the square and make it the largest statue square in the world, it will only be able to attract tourists to come and play, but it will not attract tourists to actively consume."
This is indeed the case! Even if the "Second World" spends huge sums of money to build the largest private city square and build various game character statues, making it the largest in the world, at most it will only allow tourists (players) from all over the world to come for sightseeing.
It is impossible to let them consume. This is not because tourists are unwilling to consume, but because there is no place for them to consume in the "Second World". It is absolutely impossible to earn back the money spent on building and maintaining the square by relying only on a "Dream World"
Impossible! Unless, the entire "Light of the Century" building is a huge entertainment and consumption place.
But obviously it is impossible for "Light of the Century" to transform it into this kind of entertainment and consumption place. So, what does Lin Feng want? - Wu Zhaopu is full of curiosity about this.
"Haha, it's very simple, Mr. Wu, I want to build several game life experience centers around the 'Light of the Century' as the center!" Lin Feng said with a fist.
Game life experience center?——Wu Zhaopu said.
"Not bad! This game life experience hall allows players to feel the real game world in each life experience hall. Each hall has a game theme. For example, there can be a 'Legendary Life Experience Hall', 'Swordsman Love Life Experience Hall'
Museum', 'Counter-Strike Life Experience Museum', etc.! Players can not only experience the real game world inside, but also play real-person games inside. We can formulate various rules to allow players to fully enjoy the joy of real-person games.
!" Lin Feng introduced.
"Boss, isn't this similar to the 'Legendary Theme Park'?" Wu Zhaopu thought for a while and said.
"Yes! They are almost the same. The only difference between the two is that one is outdoors and the other is indoors. The 'Game Life Experience Hall' I plan to build will allow players to experience a life completely different from their normal life in a building.
, and in the game venue, because it is closed, players can experience the most realistic game world without being disturbed by the outside world." Lin Feng said.
The "Legendary Theme Park" originally cost hundreds of millions of yuan. Although it has a large number of tourists, because it is outdoors and is severely affected by the weather, most tourists are not willing to play when it is windy or rainy, or it is cold or freezing in the dog days of summer.
Although there are still many tourists who are willing to enjoy games in such extreme environments in this kind of weather, such people are in the minority after all. For most tourists, they are still willing to play in sunny weather.
However, although Chu City is located in a plain, it has two rainy seasons a year, and it is too humid and hot. The temperature in spring is low (about 10 degrees) and the summer is too hot (about 35 degrees). Although autumn is good, due to the
Affected by the geographical environment, autumn is relatively short compared to other places, and winter is longer. Therefore, the only days a year that tourists can enjoy playing in the "Legendary Theme Park" are April, May, and September and October.
During the rest of the month, most tourists have no intention of visiting.
Therefore, the business of "Legendary Theme Park" has been very good in the past four months, but it is usually very deserted. This is something that Lin Feng did not consider when he first selected the location. Generally speaking, a theme park like this should be chosen as far as possible.
Places with relatively warm temperatures all year round can be a little warmer, but not too cold. Once too cold, no tourists will be interested.
Therefore, the "Game Life Experience Center" proposed by Lin Feng decided to be built indoors this time, using high technology to artificially create various seasons and weather. With today's technology, it is completely possible. Not only does this
It can overcome the reason why players' play is greatly affected by the seasons. At the same time, it also has the advantage of allowing several "game life experience halls" to be connected in parallel, which can attract more tourists to come and play.
After all, it is really difficult for a solitary "Game Life Experience Center" to attract tourists to travel thousands of miles to play. The so-called scale effect, as long as they are all close together, will have a chain effect. Of course, Lin Feng is not just building a game life experience.
Museum.
After all, those who love playing games account for less than a quarter of the annual tourist numbers. In order to attract more tourists, Lin Feng will also build a movie life experience center. Many movie scenes that are familiar to the audience will be moved to the "movie
Inside the "Life Experience Center" (this is also the "infinite horror theme park" that Lin Feng has always wanted to build).
For example, in it, players can experience the tension and excitement of "Resident Evil" (movie), they can also experience the terror and helplessness in "Alien", they can also be "007" for a time, or even "007" for a time.
Superman!". In short, these things can be accomplished using high technology.
Moreover, the sales of peripheral products of these things will be extremely gratifying.
Not to mention the various simulated equipment in the game, which will definitely be the dream of all players. As long as the price is reasonable, Lin Feng believes that players who are crazy about the game will definitely buy some souvenirs to take home and collect.
In the movie life experience center, there are even more peripheral products that can be sold. For example, costumes for characters in movies, various simulation props from the "007" movie, etc. These things can bring huge revenue to the company.
Of course, the construction of "game (movie) life experience halls" can also solve the problem of insufficient venues for holding the "Second World Players Annual Meeting" in the future. By then, these "game (movie) life experience halls" can fully play their role and digest
Crowd. At the same time, it can also provide catering and accommodation matching games or movies to provide services to players.
When Wu Zhaopu heard about Lin Feng's plan, he was very impressed. If Lin Feng's plan can be implemented, it means that tourists here can not only experience various "different world" customs, but also enjoy various delicacies, and can live directly there.
Of course, the most exciting thing is that as long as tourists have money, they can completely isolate themselves from the real world, live there for a long time, and become a citizen of a "different world".
You know, in today's society with a super fast pace of life, more and more people (mainly rich people) are eager to stay away from the hustle and bustle, stay away from everything in the world, and temporarily live a different life. This is also the case for many successful people.
Every once in a while, they will go looking for an extremely remote place with extremely attractive scenery for vacation. And, obviously, if this huge "game (movie) life experience center)" is built, they don't have to go around to find such a place.
For places, just come to Shanghai and come to "Light of the Century" to find such a world.
Of course, although this "game (movie) life experience center" is good, it is not without its problems. The biggest problem is - funds. If you want to build a completely real "different world" according to Lin Feng's description, then
The required space is huge, and the funds required are gone. It is many times more than Wu Zhaopu's previous budget of 8 billion yuan. You must know that this is the center of Shanghai! Does the company have so much funds?
What's more, acquiring film copyrights is also a problem, otherwise the outside world will not allow you to build any "movie life experience center", which will definitely infringe. Moreover, can high technology achieve the effect of replicating the real thing? Although, Wu Zhaopu believes that the existing high technology,
It is still possible to fake the real thing, but the problem is back to the old problem - funds.
All problems are actually one problem - funds!
"Boss, the company doesn't have that much money to run such a huge plan!" Wu Zhaopu said with a headache.
"I know, so I will personally finance this land acquisition. It belongs to my personal cooperation with the company!" Lin Feng nodded. Naturally, Lin Feng knew very well about the company's current situation. At this stage, he could only invest by himself. Originally,
It is not impossible to save money. For example, if you move it to the suburbs of Shanghai, you can save more than half of the money. But what Lin Feng wants is to make "Light of the Century" into the absolute city center of Shanghai. So, this "game (movie)"
"Life Experience Center" must not be moved elsewhere.
But the problem is that Lin Feng doesn’t have enough cash anymore. Such a big plan requires at least billions of dollars for turnover. Where does the money come from? Always relying on Lin Feng for loans is not an option. That will
Sooner or later, Lin Feng's bank will be brought down.
Chapter completed!